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This is a business plan. It does not imply an offering of securities.

 Table of Contents

1.0 Executive Summary...............................................................................................................................1

1.1 Objectives..........................................................................................................................................2
1.2 Mission...............................................................................................................................................2
1.3 Keys to Success..................................................................................................................................2
2.0 Company Summary...............................................................................................................................3
2.1 Company Ownership.........................................................................................................................3
2.2 Start-up Summary..............................................................................................................................3
Table: Start-up..........................................................................................................................................4
3.0 Products..................................................................................................................................................5
4.0 Market Analysis Summary.....................................................................................................................5
4.1 Market Segmentation.........................................................................................................................5
Table: Market Analysis............................................................................................................................5
4.2 Target Market Segment Strategy........................................................................................................6
4.3 Industry Analysis...............................................................................................................................6
4.3.1 Competition and Buying Patterns...................................................................................................7
5.0 Strategy and Implementation Summary.................................................................................................7
5.1 SWOT Analysis.................................................................................................................................7
5.1.1 Strengths.........................................................................................................................................7
5.1.2 Weaknesses.....................................................................................................................................8
5.1.3 Opportunities...................................................................................................................................8
5.1.4 Threats.............................................................................................................................................8
5.2 Competitive Edge...............................................................................................................................9
5.3 Marketing Strategy.............................................................................................................................9
5.4 Sales Strategy.....................................................................................................................................9
5.4.1 Sales Forecast..................................................................................................................................9
Table: Sales Forecast..............................................................................................................................10
5.5 Milestones........................................................................................................................................11
Table: Milestones...................................................................................................................................11
6.0 Management Summary........................................................................................................................12
6.1 Personnel Plan..................................................................................................................................12
Table: Personnel.....................................................................................................................................13

7.0 Financial Plan.......................................................................................................................................13

7.1 Start-up Funding..............................................................................................................................13
Table: Start-up Funding.........................................................................................................................13

7.2 Important Assumptions....................................................................................................................14

7.3 Break-even Analysis........................................................................................................................14
Table: Break-even Analysis...................................................................................................................14
7.4 Projected Profit and Loss.................................................................................................................15
Table: Profit and Loss............................................................................................................................15
7.5 Projected Cash Flow........................................................................................................................17
Table: Cash Flow...................................................................................................................................17
7.6 Projected Balance Sheet...................................................................................................................18
Table: Balance Sheet..............................................................................................................................19

7.7 Business Ratios................................................................................................................................19

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 Table of Contents

Table: Ratios..........................................................................................................................................19
Table: Sales Forecast................................................................................................................................1

..................................................................................................................................................................1
Table: Personnel.......................................................................................................................................2

..................................................................................................................................................................2
Table: Profit and Loss..............................................................................................................................3

..................................................................................................................................................................3
Table: Cash Flow.....................................................................................................................................4

..................................................................................................................................................................5
Table: Balance Sheet................................................................................................................................6

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 The Lobby

1.0 Executive Summary

Welcome! The Lobby by Valandro LLC. is a candy boutique serving the Idaho Falls area. The business will
be incorporated in 2009. The company has two principals, Matthew Rohde from Idaho Falls, and Anthony
Valenta from Idaho Falls, both of whom are veterans in the candy business. The following is our business
plan for what will become Idaho’s premier candy store franchise!

The Concept

Recognizing the lack of a bulk based candy and snack store in Idaho Falls, The Lobby, will capitalize and
corner this market. Through the leveraging of The Lobby's location, Inventory Management Expertise, and
Excellent Customer Service, The Lobby will ensure market dominance and profitability.
Basically, we will take a highly desirable product and place it in a virtually virgin environment. We will then
attract all those who have a sweet tooth, and make sure they leave happy. We build a profitable base that’s
secure and strong, and then we spread across all of Idaho with enough profits and sweets to make Solomon
blush!

The Market

According to census data candy/snack stores fall into the food & Beverage category of specialty food stores.
In all of Idaho there are only 108 registered specialty food stores. There is only one candy store, locally, and
they focus on the production and wholesale of chocolate, they are not a bulk candy retailer. The consumer
price for their candies is around $16.00 to $18.00 per pound.
The Lobby will target two main segments. Spectrum Shopping Center visitors and patrons is the first target.
This segment is over 8 million a year! The major draws for the lobby will be our co-tenants the arcade, the
go-karts, and especially the movie theatre. The Movie theatre sees around 1000 to 3000 guests a day, and
they pay $4.00 for 2 ounces of candy! Great candy, bigger variety, and a far lower price will be our key to
success.
The Local Population within 10 Miles is our second target. The most lucrative targets with in that segment are
the tech college and the high school, both within 3 blocks. To target the rest of the local population The Lobby
will run a radio and print campaign. To focus on the Spectrum visitors we will run a program where we will
hand out our business cards, Not only advertising our business and location, but when they are returned will
be worth a free 1/4 lb of candy. We will hit our co-tenants and their patrons, as well as the high school, and
Tech College
Through these campaigns, world class customer service, efficient management, and a perfect location The
Lobby will be profitable and self sustaining within in 6 months from when the doors open. The total projected
profits by the end of year one are over $100,000. The Net Profits in year 2 and Year 3 are projected at over
$240,000 and that’s with out expansion! If we added even one new store a year following the same
projections we would net over $2 Million in profits by the end of year 5!

In short, the market looks to be very fertile soil, and with only little effort it will give us a very bountiful harvest.
We have the ground, we have the tools, we’re ready to work, - all we need are the seeds!

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Highlights
$900,000

$800,000

$700,000

$600,000
Sales
$500,000
Gross Margin
$400,000
Net Profit
$300,000

$200,000

$100,000

$0
Year 1 Year 2 Year 3

1.1 Objectives

The goals of "The Lobby By Valandro" hereafter referred to as The Lobby are:

1. To create a top class candy and snack shop that focuses on bulk items and fudge. .

2. To corner the market on all bulk candy and fudge sales within Idaho Falls, and position ourselves for
franchise expansion.

