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FlexNetwork Architecture

Sales Guide GREEN/RED Qualification + Positioning

Version 2

HP ConfidentialFor HP and Channel Partners Internal Use Only


2011Hewlett-Packard Development Company, L.P. 1 HP CONFIDENTIALFor HP subject to change without notice The information contained herein isand Channel Partners Internal Use Only 10/19/2012

HP FlexNetwork Architecture
The industrys only converged architecture for the campus, branch, and DC

FlexFabric

FlexCampus

FlexBranch

FlexManagement FlexNetwork Architecture Open


2

Scalable

Secure
10/19/2012

Agile

Consistent

HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

GREEN/RED zone qualification + positioning


Increase Efficiency and Win Rate

Green zone: Grey zone: Red zone:

Pursue opportunities well-aligned with FlexNetwork Exercise caution Consult HP TS Consulting Services for opportunities not aligned
GREEN ZONE
Excellent alignment

Step 1: Qualify deals

GREY ZONE
Moderate alignment

RED ZONE
No alignment

Use GREEN / RED zone criteria

PURSUE

CAUTION

CONSULT TS

Step 2: Position

LEAD

Use LEAD
or ALTERNATE products

Use bullseye positioning charts

ALTERNATE

Engage HP TS Consulting Services

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FlexNetwork Solutions
Customer-level GREEN / RED zone qualification
SEGMENTS
Metro/ Regional Provider Service Provider CPE Equipment Service Provider Data Center (ALU)

Enterprise/SMB

Global Service Provider Core Network

PURSUE

CAUTION

CONSULT TS

HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

10/19/2012

FlexCampus Sales Guide

MODULE 2 GREEN/RED Zone Qualification

HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

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FlexCampus
Flatter, high-performance, low-latency two-tier networks
FlexFabric
Converges and secures data center network, compute, and storage in the physical and virtual worlds

FlexCampus
Converges wired and wireless networks to delivery secure identitybased access

FlexBranch
Converges network functionality, security and services for simplicity

FlexFabric

FlexCampus

FlexBranch

FlexManagement Converges Network Management and Orchestration

FlexManagement FlexNetwork Architecture Open Scalable Secure Agile Consistent FlexNetwork Architecture

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GREEN zone / RED zone qualification


PURSUE
Vertical Size Application Healthcare, education, hospitality, manufacturing, state/local govt 100s1000s of seats Productivity/PT/video, wireless aps, UC&C, Location-based services Large-scale video surveillance (extremely large multicast streams)

FlexCampus Wired

CAUTION
Telco/campus CPE* National/Federal certs (FIPS/CC)

CONSULT TS

Environment
Deployment Tenant model Availability Integration Select features Network speed
*

Indoor
Wireless access/wired refresh, E2E refresh/ greenfield Single High Cisco switching

Outdoor

Industrial Grade

Multiple Extreme Cisco IPT/WLAN Integrated network services (ADC, WAN Acc, FW), MACSec/Data Encryption

10/100M/1 GbE wired access, 1/10 Gbps dist/core

Sell-through/resell of HP switches/routers by service providers for provider-deployed & managed all the requirements 7 customer premise equipment CPE verify if we satisfy 10/19/2012 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

FlexCampus WLAN
GREEN zone / RED zone qualification
PURSUE
Verticals Healthcare, education, state/local government, hospitality, transportation

CAUTION
Handheld devices for Retail/Logistics National/Federal govt certifications (FIPS/CC) Large scale centralized mgmt 2500+ APs

CONSULT TS

Size Voice, video, data, guest access, Application RFID, seamless roaming, <PTP/PTMP bridging> Infrastructure needs Wireless security (IDS/IPS) Network 802.11n access point, 5400/8200 controller blade, controller appliances, unified walljack Overlay security solution (24x7) 500 Sensors United networking (wired/wireless), Cisco wired LAN overlay

Muni Mesh IMC, Comware controller blade, IPV6 500+ sensors Teleworker access point

