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T.HE C.OLONY
ONE PLACE | ONE SPACE I.NTER C.ONTINENTAL S.YNERGIES
L.OS ANGELES: N.EW Y.ORK C.ITY S.AN FRANCISCO B.OSTON
B.UILDING
C.REATIVE E.CONOMIES
The creative economy brings together ideas about the creative industries, the cultural industries, creative cities, clusters and the creative class. -T.he Creative Colony
10% 19%
6%3%
Creative Economy
35%
26%
Washington DC
C.reative E.conomy E.mployment and R.evenue
E.stablishments: 7400
S.ELF-E.MPLOYED
THE LARGEST SEGMENT OF SELF-EMPLOYED PEOPLE ARE INDEPENDENT ARTIST, WRITERS, AND PERFORMERS employees non-employees
Architecture and Design Art Galleries
3.8:1
Entertainment
1.5:1
Fashion
1.4:1
Communication Art
8.3:1
Visual and Performing Arts
1:1.8
1:2.2
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v.i.s.i.o.n
enabling.perpetual.ideations
THE COLONY
[F.ACT]
technology is the new manufacturing model
-Ronald Dixon
Produce
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def: def:
a facility that operates as an enabler for free.thinkers to collaborate. a licensing and funding facilitator for free.thinkers to create technologies within the mainframe of collaboration or independence.
def:
a formidable infrastructure that connects licensing to idea - then idea to funding -followed by branding to market for further commercialization.
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[def. seed.fund.dc]
: a seed funding network that will seamlessly connect freethinkers with seed money and incubation.
[d.elima]
98% of ideas are lost due to inappropriate funding models. seed funding is the most fundamental aspect of economic growth. the average company requires 2000 hours of sweat equity for product beta launch. 5000k is a required deposit for ideation acceleration. a conceivable idea in a global economy has less than 72 hours hours to become competitive.
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dc.server.us
def: dc.server.us has a goal to acquire 10000k terabyte capacity over the next 5 years for hosting technology initiatives: Partnership with Google. By creating the infrastructure for localized data storage, our clients will be able to collaborate at a higher rate. Google is the largest server repository in the world 2,000.000k terabytes and counting. Googles data center electricity use is about 0.01% of total worldwide electricity use and less than 1 percent of global data center electricity use in 2010. This result is in part a function of the ... lower electricity use per server for Googles highly optimized servers.
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THE COLONY
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THE COLONY
WEALTH | CAPITAL | WAGES | ENTERPRISE THE C.OLONY
is a MULTIFACETED campus to be located in Washington DC. Washington DC is PRIMED for an all in one location to facilitate, retain, and commercialize its free thinkers. Our vision is to create an all in one facility that will afford freethinkers the ability to CREATE, COLLABORATE, PRODUCE, and nally MARKET their i d e a s fo r f u n d i n g a n d eve n t u a l commercialization.
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T.HE C.OLONY
CAPABILITIES P.RODUCTION B.ROADCASTING P.ROMOTION T.ECHNOLOGY P.UBLISHING
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P.RODUCTION
music and concerts lm | video | photography websites | podcasting narration | sound branding audio/video editing | packaging graphic design | new media
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B.ROADCASTING
radio television webscast | webinars online media mobile simulcast streaming
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P.ROMOTION
social media management online | print marketing advertising marketing | branding | merchandising
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T.ECHNOLOGY
app dev | mobile | touch devices cloud storage | management robotics | industrial design energy | emerging markets
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P.UBLISHING
eBooks | smart books interactive newsletters | magazines info products | infomercials online instructional courses audio books | digital interactivity
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T.HE C.OLONY
O.pportunities A.bound
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G.raphic D.esigner
Free Thinking Graphic Designer, Access to top quality software and
For a hardware is always an issue.
Workspace
becomes a vital criteria point for producing quality renderings in a timely fashion. Projects that require multi-level production from Adobe Photoshop / Illustrator CSS to Large Scale Graphic Printouts are all conceivable at THE COLONY. Our facility will provide an umbrella of relevant high end software and hardware for scalable productions on multiple creative levels.
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M.edia P.roducer
Post Production and rendering is all facilitated under one roof. Adequate
personnel, hardware, software and data storage are on demand.
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S.ound S.tage
A State of the Art Acoustic Space COLONY THEORY: WHYLEAVE?