3. To deliver world class customer service and achieve name recognition throughout the community.

4. Through marketing initiatives achieve a daily customer count of 200 minimum within the first three
months.

5. Show at least $1000 in profit in month end numbers within 3 months

6. Create and streamline all procedures so that more stores can be created and the brand spread across all
of Idaho.

1.2 Mission

The Lobby's mission is to bring a bulk candy and snack store to our Idaho Falls community, provide top class
candies, sweets, and snacks, and deliver world class customer service.

1.3 Keys to Success

In order for any candy store but specifically The Lobby to succeed they MUST HAVE:

1. Location, Location, Location. The location of the building will need a steady draw. it will need at least
three anchor stores to ensure profitability year round.
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2. Effective inventory management. The Lobby will have to actively place orders, track and
anticipate customer trends, and effectively display and store all product. The inventory will need to be actively
monitored to maintain a cost ratio of 30 lbs of candy to $100 cost averaged across all candy types.

3. Excellent customer service. The Lobby will have to hire train and retain top customer service talent to
ensure that our brand image is synonymous with fun, happy, and caring people.

4. Well developed set of operating procedures. The Lobby will need to develop core operating procedures
for all aspects of management so further expansion of the product will be as easy and painless as possible.

2.0 Company Summary

The Lobby is organized as a Limited Liability Corp. with two partners, Matthew W. Rohde and Anthony
Valenta, leading the company.

We will be located at in the Spectrum Shopping Center on the corner of Hitt rd and Sunnyside rd, as this is
located next to 2 arcades, a hotel, go kart tracks, and the biggest anchor a 14 screen multiplex.

The hours of operation will be 10 am to 8pm Monday through Thursday, Friday through Sunday 10 am to 10
pm. We may have extended hours on either side of the day as customer needs arise.

All candy will be purchased, displayed, stored, and sold according to the company's mission and customer
focus of top class tastes with world class service.

2.1 Company Ownership

The Lobby will be incorporated as an LLC in the state of Idaho in 2009. The Company's ownership is shared
between: Matthew Rohde of Idaho Falls,
Idaho Anthony Valenta of
Idaho Falls, Idaho. Mark
Cuban, ?California?

Matthew Rohde - As a Business man Matthew has successfully managed several retail operations, as well
as a five star, gold crown resort. He has been trained in every aspect of business, from hiring to firing, from
order to sale to audit. As a scholar he has received his BA in Psychology from the University of Nevada Las
Vegas. More specifically, Matthew has 7 years management experience in retail environments and two years
managing a million dollar candy store.

Anthony Valenta – Anthony has been a manager of retail operations as well, however his mettle was truly
forged with his leadership role in a prominent theme park and its retail shops. He has tempered his customer
service, training, coaching, and mentoring skills to hardened steel. In his endeavors he has served countless
thousands of tourists in his home town of Las Vegas. More specifically Anthony Valenta has four years
management experience in retail environments and three years managing a million dollar candy store.

Mr. Rohde, as president, will be responsible for the daily management, sales, and development of the
company. Mr. Valenta will be responsible for inventory management, merchandising, advertising, and brand
image.

2.2 Start-up Summary

The Lobby's start-up costs are listed below. The company will start with approximately 3000 pounds of
inventory at a total cost of $10000. as this will bring sales revenues of $33000. This will be enough to
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effectively manage inventory and provide a capital base strong enough to support and encourage growth.
The opening days cash on hand balance will be $1000.

The purpose of this business plan is to secure funding from multiple sources, including but not limited to the
SBA, government programs, and private investors.

Successful operation and building a loyal customer base will allow The Lobby to be self sufficient and
profitable within 3 months.

Table: Start-up

Start-up

Requirements

Start-up Expenses
Advertising $33,000
Deposits $5,000
Insurance $10,000
Licences and Permits $5,000
Computer/ POS system $4,500
Professional Fees $7,500
Rent $9,000
Unanticipated Expenses $5,000
Maintenance $3,000
Sales Tax $4,167
Payroll Tax $4,386
Utilities/ Telephone $2,400
Supplies $2,000
Total Start-up Expenses $94,953

Start-up Assets
Cash Required $20,000
Start-up Inventory $10,000
Other Current Assets $20,000
Long-term Assets $90,000
Total Assets $140,000

Total Requirements $234,953

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 The Lobby

Start-up

$240,000

$210,000

$180,000

$150,000

$120,000

$90,000

$60,000

$30,000

$0
Expenses Assets Investment Loans

3.0 Products

The Lobby's product line is rather extensive. Their will be a mix of boxed candies, soda, flavored and
unflavored popcorn, but the majority of the products will be bulk items. Their will be two bulk sections the
main floor will have the main bulk candies this area will focus on gummies and other high profit margin items,
these item will all ring under one sku and be sold by the pound at $11. This will be slightly lower than the
national average of $11.16. There will also be a premium bulk section behind the counter for fine chocolates
and fudge as these item have a significantly smaller profit margin they will be sold in bulk at a higher rate but
also sold at a price per piece cost. The profit margin goals will be roughly 70% and minimums will be 60%.

4.0 Market Analysis Summary

The Lobby will be primarily targeting the neighboring arcades and the movie theatre patrons. According to
field research the movie theatre alone can see anywhere from 1000 to 3000 guests a day. This focus will
spread throughout the city as our marketing and word of mouth spread, making the entire population of
52000+ a potential customer. The main goal is to attract roughly 200 customers per day. This will give us
enough to become self sufficient and profitable.

4.1 Market Segmentation

The Spectrum shopping center is on one of shopping centers, on one of the busiest streets in Idaho. For that
reason the primary target market will be its patrons as they will be readily accessible and ample. These figure
are based on a cars per day ratio provided by spectrums realtor.