Integrated security solution

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10/19/2012

FlexCampus Sales Guide


MODULE 2 POSITIONING

HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

10/19/2012

FlexCampus product positioning strategy


Campus switching

Campus wireless LAN

Flatter, simplified, higher-performance two-tier networks Large campus networks:

DRIVE a competitively superior/differentiated solution: fullfeatured, high performance/low latency 1GbE access layer, 10/40/100GbE-capable core/distribution Exploit Ciscos modular switch focus for access: position stacking-enabled fixed access-layer offerings to differentiate on price/performance or offer Modular at the price of Fixed as a choice

Sell MSM series controllers & Apsno Comware based outside of China IMC/WSM (Wireless Services Manager) for Enterprise Management Lead with 760 & 765 controllersdependent on customer environment 765zl and 760 identical functionality, 765zl chassis has redundant power

Mid-size campus networks:

Lead with MSM46X Access Point Industrys highest-performing Access Point


Pair above MSM WLAN solution with any HP wired solution Unify wired and wireless with IMC/WSM

DRIVE a right-sized solution: feature-optimized 1GbE access layer (10/100M as alternate) , 1GbE/10GbE core/distribution

Offer alternates when customer requires more Cisco-like product profile, specialized features, etc.

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FlexCampus product positioning strategy


Campus routing

Lead with 6600 Routers Series for campus WAN edge/router upgrade opportunities

6600 Router Series is a high performance router with multi-core distributed processing (up to 252Mpps forwarding) 6600 Router Series supports a wide range of WAN/LAN interfaces (T3, E3, T1, E1, GbE, 10GbE, OC-3, OC-48, etc.) 6600 Routers offers greater flexibility to support a broad range of features for easy deployment

Position HP 8800 Router Series in high throughput and competitive Cisco 7600 Series deals

8800 Router Series has up to 864Mpps forwarding/routing performance

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FlexCampus product positioning model

Positioning objective = clarity (vs. long menu of choices) focus on key products (Lead + Alternate) that are aligned with HP strategy/business objectives and meet the vast majority of customer requirements LEADbest functionality, scale and price for this segment = ALTERNATEupsell/downsell (on price/specific features) = DO NOTposition products not explicitly positioned in lead/alternate areas unless there are specific customer requirements that we cant meet with green Explicit customer product preferences trump proactive recommendations (e.g.: three tier network designs) Field creativity and individual account selling strategies still apply!

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FlexCampus product positioning summary


WLAN ACCESS
MSM-7XX MSM-46X MSM-76X MSM-46X

WIRED ACCESS

5500 EI/HI 3500/ 3800 5400

Mid-size Enterprise
Standard scaling & functionality 100s of network seats 10/100 or GbE access GbE uplinks

29XX 5400/ 8200

Large Enterprise
Advanced scaling & functionality 1000s of network seats

CORE/DIST
10500
WAN EDGE

6600 25XX
ROUTERS

8800

3800 7500 26XX

7500

7500 8200

GbE/10 GbE Core/Distribution Power HA; optional stacking


LEAD

MSM-7XX MSM-430
ALTERNATE

5120 EI

3600v2 EI

MSM-76X MSM-430

Layer 3 access GbE/10 GbE Uplinks 10/40/100GbEcapable Core/ Distribution Full HA; stacking

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Large FlexCampus Switch


POSITIONING GUIDELINES

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Large FlexCampuscore/distribution
10500

High performance, future-proofed architecture 10/40/100 GbE Capable Industry-leading scalability Specialized features (BGP, ISIS, MPLS) Advanced high availability (IRF-based hitless patch upgrades) Granular management

Typical customer requirements


10GbE core/aggregation Advanced functionalities: BGP, ISIS, MPLS Advanced high availability, high performance/scalability

7500

Versatile, high-performance platform 2-,3-,6- and 10-slot chassis Advanced high availability (IRF-based hitless patch upgrades), 4-chassis IRF Specialized features (BGP, ISIS, MPLS) Single OS alignment with ComWare Granular management
LEAD
HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

Single OS alignment with ComWare based OS access layer

ALTERNATE

15

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Large FlexCampuscore/distribution
Competitive view
Key competitive points