THE COLONY SOUND is a combination of hi-def recording studio and performance venue. Musicians requiring professional digitalaudio services have full access to an all inclusive in native facility Public | Private Performances are seamless. Extended amenities include Recording | Streaming | Realtime Social Media Interaction | Server Data Storage | Post Editing |
Broadcasting.
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G.enius F.ederation
The C.reative E.conomy begins with the Teacher and the Student.
def: g.enius.federation is an online programing channel providing technology ideation curriculum for students and teachers.
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N.ew E.conomy
W.ork F.orce
The emerging Creative Economy offers the opportunity to develop the existing talent pool of both the K-12 public schools (DCPS and Public Charter Schools) and the Public Post Secondary. Establishing and nurturing the talents of the residents of the District, we improve Quality of Life outcomes for our citizens while expanding the citys tax base and reducing the poverty taxes.
The Accelerator Management team will reach out to local high schools with focus on STEM like Friendship Collegiate HS and McKinley High School to create pilots that offer summer internships that focus on work place applications
The Accelerator Project holds the potential for systematically linking a range of innovation par tners to education in efforts support a workforce development agenda for the twenty rst century.
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M.obile P.rogramming
Mobile Device Programs are becoming powerful learning strategies in todays schools and more and more districts are using touch devices as dynamic and engaging learning tools. These devices allow for 24/7 learning, increased collaboration, up-to-date digital textbooks, and teaching responsible digital citizenship. By combining mobile device management, content ltering, and hosted email, our program will be a comprehensive and easy-to-use way for budget and time constrained schools to manage iPad deployments large or small.
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M.embership
The Colony is a Revenue G . e n e r a t i n g F a c i l i t y. O u r Business Model is anchored to our ability to maximize space, creativity, and talent. Membership Fees will be Tiered according to the amount of amenities required from the applicant. Membership will be based upon the APPLICANTS ability to create valuable product and / or services within their respective Creative Space.
Applicants will be evaluated on: Product / Service Collaboration Potential Technology Business Viability | Sustainability Market Opportunity Licensing | IP Exploitation
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.edu
.org
The Colony will serve as a training facility for the Districts top ve sectors. We will employ technololgist and creative thinkers providing hands on training on how to use collaboration and media to your advantage for the greater good. Clients will be charged depending on the size of the class and number of instructors assigned.
What we need are the people to train, update, and manage the technology in classrooms, otherwise, as a teacher, I'm spending my conferring time with students as a tech trouble-shooter, as opposed to teaching them content. DCPS Teacher
Over the years the logical/analytical left brain has dominated business decision making. Skills that utilize intuition, inspiration, and active imagination havent found a home within the corporate world. Many employees have equally separated their love of creativity and the arts, and a chasm exists between their right and left brains. The arts convey stories and the opportunity to enter a place where all is possible. The major obstacles corporations currently face, such as diversity, cross-group collaboration, and work/life balance, all can be met with an increased focus on the arts.
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The Colony App is tethered to multiple LCD screens throughout the facility. Once a member enters the facility via the Colony Card, additional members on campus and beyond will be updated to their location and collaborative projects. The Colony App is a data vessel. We analyze the work ow and collaboration methodology of members to increase productivity. Data is available to members in real time for immediate engagement.
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Industrial Design Specs: The objective of this area is to study both function and form, and the connection
between product, the user and the environment. In this case, the only difference is Industrial Designers participate in the process that specializes in small scale design making collaboration and space more reasonable.
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C.reative C.olony
R.esearch & D.evelopment T.echnology T.ransfer D.iffusion of I.nnovation Idea to Market Market to Community
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D.igital P.ublishing
The Creative Colony is a manufacturer of digital content. Currently, we have over [100 terabytes] and counting of digital medial via our agship vessel Blis.fm as well as conference recordings from our DGI initiatives. By utilizing the facility for membership production, our model will allow for seamless pre production, mastering, and nally the digital distribution of media via our white label 202 app available on iTunes, Droid and Amazon Kindle devices. The District sectors such as the Non-Prot, Government, Private, Education, and Military are currently transitioning to full blown digital frameworks. Cloud technology has now made collaboration the status quo of delivering content to clients and beyond. Our training facility will enable clients of all sizes to learn the specics and benets of digital publishing while also providing the equipment and expertise to ensure top quality deliverables.