The Second target Market is that of Area Locals within-in 10 miles. These will also be a lucrative source for
customers, but they will not come as easily as shopping center patrons.

Table: Market Analysis

Market Analysis
Year 1 Year 2 Year 3 Year 4 Year 5

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Potential Customers Growth CAGR

Shopping Center Patrons/based on vehicles per day 17% 8,617,650 10,082,651 11,796,702 13,802,141 16,148,505 17.00%
Local population within 10 miles 17% 94,606 110,689 129,506 151,522 177,281 17.00%
Total 17.00% 8,712,256 10,193,340 11,926,208 13,953,663 16,325,786 17.00%

Market Analysis (Pie)

Shopping Center Patrons/based on vehicles per day

Local population within 10 miles

4.2 Target Market Segment Strategy

With a relatively small advertising budget their will be two main marketing initiatives. One will focus on radio
and screen ads with, pending all copyrights, the popular jingle from the 50's, "lets all go to the lobby."

We will also print business cards and deliver them to local retailers, the two schools, churches, and other
locales that will have our business information on it and also be worth a free 1/4 pound of candy if brought
back to the store. The price of the second program will come directly from the advertising budget. This
method worked extremely well for FAO Schweetz, The candy store managed by Mr. Rohde and Mr. Valenta.

4.3 Industry Analysis

According to census data candy/snack stores fall into the food & Beverage category of specialty food stores.
In all of Idaho there are only 108 registered specialty food stores. Locally, there is only one candy store and
they make and wholesale chocolate, they aren't a bulk retailer.

Among these specialty food stores ones that are lumped in with candy store that are comparable are ice
creameries and health food stores.

The Majority of all candy and snack profits are tied in with Media and Entertainment venues. This being said
there will be three establishments, the arcade, Go-kart Track, and the movie theatre, with in the shopping
center that will turbo charge The Lobby's growth.

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4.3.1 Competition and Buying Patterns

Bulk candy purchases are usually made on impulse with a few occasions where they are bought for small
offices and as gifts. Our competition on the impulse is extremely light. Within the shopping center there are
no other candy stores, the arcades and go-karts do not carry any dessert items. There is one Ice cream
parlor which will be our competition especially on hotter days. There will also be competition within the movie
theatre, as they sell concessions. The prices with the theatre are extremely high, so as long as our prices are
low enough that the savings is worth a walk across the parking lot we should do well. You will be able to buy
almost a half pound of candy for the same price as a two ounce box at the movie theatre.

There will also be some competition with large grocery stores for the small office and gifts customers. We
have good indications however that customers wont mind paying a little more for a quality product without the
pain and hassle of the larger stores.

5.0 Strategy and Implementation Summary

The Lobby uses a strategy of providing a service to the entire market. While we will focus on
our two primary customer segments (Spectrum Visitors and Local Population), we offer a
product that virtually every consumer wants.

We will create an atmosphere that is appealing to families, couples, anyone with a sweet tooth.
The balance of customers will come because they will see this as the "place" where the best
candy is and fun and happy people work.

The store will be merchandised in an exciting, fun atmosphere. Their will be sections for kids,
holiday themes, special occasions, and even a couple tables to sit and relax and enjoy the
atmosphere. A pleasing theme of music will be played throughout the day that promotes a
positive environment.

Strategic Assumptions:

1. Every resident in Idaho Falls is a potential customer.

2. This location and co-tenancy gives us an opportunity to draw customers from outside Idaho
Falls.
3. By marketing to our two target segments, we will expose ourselves to additional new
customers.

5.1 SWOT Analysis

The Lobby has a valuable inventory of strengths that will help it succeed. These Strengths include a
experienced management team, a great location, a quality wholesaler, and a clear vision of the market and it's
needs. Strengths are valuable, but it is also important to realize the weaknesses The Lobby must address.
These Weaknesses include: a reliance on anchor stores and ultimately only providing a luxury not a need.

The Lobby's Strengths will help it capitalize on emerging opportunities. These opportunities include, but are
definitely not limited to, A great location, demographic growth, a highly profitable product, and great
opportunities for future expansion. Threats that The Lobby should be aware of are the loss of a prime
location, and the potential for other local candy competition.

5.1.1 Strengths

The Lobby's Greatest Strengths Are:

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 The Lobby

1. Experienced Management Team. Both Mr. Rohde and Mr. Valenta have managed a million dollar candy
store. They have managed all aspects of a business and have a strong desire to succeed.

2. A Great Location. The location selected for The Lobby is perfect for its proximity to select stores, the
amount of daily traffic, and the quality of the building.

3. A quality wholesale candy supplier. We have secured a wholesaler that has given us a great rates on both
product and shipping.

4. Clear vision of the market and its needs. The Lobby knows what it takes to build a quality candy store.
We know the customers, we know the products, we know how to build the service that will bring the two
together.

5.1.2 Weaknesses

The Lobby's Weaknesses Are:

1. We are ultimately providing a luxury not a need. While the over all price to the customers remain low in
reality we are a giant impulse store.

2. Reliance on anchor stores. The store will rely heavily on the draw from other companies, like the movie
theater, to pull customers from. This will last until the company makes a name for itself and is accepted by
the community.

5.1.3 Opportunities

The Lobby's greatest opportunities are:

1. The location is absolutely prime for a candy store. The customers drawn in from the anchors combined
with the relative lack of competition is perfect for growth and success of a candy store.

2. Demographically the shopping center and its surrounding community is expected only to grow.

3. The Profit margin on bulk candy sales is amazing. This will mean big profit dollars with very little cost and
overall startup.

4. Future expansion. If we act now we can position the company in such a way that it can branch out and
reach all parts of Idaho.

5.1.4 Threats

The Lobby's biggest threats are:

1. Losing the best locations due to time delays. If we do not act fast we may lose the only two locations left
in that shopping center, this will lead to a loss in profits.