10500

High performance, future-proofed architecture


10/40/100 GbE Capable Industry-leading scalability Specialized features (BGP, ISIS, MPLS) Advanced high availability (IRF-based hitless patch upgrades) Granular management

Cisco Catalyst 6500


Poor performance (10500: 40% higher) Higher latency (10500: 75% lower) Poor 10GbE density (10500: 2x higher)

Inflexible, platform-specific VSS virtualization (10500: Solution-common, scalable IRF technology)


High power consumption Complex/costly feature licensing (10500: license free)

LEAD
16 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

ALTERNATE

10/19/2012

Large FlexCampuscore/distribution
Competitive view
Key competitive points
7500

Cisco Catalyst 6500

Versatile, high-performance platform 2-,3-,6- and 10-slot chassis Advanced high availability (IRF-based hitless patch upgrades), 4-chassis IRF Specialized features (BGP, ISIS, MPLS) Single OS alignment with ComWare Granular management

Inflexible, platform-specific VSS virtualization (7500: Solution-common, scalable IRF technology) High power consumption Complex/costly feature licensing (7500: license free) Poor performance (7500: 3x higher) Poor 10GbE density (7500: 3x higher) No switch virtualization technology (7500: Solutioncommon, scalable IRF technology) Complex/costly feature licensing (7500: license free)

Cisco Catalyst 4500

LEAD
17 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

ALTERNATE

10/19/2012

Large FlexCampuswired access (Lead)


Typical customer requirements

Complete functionality (advanced L2, L3, security, QoS) Full Layer 3 features High availability/stacking PoE/PoE+, IPv6

Access-focused features, modular at price of fixed Power/space efficient, IPv6 Granular management, streamlined deployment Lifetime warranty

5400

3500

3800

Modular 10G uplinks & OpenFlow enabled IPv6, granular management, streamlined deployment Lifetime warranty PoE/PoE+

Access-focused features, lowest entry full L3 price point Mesh Technology: high-performance, resilient stacking IPv6, granular management, streamlined deployment PoE+, Lifetime warranty
Resiliency and multiservice support IRF stacking, IPv6, granular management Specialized features (BGP, ISIS, multi-CE) Redundant power supplies Lifetime warranty
ALTERNATE

Single OS alignment with Comware core/dist switch IRF stacking, IPv6, granular management Specialized features (BGP, ISIS, multi-CE) PoE/PoE+ Lifetime warranty
LEAD

5500 EI

5500 HI

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HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

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Large FlexCampuswired access (Lead)


Competitive view
5500 EI

Single OS alignment with Comware core switch IRF stacking, IPv6, granular management Specialized features (BGP, ISIS, Multi-CE) PoE/PoE+ Lifetime warranty

Key competitive points

Cisco Catalyst 3750X

5500 HI

Delivers resiliency, security, and multiservice support capabilities IRF stacking, IPv6 Specialized features (BGP, ISIS, multi-CE) Redundant power supplies Lifetime warranty
LEAD

Inflexible, platform-specific, low performance, localonly stacking solution (5500: Solution-common, scalable, IRF technology) Complex/costly feature licensing (5500: license free)

ALTERNATE

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HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

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Large FlexCampuswired access (Lead)


Competitive view
3800 Access-focused features, lowest entry full L3 price point Mesh Technology: high-performance, resilient stacking IPv6, granular management, streamlined deployment Lifetime warranty 3500

*

Key competitive points

Cisco Catalyst 3750X/3560X


Poor stacking performance (3800: 336Gbps vs. 64Gbps) No modular stacking capability (Fixed only) No 10GBase-T support Lower stack scaling (3800: 10 vs. 9 stack members) Complex/costly feature licensing (3800: license free)

Modular 10G uplinks & OpenFlow enabled IPv6, granular management, streamlined deployment Lifetime warranty

LEAD
20 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

ALTERNATE

10/19/2012

Large FlexCampuswired access (Lead)


Competitive view

5400

Access-focused features, modular at price of fixed Power/space efficient IPv6, PoE+, OpenFlow-enabled Granular management, ease-of-deployment Lifetime warranty

