In todays competitive business world, effective communication is more essential than ever before.

It is the foundation on which companies and careers are built . Whether its a face-to-face conversation or a professionally written letters, e-mail exchange, display, ads, establishes a connection that leaves a powerful impression. Communication in organisation like ours - broadly classified in to two types ie., External & Internal communication. Exchange of information and ideas with others is called external information and ideas with peers is called internal communication. External Communication :Can Fin Homes ltd., having housing loan product needs higher degree of communication with customers through ads, mailers / letters, public relation/ verbal skills etc,. Following strategies are suggested :Sl. No. 1. 2 3 Communication items/ Methods suggested/to be discussed/ adopted. Small and continuous ads in news media Posters , kiosk in main streets of the city where branch is located Posters inside the branch reg. product, scheme, ROI, availability of ECS facility, Update change of address/phone No. / submission of KYC requirments/ take photocopies of doc.s before submission of originals etc., Posters reg. different help line counters reg. cash/credit Body language of staff. (positive guestures- facial expressions, well dressed and groomed) Verbal Skills Training human resources in required communication skills. ( What to say, how to say and etiquettes) 1. Envelop containing HL broucher, checklist of documents, int. chart and loan application. 2. Letter formats in the following cases:a. ORG. Introduction letter to builders/institution during our first visit. b. In the case of NRI specially designed e-mailer seeking employment verification with employer. c. Project approval letters to builders. d. Covering letter to loan sanctioncontaining what all the doc. to be produced/ submitted at the time of documentation. e. Loan closure letter. Etc., Advantage Our communication will reach to unknown but right customers/loan seekers Customer will get relevant information. (at a time/every time it is very difficult to communicate these things to customers) communication and exchange

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Customer will be directed to right counter . Customer will feel positive attitude of the branch/institution.

Will bring uniformity, perfection,accuracy, provides adequate /required information, professionalism and will arrive Can Fin Homes touch.

In Can Fin Homes Managers devote a great part of their time in communication. They generally devote approximately 7 hours per day in communicating. They spend great time on face to face or telephonic communication with their superiors, subordinates, colleagues, customers . Managers also use Written Communication in form of letters, reports or memos wherever oral communication is not feasible. INTERNAL COMMUNICATION :Sl. No. 1. Methods suggested / to be discussed. Consolidated credit appraisal system Should cover all requirement viz., check list for KYC, Analysis on bank salary/income, employment, bank pass sheet, CIBIL , credit scoring , valuation of property etc., Staff Meeting at regular interval discussion on circulars, RO perception, pending sanctions, unfinished tasks, customers queries, compliances etc., Define communication protocol for employee grievance and define timelines to close Define escalation protocol for addressing clarifying issues related to office work , policies etc.. Availability of training manual at each branch (should cover writing covering letter as well for subject specific matters) Availability of Induction Manual at each branch containing Master list of contact details of all the head office/branch managers to be available at all the branches and be handy Weekly meeting at each branch Biweekly formal meeting between Branch Manager and Head office/AGMs with clearly defined agenda Communicate to each and every employee on ORG. is better than other banks..in terms products. (Why ORG.) Lessons learnt/best practices to be shared across branches by designated branch managers Greet every customer upon arrival and leaving and make them feel important. Define standards. Dont make customer waiting. Have name boards along with counter tags Hire and do one time training on effective communication skills in banking industry and then implement it effectively and bring out difference in ORG. Encourage employees to attend trainings and set goals on 1. Trainings attended 2. Trainings given Bring out transparency in communication between all levels and avoid surprises which may lead to personal grievances Not but the least always talk good things about ORG. with your colleagues, friends, families and try to bring out positive vibes. Yearly survey from top management to all the employees which should cover feed back from employees on 1. HR policies 2. Compensation Advantage Reduces communication gap and facilitate decision making process at sanctioning authority level. Will bring better co-ordination , team work , collective responsibility and ensures efficiency. Increase in employee satisfaction/motivation and employee retention Faster service, clear ownership, efficient governance Easier to groom newly inducted employees The newly transferred employees can get accustomed to new place, culture, food etc.

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Better governance Better governance

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3.Governance 4. Scope to improve on how we can do better than ORG. competitors 5. What change ORG. has done compared to last year Top management to share achievements of last year and goals for next year. This can be also for quarter on quarter and never allow employees to be in comfort zone and make them competitive and mean time make them competent as well through trainings/motivation etc.etc,..