2. The potential for other concessions stores. With the amount of people who visit or drive by the spectrum
shopping center it shouldn't hurt that much but if another candy store does open it would definitely be felt.

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 The Lobby

5.2 Competitive Edge

To further corner the market there are several keys that will give us the competitive edge.

• Our location in the community could not be better for our product.
• Our product will compliment the neighboring merchants very nicely.
• Our management team has managed on of the busiest candy stores in the United states, FAO Schweetz
in Las Vegas.

5.3 Marketing Strategy

The following sections illuminate the pricing, promotion, and distribution strategies for The Lobby.

5.4 Sales Strategy

The Sales Strategy at The Lobby will be quite simple. The main sales goal is to ensure that, averaged out,
every customer will spend 11 dollars or the price of one pound of regular bulk candy. The store target will be
129 pounds of candy a day. A reasonable number of customers it would take a day to achieve this goal is
around 180-220. That 129 pounds will cost about $400 and will sell for $1419. Following this trend and
successful inventory management and we will achieve the goal of self sustaining and profitable within 3
months.

5.4.1 Sales Forecast

The estimates and projections were all made based on anticipated customer traffic, and a very low ball
amount at that. In the beginning we expect that, of the approximately 100 visitors that pass or stop by every
hour, we can draw 8 new customers every hour. The Plateau for our business will be around 25 new
customers an hour.

For purposes of projections, we broke down our product offerings into three different categories. Now at first
we anticipate lower levels of traffic. We anticipate selling roughly 61 pounds a day of regular bulk and 12 of
the premium bulk this rate we expect to grow about 17% per month for the first 7 months. After about 7
months we expect a plateau in customer growth about this time is when we will start thinking about
expansion. Without a second location we should expect about 3%-5% growth each year. We can expect
more when we enter a new city like Pocatello or Rexburg. As far as costs go to sell one soda it will cost us
about $0.17 each but we can sell it for $3.50. The regular bulk candy will be purchased through a wholesaler
at an average of 30 pounds for $100.00. Anything to far out that ratio will fall into the premium bulk section, or
we simply wont carry it. Premium Bulk will have a price per piece value as well as a bulk price of $15.00 per
pound. The profit margin will be a minimum of 60% at all times on all items.

The Growth on a monthly basis for The Lobby is high but well within reason. In the beginning we will
anticipate an average of 8 customers every hour averaged out. The Second Month we expect to have 9.4
customers per hour, and the third month we expect 11 customers per hour. When we hit the plateau we will
expect around 25 customers an hour average. The Plateau might come faster than expected but I expect it to
fall around the 300-350 customers a day mark. At that level we should be selling around 240 pounds of
candy a day. The Shopping center sees almost 1000 customers an hour, much more during business hours.
To break even we will need only to capture 1.2% of that business.

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 The Lobby

Table: Sales Forecast

Sales Forecast
Year 1 Year 2 Year 3
Unit Sales
Concessions Items 5,437 5,872 6,048
Regular Bulk 54,374 59,590 61,377
Premium Bulk 10,898 11,943 12,301
Total Unit Sales 70,709 77,405 79,726

Unit Prices Year 1 Year 2 Year 3

Concessions Items $3.50 $3.50 $3.50
Regular Bulk $11.00 $11.00 $11.00
Premium Bulk $15.00 $15.00 $15.00

Sales
Concessions Items $19,030 $20,552 $21,168
Regular Bulk $598,114 $655,490 $675,147
Premium Bulk $163,470 $179,145 $184,515
Total Sales $780,614 $855,187 $880,830

Direct Unit Costs Year 1 Year 2 Year 3

Concessions Items $0.25 $0.25 $0.25
Regular Bulk $3.85 $3.85 $3.85
Premium Bulk $5.25 $5.25 $5.25

Direct Cost of Sales

Concessions Items $1,332 $1,439 $1,482
Regular Bulk $209,340 $229,421 $236,301
Premium Bulk $57,215 $62,701 $64,580
Subtotal Direct Cost of Sales $267,886 $293,561 $302,363

Sales Monthly
$100,000
$90,000
$80,000
$70,000
Concessions Items
$60,000
$50,000 Regular Bulk
$40,000 Premium Bulk
$30,000
$20,000
$10,000
$0
Month 1

Month 2

Month 3

Month 4

Month 5

Month 6

Month 7

Month 8

Month 9

Month 10

Month 11

Month 12

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Sales by Year

$900,000

$800,000

$700,000

$600,000 Concessions Items

$500,000 Regular Bulk

$400,000 Premium Bulk

$300,000

$200,000

$100,000

$0
Year 1 Year 2 Year 3

5.5 Milestones

The accompanying milestone chart highlights our start up plan plan with specific dates and our specific
programs. This schedule reflects our strong commitment to organization and detail. The dates are not set in
stone but are used to give a relative outline for a frame of time. The actual dates will depend on when funding
is received.

Table: Milestones

Milestones

Milestone Start Date End Date Budget Manager Department

Secure Funding and Location 2/12/2009 2/27/2009 $27,600 Matthew Owner
Design, Purchase, and Install Signage 2/12/2009 2/27/2009 $20,000 Anthony Owner
Begin Remodeling 2/12/2009 3/14/2009 $50,000 Matthew Owner
Complete All Start-Up Needs 2/12/2009 3/19/2009 $25,500 Matthew Owner
Order and Recieve All Fixtures 2/12/2009 3/19/2009 $10,000 Matthew Owner
Complete All Remodeling/Decorating 2/12/2009 3/19/2009 $10,000 Matthew Owner
Purchase and install POS system 2/12/2009 4/13/2009 $4,500 Anthony Owner
Purchase and Display Starting Inventory 2/12/2009 4/19/2009 $10,000 Anthony Owner
Begin Radio Adds/ TV Adds 2/12/2009 4/19/2009 $15,000 Matthew Owner
Hire 2 Associates and Train 2/12/2009 4/23/2009 $1,000 Matt/Anthony Owner
Test Runs 2/12/2009 4/25/2009 $1,000 Matt/Anthony Owner
Open Doors 2/12/2009 4/27/2009 $1,000 Matt/ Anthony Owner
Complete All Store Support Needs 2/12/2009 4/27/2009 $17,000 Matt/ Anthony Owner
Roll-out Flyer Program 2/12/2009 4/27/2009 $15,000 Matt/Anthony Owner
Totals $207,600