Key competitive points

Cisco Catalyst 4500


Higher latency (5400: 85% lower*) Higher power consumption (5400: 9x/Gigabit performance)

Complex/costly feature licensing (5400: license free)


Lifetime warranty excludes power/cooling (5400: E2E LTW)

*Source: Tolly 21 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

LEAD

ALTERNATE

10/19/2012

Large FlexCampuswired access (Alternate)


7500

Single OS alignment with Comware core switch Advanced high availability (IRF-based hitless patch upgrades) Specialized features (BGP, ISIS, MPLS)

Typical customer requirements


Complete functionality (advanced L2, L3, security, QoS)

High availability, PoE/PoE+, IPv6


High density PoE, integrated services modules

Granular management

8200

3600 v2 EI

Access-focused features, modular at price of fixed


Critical high availability (nonstop switching) Power/space efficient Granular management, ease-of-deployment Single OS alignment with Comware core switch 10/100 full layer 3 with IRF Specialized features (BGP, ISIS, MPLS)

Lifetime warranty
LEAD

Expected availability: September 2011 22 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

ALTERNATE

10/19/2012

Large FlexCampuswired access (Alternate)


Competitive view

7500

Key competitive points

Versatile, high-performance platform 2-,3-,6- and 10-slot chassis Advanced high availability (IRF-based hitless patch upgrades), 4-chassis IRF Specialized features (BGP, ISIS, MPLS) Single OS alignment with ComWare Granular management

Cisco Catalyst 4500


Poor performance (7500: 3x higher) Poor 10GbE density (7500: 3x higher) No switch virtualization technology (7500: Solutioncommon, scalable IRF technology) Complex/costly feature licensing (7500: License free) Complex/costly feature licensing (7500: License free)

Cisco Catalyst 3750X

LEAD
23 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

ALTERNATE

10/19/2012

Large FlexCampuswired access (Alternate)


Competitive view
Key competitive points

8200

Access-focused features, modular at price of fixed Critical high availability (nonstop switching) Power/space efficient ease-of-deployment OpenFlow-Enabled Lifetime warranty

Cisco Catalyst 4500


Higher latency (8200: 85% lower) Complex/costly feature licensing (8200: license free) Lifetime warranty excludes power/cooling (8200: E2E LTW) Poor performance (8200: 3x higher) Higher latency (8200: 50% lower) Complex/costly feature licensing (8200: license free)

Cisco Catalyst 3750X


Source: Tolly 24 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

LEAD

ALTERNATE

10/19/2012

Large FlexCampuswired access (Alternate)


Competitive view

3600 v2 EI

Single OS alignment with Comware core switch 10/100 full layer 3 with IRF Specialized features (BGP, ISIS, MPLS)

Key competitive points

Cisco Catalyst 3560 v2


No PoE+ support (3600v2 EI supports PoE+) No stacking capability (3600v2 EI supports IRF) Complex/costly feature licensing (3600v2 EI: license free)

LEAD
25 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

ALTERNATE

10/19/2012

FlexCampus WAN Edge


6600

High performance, multi-core processing Up to 252 Mpps forwarding Modular WAN/LAN (T3/E3,T1/E1, 1/10GbE, OC3/48) Comprehensive routing, nested QoS Dynamic VPN Real-time fail-over & system resiliency options

Typical customer requirements

High performance routing


IP/MPLS routing, IPv6, QoS Flexible WAN/LAN connectivity Stateful Firewall/NAT Hub and spoke VPN High availability

8800

High throughput (10GbE) and scalable architecture Up to 864 Mpps forwarding High density WAN/LAN (1/10GbE, OC-3~192) Comprehensive routing, hierarchal QoS IPSec/MPLS VPN Real-time fail-over & system resiliency options
LEAD

*Expected availability: September 2011 26 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

ALTERNATE

10/19/2012

FlexCampus WAN Edge


Competitive view
Key competitive points
6600

Cisco ASR 1000 Series

High performance, multi-core processing Up to 252 Mpps forwarding Modular WAN/LAN (T3/E3, T1/E1, 1/10GbE,OC3~48) Comprehensive routing, nested QoS Dynamic VPN Real-time fail-over & system resiliency options