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Not having a plan for the next 100 years is how an industry can be blindsided. The Colony will utilize its membership card and white label app to follow the progress of members and collaborators assuring the correct amount of resources are afforded to projects as they channel forward through the commercialization process.
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T.echnology T.ransfer
Technology Transfer is dened as the process of facilitating a concept from ideation to production, then subsequently to licensing and commercialization for market evaluation. The Colony is a privatized Tech Transfer Facilitator. Our in house council of professional attorneys and draft agents are equipped with the knowledge base to secure intellectual property for members. The Patent and Trade Mark sector is the epicenter of revenue for The Colony. Members will benet from our qualied nested team of Intellectual Property enablers - eliminating bureaucracy while increasing efciency.
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5. Conrmation:
Although the name of this stage may be misleading, in this stage the individual nalizes his/her decision to continue using the innovation and may end up using it to its fullest potential.
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D.iffusion of I.nnovation
A.dopters C.ategory
1. Innovators:
Innovators are the rst individuals to adopt an innovation. Innovators are willing to take risks, youngest in age, have the highest social class have great nancial lucidity, very social and have closest contact to scientic sources and interaction with other innovators. Risk tolerance has them adopting technologies which may ultimately fail. Financial resources help absorb these failures.
2. Early Adopters:
This is the second fastest category of individuals who adopt an innovation. These individuals have the highest degree of opinion leaders among the other adopter categories. Early Adoptersare typically younger in age, have a higher social status, have more nancial lucidity, advanced education, and are more socially forward than late adopters. More discrete in adoption choices than innovators. They judicious choice of adoption will help them maintain central communication position
4. Late Majority:
Individuals in this category will adopt an innovation after the average member of the society. These individuals approach an innovation with a high degree of skepticism and after the majority of society has adopted the innovation. Late Majority are typically skeptical about an innovation, have below average social status, very little nancial lucidity, in contact with others in late majority and early majority, very little opinion leadership.
5. Laggards:
Individuals in this category are the last to adopt an innovation. Unlike some of the previous categories, individuals in this category show little to no opinion leadership. These individuals typically have an aversion to change-agents and tend to be advanced in age. Laggards typically tend to be focused on "traditions", likely to have lowest social status, lowest nancial uidity, be oldest of all other adopters, in contact with only family and close friends.
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A.CCELERATOR
C.ASE S.TUDY
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Stipend
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Qualied Exits
Qualied Exit occurs when a portfolio company either issues an IPO or is acquired for an amount such that the founders earn at least $1M. A qualied exit indicates that the company has matured to the point where the entrepreneur and other investors can cash out if they wish. The $1M threshold represents a sum of money that would materially affect an entrepreneurs life. The ranking utilizes the percentage of program alumni companies that had a qualied exit.
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Alumni Network
Alumni Network is the number of companies that have graduated from the program; A strong alumni network serves as a signicant asset and offers an important base of contacts and resources for future business development. In this study, we evaluated accelerators that had a minimum of 10 alumni by the end of 2011.
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Equity Taken
Equity Taken by the accelerator is the percentage of company equity that the startup gives to the accelerator in return for the stipend and program participation.
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Stipend
Stipend is the dollar amount of cash provided by the accelerator to the entrepreneurs to support their activities and living expenses during the program.
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yCombinator
Y Combinator program stands out as having the highest reputation and quality among the accelerators, with a number of our interviewees viewing them as being in a league of their own. Y Combinator also has the largest alumni network among the accelerators ranked in this study. Founded in 2005, Y Combinator has nearly three times the number of alumni of all four Tech Stars locations put together as of year-end of 2011. Each cycle culminates in Demo Day, when the startups present to a large audience of investors.
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Y Combinator: Investment
Since 2005 yCombinator has funded over 460 startups, including Loopt, Reddit, Clustrix, Wufoo, Scribd, Xobni, Omgpop, Weebly, Songkick, Disqus, Dropbox, ZumoDrive, Justin.tv, Heroku, A Thinking Ape, Machine Zone, Posterous, Airbnb, Heyzap, Cloudkick, DailyBooth, WePay, Bump, Stripe, CarWoo, MixPanel, Cardpool, Optimizely, AeroFS, ElaCarte, and Hipmunk. Top Venture Raisers: Scribd ($25.8 million), Disqus ($10.5 million), andPosterous($10.1 million) This is the latest eye-popping number from Y Combinator, following Forbes report in April that Y Combinator companies were worth a total of $7.78 billion.
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