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Milestones
Roll-out Flyer Program

Open Doors

Hire 2 Associates and Train

Purchase and Display Starting Inventory

Complete All Remodeling/Decorating

Complete All Start-Up Needs

Design, Purchase, and Install Signage

Feb `09 Mar Apr

6.0 Management Summary

Power without purpose is chaos, and the individuals who will keep that purpose and strive for those goals
come from varying background each with their own expertise. The helm will primarily be manned by two
individuals:

Matthew Rohde - As a Business man Matthew has successfully managed several retail operations, as well
as a five star, gold crown resort. He has been trained in every aspect of business, from hiring to firing, from
order to sale to audit. As a scholar he has received his BA in Psychology from the University of Nevada Las
Vegas. More specifically, Matthew has 7 years management experience in retail environments and two years
managing a million dollar candy store.

Anthony Valenta – Anthony has been a manager of retail operations as well, however his mettle was truly
forged with his leadership role in a prominent theme park and its retail shops. He has tempered his customer
service, training, coaching, and mentor skills to hardened steel. In his endeavors he has served countless
thousands of tourists in his home town of Las Vegas. More specifically Anthony Valenta has four years
management experience in retail environments and three years managing a million dollar candy store.

Mr. Rohde, as president, will be responsible for the daily management, sales, and development of the
company. Mr. Valenta will be responsible for inventory management, merchandising, advertising, and brand
image.

6.1 Personnel Plan

Due to a 7 day work week The Lobby will require two extra hourly associates at $7.50 and an assistant
manager at $10.00. the total hours to start will be 40 per week for the assistant, and 32 for each of the hourly
associates. The Salaries for the manager will remain constant for the duration of the year. New raises will
take place on the first of the year. Due to the extensive demand on the managers time the managers salary
will begin the first or the 15th day of the first month after funding is secured, whichever is sooner.

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Table: Personnel

Personnel Plan
Year 1 Year 2 Year 3
Matthew Rohde $36,000 $42,000 $48,000
Anthony Valenta $36,000 $42,000 $48,000
Hourly Staff $54,063 $57,108 $57,108
Total People 6 6 6

Total Payroll $126,063 $141,108 $153,108

7.0 Financial Plan

It is assumed that the initial funding loan will be sufficient to finance any monthly cash-flow shortage.
However, it would be advisable to establish a bank relationship as soon as possible. Sales could very well
increase at a much sharper rate than assumed in these conservative projections. Sharper sales will result in a
greater need for funds in support of inventory and payroll. An over-draft line of credit of $5,000-10,000 would
be an excellent cushion to fall back on.

7.1 Start-up Funding

The start-up costs of The Lobby will consist primarily of inventory, equipment, fixtures, and operating costs
enough to last three months from the date of opening. We plan to obtain funding from a private
investor. The prepayment of this initial loan will be replayed in equal monthly payments at a
reasonable interest rate. The investor will also have ownership rights to a portion of the
company in an amount not to exceed 30%.

Table: Start-up Funding

Start-up Funding
Start-up Expenses to Fund $94,953
Start-up Assets to Fund $140,000
Total Funding Required $234,953

Assets
Non-cash Assets from Start-up $120,000
Cash Requirements from Start-up $20,000
Additional Cash Raised $0
Cash Balance on Starting Date $20,000
Total Assets $140,000

Liabilities and Capital

Liabilities
Current Borrowing $0
Long-term Liabilities $0
Accounts Payable (Outstanding Bills) $0
Other Current Liabilities (interest-free) $0
Total Liabilities $0

Capital

Planned Investment
Owner $0
Investor $234,953
Additional Investment Requirement $0
Total Planned Investment $234,953

Loss at Start-up (Start-up Expenses) ($94,953)

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 The Lobby

Total Capital $140,000

Total Capital and Liabilities $140,000

Total Funding $234,953

7.2 Important Assumptions

The Lobby does not sell on credit nor do we offer layaways at this time. We accept cash and checks, Visa,
MasterCard, Discover and American Express. All sales paid via credit cards will be deposited in our business
checking account within 48 hours. Our business checking account will be with Washington Mutual.

7.3 Break-even Analysis

Our break-even analysis is summarized by the following chart and table.

Table: Break-even Analysis

Break-even Analysis

Monthly Units Break-even 2,949

Monthly Revenue Break-even $32,552

Assumptions:
Average Per-Unit Revenue $11.04
Average Per-Unit Variable Cost $3.79
Estimated Monthly Fixed Cost $21,381

Break-even Analysis
$20,000

$16,000

$12,000

$8,000

$4,000

$0

($4,000)

($8,000)

($12,000)

($16,000)

($20,000)

0 500 1000 1500 2000 2500 3000 3500 4000 4500 5000 5500

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 The Lobby

7.4 Projected Profit and Loss

There are many factors to include when determining a projected profit and loss statement, these are included
in the following table. The payroll is rather high due to the dual salaries for the owners. The amount of the
salaries are well within the norm.