Poor performance (6600 has up to 10X more routing, up to 20X more switch capacity, up to 4X more VPN performance than ASR1000 Series) Complex/costly feature licensing (6600 has simplified licensing most advanced features available at no additional cost) Multiple OS versions (Unified OS across all HP routers with Comware) Several management systems (Single-pane-of-glass management with HP IMC)

*Expected availability: September 2011 27 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

LEAD

ALTERNATE

10/19/2012

FlexCampus WAN Edge


Competitive view
Key competitive points
8800

Cisco 7600 Series


High throughput (10GbE) and scalable architecture Up to 864 Mpps forwarding High density WAN/LAN (1/10GbE, OC-3~192) Comprehensive routing, hierarchal QoS IPSec/MPLS VPN Real-time fail-over & system resiliency options

Poor performance (8800 has more than 29X routing performance than Cisco 7600 Series) Complex/costly feature licensing (8800 has simplified licensing most advanced features available at no additional cost) Multiple OS versions (Unified OS across all HP routers with Comware) Several management systems (Single-pane-of-glass management with HP IMC)

LEAD
28 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

ALTERNATE

10/19/2012

FlexCampus Exceptions

For Large FlexCampus Wired Core Distribution


9500 can be used only if specialized functionality such as very high IPv6 scaling or advanced MPLS features are needed

For Large FlexCampus -Wired Access


5800 can be used if specific functionality such as PoE+ or MPLS is needed

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HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

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Mid-size FlexCampus Switch


POSITIONING GUIDELINES

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HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

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Mid-size FlexCampuscore/distribution
8200/5400

BEST aligned with typical customer requirements Power/space efficient

Typical customer requirements


Advanced layer 3 (OSPF)


Critical high availability (nonstop switching) Ease-of-management, lifetime warranty

Simplicity, right-size feature set (L2-focused for access, Advanced L3 (OSPF) for core) Baseline performance (range: 1G to10G) Granular management/control, ease-ofdeployment 3800

7500

Direct replacement for Cisco 4500 Advanced layer 3 (OSPF) + specialized features (BGP, ISIS, MPLS) Advanced high availability (IRF-based hitless patch upgrades)

Stackable fixed-port with modular-performance features


Meshed Technology: high-performance, resilient stacking IPv6, granular management, streamlined deployment Lifetime warranty

LEAD
31 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

ALTERNATE

10/19/2012

Mid-size FlexCampuscore/distribution
Competitive view
Key competitive points

Cisco Catalyst 4500


8200/5400

BEST aligned with typical customer requirements Power/space efficient Advanced layer 3 (OSPF) Critical high availability (nonstop switching) Ease-of-management, lifetime warranty

Poor performance (8200: 9x higher, 5400: 7x higher*) Higher power consumption (5400: 9x/Gigabit performance) Poor port density (5400: 128% higher) Complex/costly feature licensing (8200/5400: License free) Lifetime warranty excludes power/cooling (8200/5400: E2E LTW) No Energy Efficient Ethernet support Poor performance (8200: 3x higher) Higher latency (8200: 50% lower)

Cisco Catalyst 3750X


*Source: Tolly 32 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

LEAD

ALTERNATE

10/19/2012

Mid-size FlexCampuscore/distribution
Competitive view
Key competitive points

7500

Cisco Catalyst 6500


Direct replacement for Cisco 4500 Advanced layer 3 (OSPF) + specialized features (BGP, ISIS, MPLS) Advanced high availability (IRF-based hitless patch upgrades)

Poor performance (7500: 24x higher Inflexible, platform-specific VSS virtualization (7500: Solution-common, scalable IRF technology) Complex/costly feature licensing (7500: license free) Poor performance (7500: 3x higher) Poor 10GbE density (10500: 3x higher) No switch virtualization technology (7500: Solutioncommon, scalable, distance-capable IRF switch virtualization technology) Complex/costly feature licensing (7500: license free)

