DECLARATION CERTIFICATE

This is to certify that the work presented in the thesis entitled A Project Feasibility Report on Fast Food Restaurant in partial fulfilment of the requirement for the award of Degree of Master of Business Administration of Birla Institute of Technology Mesra, Ranchi is an authentic work carried out under my supervision and guidance. To the best of my knowledge, the content of this thesis does not form a basis for the award of any previous Degree to anyone else. Sig.: Date: (Mr. Pallab Sikdar) Department of Management Birla Institute of Technology Mesra, Ranchi Head Dept. of Management Birla Institute of Technology Mesra, Ranchi- 835215

CERTIFICATE OF APPROVAL

The foregoing thesis entitled A Project Report on Fast Food Restaurant, is hereby approved as a creditable study of research topic and has been presented in satisfactory manner to warrant its acceptance as pre-requisite to the degree for which it has been submitted. It is understood that by this approval, the undersigned do not necessarily endorse any conclusion drawn or opinion expressed therein, but approve the thesis for the purpose for which it is submitted.

(Internal Examiner)

(External Examiner)

(Director) Head of the Department

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Acknowledgement

It gives us immense pleasure to present this project feasibility report on Fast Food Restaurant. This project is the result of time, efforts and knowledge contributed by various members. It was the great experience for us as in this we got the opportunity to learn and experience the corporate world. No work can be carried out without the help and guidance of various persons. We are happy to take this opportunity to express our gratitude to those who have been helpful to us in completing this project report. They have been the source of guide and motivation for the completion of project. We would like to thank our mentor Mr. Pallab Sikdar for giving valuable time, advice, assistance which has helped us to gain practical and theoretical aspect of the project.

Kapil Kumar Nishant Mehra Anuj Rana BIT

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Executive Summary
o We are starting the concept of fast food restaurant as the demand is increasing day by day. o Food industry is growing by the rate of 13% estimated by the CSO ( CENTRAL STATISTICAL ORGANIZATION) o We have chosen to enter into the particular industry because as per the BIRD OF GOLD report by McKinsey Global Institute Indian. The industry will grow from 50million to 583 million by 2025. o As the per capital income is rising in the fast food restaurant. It is expected that it will grow to US$310 billion by 2015.

Fast food restaurants extensively market to young people. In 2006, fast food restaurants spent approximately $300 million in marketing specifically designed to reach children and teens, and an estimated $360 million on toys distributed as premiums with childrens meals.7 In 2007, young people viewed more TV ads for fast food than any other food category

With the rapidly growing middle class population and changing lifestyle, India is blessed with one of the fastest growing fast food markets in the world. The Indian fast food market is growing at an annual rate of 25-30%. Almost all the worlds big fast food brands have succeeded in making their presence felt in the country and most of them are posting appreciable.

Consequently, all the popular fast food chains have chalked out massive plans for expanding their business and presence throughout the country. Foreign fast food chains are aggressively increasing their presence in the country.

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Contents
Page No. 1) Chapter 1- Introduction...................................................................................2 2) Chapter 2- Technical Feasibility..........................................................................4 3) Chapter 3- Market Feasibility................................................................14 4) Chapter 4- Financial Analysis.........................................................................18 5) Chapter 5- Conclusion..................................................................33 6) Bibliography.34

List of Tables

S.NO
Table No-1 Table No-2 Table No-3 Table No-4 Table No-5 Table No-6 Table No-7 Table No-8 Table No-9 Table No-10 Table No-11 Table No-12 Table No-13 Table No-14 Table No-15 Table No-16 Table No-17 Table No-18 Table No-19 Table No-20 Table No-21 Table No-22 Table No-23 Plant Size

Title

Page No.
7 8 9 10 10-11 12 13 15 18 19-20 20 21 22 23-24 24 25 26 27 28 29 30 31 32

Production Schedule Selection of Machinery & Equipment Cost of Erection Availability of Raw Material Estimate of Labour Requirement Estimate of Production Cost Quantity value of consumption Machinery & Equipment Furniture & Fixtures Construction Cost Staff Salaries Utilities Requirement Cost of Production Projected Income Statement Projected Cash Flow Statement Total Investment Balance Sheet Revenue and Cost Projection Utility Requirement. (Monthly) Working Capital Cost of Capital Key Assumption

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