Table: Profit and Loss

Pro Forma Profit and Loss

Year 1 Year 2 Year 3
Sales $780,614 $855,187 $880,830
Direct Cost of Sales $267,886 $293,561 $302,363
Other Costs of Sales $78,000 $78,000 $78,000
Total Cost of Sales $345,886 $371,561 $380,363

Gross Margin $434,727 $483,626 $500,467

Gross Margin % 55.69% 56.55% 56.82%

Expenses
Payroll $126,063 $141,108 $153,108
Marketing/Promotion $12,000 $12,000 $12,000
Depreciation $0 $0 $0
Rent $36,000 $36,000 $36,000
Utilities $9,600 $9,600 $9,600
Insurance $18,000 $18,000 $18,000
Taxes: Payroll $18,909 $18,909 $18,909
Office Expense $12,000 $12,000 $12,000
Professional Services $13,200 $13,200 $13,200
Maintenance $10,800 $10,800 $10,800

Total Operating Expenses $256,572 $271,617 $283,617

Profit Before Interest and Taxes $178,155 $212,009 $216,850

EBITDA $178,155 $212,009 $216,850
Interest Expense $0 $0 $0
Taxes Incurred $10,689 $12,721 $13,011

Net Profit $167,465 $199,289 $203,839

Net Profit/Sales 21.45% 23.30% 23.14%

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 The Lobby

Profit Monthly

$28,000

$24,000

$20,000

$16,000

$12,000

$8,000

$4,000

$0

($4,000)

($8,000)
Month 1 Month 3 Month 5 Month 7 Month 9 Month 11
Month 2 Month 4 Month 6 Month 8 Month 10 Month 12

Profit Yearly

$210,000

$180,000

$150,000

$120,000

$90,000

$60,000

$30,000

$0
Year 1 Year 2 Year 3

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 The Lobby

Gross Margin Monthly

$50,000
$45,000
$40,000
$35,000
$30,000
$25,000
$20,000
$15,000
$10,000
$5,000
$0
Month 1 Month 3 Month 5 Month 7 Month 9 Month 11
Month 2 Month 4 Month 6 Month 8 Month 10 Month 12

Gross Margin Yearly

$500,000

$400,000

$300,000

$200,000

$100,000

$0
Year 1 Year 2 Year 3

7.5 Projected Cash Flow

The following table explains projected cash flow. The amount allocated in dividends is the amount to cover
repayment of the Investors initial loan amount.

Table: Cash Flow

Pro Forma Cash Flow

Year 1 Year 2 Year 3
Cash Received

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 The Lobby

Cash from Operations

Cash Sales $780,614 $855,187 $880,830
Subtotal Cash from Operations $780,614 $855,187 $880,830

Additional Cash Received

Sales Tax, VAT, HST/GST Received $46,837 $51,311 $52,850
New Current Borrowing $0 $0 $0
New Other Liabilities (interest-free) $0 $0 $0
New Long-term Liabilities $0 $0 $0
Sales of Other Current Assets $0 $0 $0
Sales of Long-term Assets $0 $0 $0
New Investment Received $0 $0 $0
Subtotal Cash Received $827,450 $906,498 $933,680

Expenditures Year 1 Year 2 Year 3

Expenditures from Operations

Cash Spending $126,063 $141,108 $153,108
Bill Payments $458,566 $525,170 $524,331
Subtotal Spent on Operations $584,629 $666,278 $677,439

Additional Cash Spent

Sales Tax, VAT, HST/GST Paid Out $27,185 $35,000 $35,000
Principal Repayment of Current Borrowing $0 $0 $0
Other Liabilities Principal Repayment $0 $0 $0
Long-term Liabilities Principal Repayment $0 $0 $0
Purchase Other Current Assets $0 $0 $0
Purchase Long-term Assets $0 $0 $0
Dividends $54,000 $54,000 $54,000
Subtotal Cash Spent $665,814 $755,278 $766,439

Net Cash Flow $161,637 $151,220 $167,241

Cash Balance $181,637 $332,857 $500,098

Cash

$180,000

$150,000

$120,000
Net Cash Flow
$90,000
Cash Balance

$60,000

$30,000

$0
Month 1

Month 2

Month 3

Month 4

Month 5

Month 6

Month 7

Month 8

Month 9

Month 10

Month 11

Month 12

7.6 Projected Balance Sheet

The table below outlines the projected balance sheet.

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 The Lobby

Table: Balance Sheet

Pro Forma Balance Sheet

Year 1 Year 2 Year 3
Assets

Current Assets
Cash $181,637 $332,857 $500,098
Inventory $31,409 $34,419 $35,451
Other Current Assets $20,000 $20,000 $20,000
Total Current Assets $233,046 $387,276 $555,549

Long-term Assets
Long-term Assets $90,000 $90,000 $90,000
Accumulated Depreciation $0 $0 $0
Total Long-term Assets $90,000 $90,000 $90,000
Total Assets $323,046 $477,276 $645,549

Liabilities and Capital Year 1 Year 2 Year 3

Current Liabilities
Accounts Payable $49,929 $42,559 $43,144
Current Borrowing $0 $0 $0
Other Current Liabilities $19,652 $35,963 $53,813
Subtotal Current Liabilities $69,580 $78,522 $96,957

Long-term Liabilities $0 $0 $0
Total Liabilities $69,580 $78,522 $96,957

Paid-in Capital $234,953 $234,953 $234,953

Retained Earnings ($148,953) ($35,488) $109,801
Earnings $167,465 $199,289 $203,839
Total Capital $253,465 $398,754 $548,592
Total Liabilities and Capital $323,046 $477,276 $645,549

Net Worth $253,465 $398,754 $548,592

7.7 Business Ratios

The Lobby's ratios can be seen in the table below. North American Industry Classification System code
4452, Specialty Food Store, was used for Industry Profile comparisons, as there was no exact industry match.