Cisco Catalyst 4500


Source: Tolly 33 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

LEAD

ALTERNATE

10/19/2012

Mid-Size FlexCampuscore/distribution
Competitive view

3800

Stackable fixed-port with modular-performance features Meshed Technology: high-performance, resilient stacking IPv6, PoE+, 10G uplinks, streamlined deployment Lifetime warranty

Key competitive points

Cisco Catalyst 3750X/3560X


Poor stacking performance (3800: 336Gbps vs. 63Gbps) No modular stacking capability (Fixed only) No 10GBase-T support Lower stack scaling (3800: 10 vs. 9 stack members) Complex/costly feature licensing (3800: license free)

LEAD
34 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

ALTERNATE

10/19/2012

Mid-size FlexCampuswired access


Typical customer requirements

5120 El

Simplicity, balanced features (L2-focused)


Baseline performance (10/100 1G (access), 1G uplinks) PoE Granular management/control, ease-of-deployment

Single OS alignment with Comware core switch IRF stacking/advanced QoS PoE

Lifetime warranty

29XX

25XX/26XX

BEST aligned with typical customer requirements Feature/value balanced basic layer 3 (RIP/static routing)/security Gig client ports/optional 10G uplinks, PoE+ for investment protection Lifetime warranty
LEAD

Cost sensitive deals only Layer 2/basic layer 3* 10/100 client ports Lifetime warranty

ALTERNATE

262x static/RIP routing

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Mid-size FlexCampuswired access


Competitive view
Key competitive points
29XX

Fixed port feature/value balanced access switch


Basic Layer3 (RIP/static routing), PoE/PoE+ Gigabit client ports, extended port capacity Enhanced quality of service Lifetime warranty

Cisco catalyst 2960S Lan Base


Poor buffer memory architecture (29XX: Dynamic memory allocation) Limited QoS with 4 queues (29xx: 8 queues)

Brocade Fastiron GS

No PoE+ support Expensive (29xx: more cost effective & features focused for branch deployments)

LEAD
36 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

ALTERNATE

10/19/2012

Mid-size FlexCampuswired access


Competitive view
Key competitive points

Cisco Catalyst 2960/2960S Lan Base


25XX/26XX

Fewer ACLs vs. 2610


No PoE+ Support for 10/100 skus (2620: up to 382W of internal PoE/PoE+ power) Limited 16 static routes (2620: 256 static routes) RMON only (26xx/25xx: sFlow give both network and application visibility) Limited lifetime warranty (25xx/26xx: E2E lifetime warranty)

Cost sensitive basic connectivity switch Layer 2/basic Layer 3* 10/100 client ports PoE/PoE+ support Lifetime warranty

Cisco Catalyst 2960/2960S Lan Lite


No compact 8-port PoE version available Limited lifetime warranty (25xx/26xx: E2E lifetime warranty)

*262x static/RIP routing


37 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

LEAD

ALTERNATE

10/19/2012

Mid-size FlexCampuswired access


Competitive view

5120 El

Single OS alignment with Comware core switch IRF stacking/advanced QoS PoE Lifetime warranty

Key competitive points

Cisco Catalyst 2960S Lan Base: Complex/costly feature licensing (5120-EI: License free)

LEAD
38 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

ALTERNATE

10/19/2012

Switch products NOT positioned

4200/4210/4210G/4500/45x0G/4800G/5500 /5500G (FE/GbE fixed, legacy 3Com-branded): Announced or planned EoS, replaced by other products 4200 (low-end FE/GE modular): Non-strategic, very low revenue

3600 SI, 3610 (FE L3), 3100 EI/SI (FE L2/Lite L3 fixed): Non-strategic, low revenue, FE platforms 5820X/5800AF: Positioned as data center products

2800 (GE L2/L2+ fixed): For GE L2/L2+ lead with E25xx since higher revenue $100+M vs $40M over same period) & is future proof

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WLAN Access

POSITIONING GUIDELINES

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FlexCampus mobility controller positioning


