ABDUL HANNAN 11561 MBA-HRM 5TH

SWOT ANALYSIS OF TELENOR STRENGTHS:

Multi-national company: Telenor is a multinational company which is one of its biggest strengths. Superior customer care: Telenor Pakistan boasts customer care better than any telecom company in Pakistan. Its main aim is to provide its customers with the best possible service. Network quality and design: Telenors network service is remarkable throughout the country. Vast coverage: Telenor covers a total of coverage area in more than 3000 cities, towns and highways throughout Pakistan, making it the 2nd largest GSM service provider in Pakistan. Financial Strength: Being a multi-national company telenor has got good fund backing and is able to compete with the well established companies like Mobilink and Ufone. With its cash it is able to make outstanding marketing strategies. Customer diversity: Telenor targets different types of customers at the same time. With Djuice its main aim is to get hold of the youngsters. They do this by providing cheap SMS rates. With their post-paid package Persona they target more of the executive class. Partnership with Nokia: Telenor has a strategic alliance with Nokia Siemens Networks for expansion in Pakistan.

WEAKNESSES
Relatively low market share: Biggest disadvantage for telenor is the relatively low market share. Mobilink and Ufone have already settled down. Heavy investment and good marketing strategy is required to break the other companys monopoly in the telecom industry. Less Switching Cost: Switching cost of customer from one service provider to other is low. Fewer stakes are involved with one company. Customer is getting less differentiation from all the service providers. A service of one provider, if not perfect is a good substitute of the service of others. Pricing is going down quality is improving and customers enjoying more power. Negative cash flow in initial years: Initial years were not good as the entry into the telecom industry was not at all easy. The company also had to bear losses after the propaganda was made against the Norwegian based telecommunication company after the publication of caricatures of the Prophet (P.B.U.H).

OPPORTUNITIES
A number of opportunities exist in the voice telecommunication space, which are centered on obtaining the necessary licenses and investing in the appropriate infrastructure. Investment Opportunity: Obtain one of the existing cellular companies. Valuation could range between 8-12 times earnings. Market size: Market size is the biggest ever opportunity in Pakistani telecom sector. Almost 80% of population is living in rural areas of Pakistan in which above 70% have no access to cellular connections. That is market opportunity which any operator can avail by applying expansion strategies. Inefficiency and poor network service of other networks: Poor network service by the other networks is an opportunity for telenor to exploit. If the continue their good service to its customers, its customer base is only going to increase.

THREATS:
Political instability: Political instability can occur if the government changes and bring new policies which might not be in favor of telecom industry. Propaganda by religious forces: Telenor had to face severe criticism from the religious forces in Pakistan after the publishing of caricatures on the Holy Prophet (P.B.U.H). people called for the total opposition of the Norwegian based company. Public pay phones & calling cards usage where network is not available: It is a big threat to the company as it cuts down companies profits. Moreover, people can even shift to other network who have coverage in those areas. So the company should take notice and try to provide service in every nook and corner of the country.

TOYOTA MOTOR SWOT ANALYSIS: STRENGTHS

Strong financial performance Brand image Strong performance in Asia region Research and development activities Toyota production system

WEAKNESSES
Poor profitability of financial services segment Expenses related to post retirement benefits for employees

OPPORTUNITIES
Increasing demand for hybrid electric vehicles Opportunities in Asian market

 New models

THREATS
Economic slowdown Competition in the global automotive market Tightening emission standards

SWOT ANALYSIS OF PEPSI STRENGTH:

Company Image Quality Conscious Good Relation with Franchise Market Share Large No. of diversity businesses Sponsorships

WEAKNESS:
Decline in taste Political Franchises Short term Approach Weak Distribution Low Consumer Knowledge Lack of Soft Drink Financial Downfall

OPPORTUNITIES:
Increase Population Changing Social Trend Diversification Distribution of Snack Foods

THREATS:
Imitators Government Regulation Non-Carbonated and other Competitors Substitutes Corporations Shortage Problem Threat of Labor Strikes

SWOT ANALYSIS OF COCA COLA STRENGTHS

Worlds leading brand Large scale of operations Strong revenue growth

WEAKNESS:
Negative publicity Sluggish performance in north America Decline in cash from operation activities

OPPORTUNITIES:
Acquisitions intense competition Growing bottled water market Has sufficient capital to expand

THREATS:
Intense competition Dependence on bottling partners Sluggish growth of carbonated beverages