Table: Ratios

Ratio Analysis
Year 1 Year 2 Year 3 Industry Profile
Sales Growth 0.00% 9.55% 3.00% 2.77%

Percent of Total Assets

Inventory 9.72% 7.21% 5.49% 22.33%
Other Current Assets 6.19% 4.19% 3.10% 25.87%
Total Current Assets 72.14% 81.14% 86.06% 81.18%
Long-term Assets 27.86% 18.86% 13.94% 18.82%
Total Assets 100.00% 100.00% 100.00% 100.00%

Current Liabilities 21.54% 16.45% 15.02% 36.90%

Long-term Liabilities 0.00% 0.00% 0.00% 12.75%
Total Liabilities 21.54% 16.45% 15.02% 49.65%
Net Worth 78.46% 83.55% 84.98% 50.35%

Percent of Sales
Sales 100.00% 100.00% 100.00% 100.00%
Gross Margin 55.69% 56.55% 56.82% 15.02%

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 The Lobby

Selling, General & Administrative Expenses 34.24% 33.25% 33.68% 5.54%

Advertising Expenses 1.54% 1.40% 1.36% 0.23%
Profit Before Interest and Taxes 22.82% 24.79% 24.62% 1.03%

Main Ratios
Current 3.35 4.93 5.73 1.96
Quick 2.90 4.49 5.36 1.23
Total Debt to Total Assets 21.54% 16.45% 15.02% 57.99%
Pre-tax Return on Net Worth 70.29% 53.17% 39.53% 5.88%
Pre-tax Return on Assets 55.15% 44.42% 33.59% 14.00%

Additional Ratios Year 1 Year 2 Year 3

Net Profit Margin 21.45% 23.30% 23.14% n.a
Return on Equity 66.07% 49.98% 37.16% n.a

Activity Ratios
Inventory Turnover 11.92 8.92 8.65 n.a
Accounts Payable Turnover 10.18 12.17 12.17 n.a
Payment Days 27 33 30 n.a
Total Asset Turnover 2.42 1.79 1.36 n.a

Debt Ratios
Debt to Net Worth 0.27 0.20 0.18 n.a
Current Liab. to Liab. 1.00 1.00 1.00 n.a

Liquidity Ratios
Net Working Capital $163,465 $308,754 $458,592 n.a
Interest Coverage 0.00 0.00 0.00 n.a

Additional Ratios
Assets to Sales 0.41 0.56 0.73 n.a
Current Debt/Total Assets 22% 16% 15% n.a
Acid Test 2.90 4.49 5.36 n.a
Sales/Net Worth 3.08 2.14 1.61 n.a
Dividend Payout 0.32 0.27 0.26 n.a

Page 20
 Appendix

Table: Sales Forecast

Sales Forecast
Month Month Month Month Month Month Month Month Month Month Month Month
1 2 3 4 5 6 7 8 9 10 11 12
Unit Sales
Concessions Items 185 224 271 328 397 480 550 566 582 600 618 636
Regular Bulk 1,846 2,234 2,703 3,271 3,958 4,789 5,500 5,665 5,834 6,009 6,190 6,375
Premium Bulk 370 448 542 656 794 961 1,100 1,133 1,170 1,205 1,241 1,278
Total Unit Sales 2,401 2,906 3,516 4,255 5,149 6,230 7,150 7,364 7,586 7,814 8,049 8,289

Unit Prices Month Month Month Month Month Month Month Month Month Month Month Month
1 2 3 4 5 6 7 8 9 10 11 12
Concessions Items $3.50 $3.50 $3.50 $3.50 $3.50 $3.50 $3.50 $3.50 $3.50 $3.50 $3.50 $3.50
Regular Bulk $11.00 $11.00 $11.00 $11.00 $11.00 $11.00 $11.00 $11.00 $11.00 $11.00 $11.00 $11.00
Premium Bulk $15.00 $15.00 $15.00 $15.00 $15.00 $15.00 $15.00 $15.00 $15.00 $15.00 $15.00 $15.00

Sales
Concessions Items $648 $784 $949 $1,148 $1,390 $1,680 $1,925 $1,981 $2,037 $2,100 $2,163 $2,226
Regular Bulk $20,30 $24,57 $29,73 $35,98 $43,53 $52,67 $60,50 $62,31 $64,17 $66,099 $68,090 $70,125
6 4 3 1 8 9 0 5 4
Premium Bulk $5,550 $6,720 $8,130 $9,840 $11,91 $14,41 $16,50 $16,99 $17,55 $18,075 $18,615 $19,170
0 5 0 5 0
Total Sales $26,50 $32,07 $38,81 $46,96 $56,83 $68,77 $78,92 $81,29 $83,76 $86,274 $88,868 $91,521
4 8 2 9 8 4 5 1 1

Direct Unit Costs Month Month Month Month Month Month Month Month Month Month Month Month
1 2 3 4 5 6 7 8 9 10 11 12
Concessions Items 7.00% $0.25 $0.25 $0.25 $0.25 $0.25 $0.25 $0.25 $0.25 $0.25 $0.25 $0.25 $0.25
Regular Bulk 35.00 $3.85 $3.85 $3.85 $3.85 $3.85 $3.85 $3.85 $3.85 $3.85 $3.85 $3.85 $3.85
%
Premium Bulk 35.00 $5.25 $5.25 $5.25 $5.25 $5.25 $5.25 $5.25 $5.25 $5.25 $5.25 $5.25 $5.25
%

Direct Cost of Sales

Concessions Items $45 $55 $66 $80 $97 $118 $135 $139 $143 $147 $151 $156
Regular Bulk $7,107 $8,601 $10,40 $12,59 $15,23 $18,43 $21,17 $21,81 $22,46 $23,135 $23,831 $24,544
7 3 8 8 5 0 1
Premium Bulk $1,943 $2,352 $2,846 $3,444 $4,169 $5,045 $5,775 $5,948 $6,143 $6,326 $6,515 $6,710
Subtotal Direct Cost $9,095 $11,00 $13,31 $16,11 $19,50 $23,60 $27,08 $27,89 $28,74 $29,608 $30,498 $31,409
of Sales 8 8 8 4 0 5 7 6