MSM765zl
Customers who have or plan to purchase a 5400/8200 chassis Both controller models have the same features/functionality 40-200 access points and, up to 800 APs as part of a Team Up to 2000 simultaneous guest access users

Typical customer requirements


Up to 800 access point support (increments of 40 AP licenses) Granular management/control, ease-of-deployment

Support for L3 roaming services, and failover


Lifetime Warranty

Key Competitive Points

Cisco 6500: WiSM controllers require a SUP720 (Ciscos most expensive) module to be installed.
Cisco 5508: No support for VPN termination (such as IPsec and L2TP) and VPN pass-through

MSM760 Appliance

MSM760 Appliance Environments without a 5400/8200 chassis NON HP customers 40200 access points and, up to 800 APs as part of a Team Up to 2000 simultaneous guest access users Support for L3 roaming services, and failover 1 Year Warranty
LEAD

Aruba No cohesive Wired/WLAN.


Ruckus: No support for controller redundancy in case of controller failure introduces single point of failure in the network
ALTERNATE

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FlexCampus WLAN controller


NONE

Typically the controller is a centrally managed solution in the campus

Typical customer requirements


Supports up to 40 access points Typically the controller is a centrally managed solution in the campus Granular management/control, ease-of-deployment

Typical competitive offering

Cisco 4402, 2100 Series Wireless Controllers; Aruba 600; Ruckus ZD1100

MSM-720 CONTROLLER APPLIANCE


Competitive points

Mid-range, enterprise-class controller Virtual failover redundancy, sFlow, and fanless Up to 40 access points and/or access devices 250 simultaneous guest access users Automated workflows for easy configuration (V5.7) Lifetime Warranty
LEAD

Cisco: No support for VPN termination (such as IPsec and L2TP)


and VPN pass-through Aruba: Offers no cohesive wired/WLAN solution. Ruckus: On controller failure, all connected APs must reboot, and get reconfigured from another controller, disrupting wireless services for all users.

ALTERNATE

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FlexCampus WLAN AP
MSM 46x
Highest performing access points in industry Dual radio 802.11n 450 Mb/s/radio RF optimization features Powered by 802.3af PoE Also managed centrally by a Mobility Controller Lifetime warranty Typical customer requirements 802.11n connectivity (MSM4xx) Comprehensive WLAN security WLAN-specific network management functionality Typical competitive offering Cisco AP Aironet 3600i ( 3SS stream) and 3500i; Aruba AP 135, AP 125; Ruckus 7962 Key competitive points Cisco: Aironet 3600i. Interference detection only ,when deployed in overlay mode. Self healing, requires rip and replace HP MSM466 provides unique simultaneous use of the 5GHz band providing improved HD Video capability Aruba: APs will not function if connectivity to the controller is broken. (requires full redundancy implementation) Ruckus: No unified wire/wireless integration No 3 spatial stream AP
LEAD
43 HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

MSM430

Value sensitive Enterprise markets Dual radio 802.11n 300 Mb/s / radio RF optimization features Powered by 802.3af PoE Lifetime warranty

ALTERNATE

10/19/2012

Sales Guide Feedback Process


Please send your feedback and comments on the Sales Guides to your regional PLM: NA: Lat: EMEA: APJ: Bob Beliles bob.beliles@hp.com Carlos Meza carlos.meza@hp.com Dave Sturgess david.sturgess@hp.com Justin Chiah justin.chiah@hp.com

The regional PLM will collect the feedback and, on a quarterly basis, send it to the authors of the sales guides.

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Next Steps

Attend mandatory training FlexNetwork qualification & positioning Click sales guide tab on sales portal FlexNetwork sales guides Additional resources:

Leave behind the FlexNetwork architecture brochure Download the FlexNetwork architecture whiteboard HPN ROI Tool Link Send to clients or use new customer testimonial videos in presentations

UL Marriott

DreamWorks SHI

Industry Analyst Video (HP ETV, YouTube)

CERN

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HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

10/19/2012

Thank You

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HP CONFIDENTIALFor HP and Channel Partners Internal Use Only

10/19/2012

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