Page 1
 Appendix

Table: Personnel

Personnel
Plan
Month Month Month Month Month Month Month Month Month Month Month Month
1 2 3 4 5 6 7 8 9 10 11 12
Matthew $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000
Rohde
Anthony $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000
Valenta
Hourly Staff $3,744 $3,744 $3,744 $4,759 $4,759 $4,759 $4,759 $4,759 $4,759 $4,759 $4,759 $4,759
Total People 5 5 5 6 6 6 6 6 6 6 6 6

Total Payroll $9,744 $9,744 $9,744 $10,75 $10,75 $10,75 $10,75 $10,75 $10,75 $10,759 $10,759 $10,759
9 9 9 9 9 9

Page 2
 Appendix

Table: Profit and Loss

Pro Forma Profit and

Loss
Month Month Month Month Month Month Month Month Month Month Month Month
1 2 3 4 5 6 7 8 9 10 11 12
Sales $26,50 $32,07 $38,81 $46,96 $56,83 $68,77 $78,92 $81,29 $83,76 $86,274 $88,868 $91,521
4 8 2 9 8 4 5 1 1
Direct Cost of Sales $9,095 $11,00 $13,31 $16,11 $19,50 $23,60 $27,08 $27,89 $28,74 $29,608 $30,498 $31,409
8 8 8 4 0 5 7 6
Other Costs of Sales $6,500 $6,500 $6,500 $6,500 $6,500 $6,500 $6,500 $6,500 $6,500 $6,500 $6,500 $6,500
Total Cost of Sales $15,59 $17,50 $19,81 $22,61 $26,00 $30,10 $33,58 $34,39 $35,24 $36,108 $36,998 $37,909
5 8 8 8 4 0 5 7 6

Gross Margin $10,90 $14,57 $18,99 $24,35 $30,83 $38,67 $45,34 $46,89 $48,51 $50,166 $51,870 $53,612
9 0 3 1 3 4 0 4 5
Gross Margin % 41.16% 45.42% 48.94% 51.85% 54.25% 56.23% 57.45% 57.69% 57.92% 58.15% 58.37% 58.58%

Expenses
Payroll $9,744 $9,744 $9,744 $10,75 $10,75 $10,75 $10,75 $10,75 $10,75 $10,759 $10,759 $10,759
9 9 9 9 9 9
Marketing/Promotion $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000
Depreciation $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Rent $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000 $3,000
Utilities $800 $800 $800 $800 $800 $800 $800 $800 $800 $800 $800 $800
Insurance $1,500 $1,500 $1,500 $1,500 $1,500 $1,500 $1,500 $1,500 $1,500 $1,500 $1,500 $1,500
Taxes: Payroll 15% $1,462 $1,462 $1,462 $1,614 $1,614 $1,614 $1,614 $1,614 $1,614 $1,614 $1,614 $1,614
Office Expense 15% $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000 $1,000
Professional Services 15% $1,100 $1,100 $1,100 $1,100 $1,100 $1,100 $1,100 $1,100 $1,100 $1,100 $1,100 $1,100
Maintenance $900 $900 $900 $900 $900 $900 $900 $900 $900 $900 $900 $900

Total Operating $20,50 $20,50 $20,50 $21,67 $21,67 $21,67 $21,67 $21,67 $21,67 $21,673 $21,673 $21,673
Expenses 6 6 6 3 3 3 3 3 3

Profit Before Interest ($9,597 ($5,935 ($1,513 $2,678 $9,161 $17,00 $23,66 $25,22 $26,84 $28,493 $30,197 $31,939
and Taxes ) ) ) 1 7 1 2
EBITDA ($9,597 ($5,935 ($1,513 $2,678 $9,161 $17,00 $23,66 $25,22 $26,84 $28,493 $30,197 $31,939
) ) ) 1 7 1 2
Interest Expense $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Taxes Incurred ($576) ($356) ($91) $161 $550 $1,020 $1,420 $1,513 $1,611 $1,710 $1,812 $1,916

Net Profit ($9,021 ($5,579 ($1,422 $2,518 $8,611 $15,98 $22,24 $23,70 $25,23 $26,784 $28,385 $30,023
) ) ) 1 7 8 2
Net Profit/Sales -34.04 -17.39 -3.66% 5.36% 15.15% 23.24% 28.19% 29.16% 30.12% 31.04% 31.94% 32.80%
% %

Page 3
 Appendix

Table: Cash Flow

Pro Forma Cash Flow

Month Month Month Month Month Month Month Month Month 9 Month Month Month
1 2 3 4 5 6 7 8 10 11 12
Cash Received

Cash from Operations

Cash Sales $26,50 $32,07 $38,81 $46,96 $56,83 $68,77 $78,92 $81,29 $83,761 $86,274 $88,868 $91,521
4 8 2 9 8 4 5 1
Subtotal Cash from Operations $26,50 $32,07 $38,81 $46,96 $56,83 $68,77 $78,92 $81,29 $83,761 $86,274 $88,868 $91,521
4 8 2 9 8 4 5 1

Additional Cash Received

Sales Tax, VAT, HST/GST 6.00 $1,590 $1,925 $2,329 $2,818 $3,410 $4,126 $4,736 $4,877 $5,026 $5,176 $5,332 $5,491
Received %
New Current Borrowing $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Other Liabilities (interest- $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
free)
New Long-term Liabilities $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Sales of Other Current Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Sales of Long-term Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Investment Received $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Cash Received $28,09 $34,00 $41,14 $49,78 $60,24 $72,90 $83,66 $86,16 $88,787 $91,450 $94,200 $97,012
4 3 0 7 8 0 1 8

Expenditures Month Month Month Month Month Month Month Month Month 9 Month Month Month
1 2 3 4 5 6 7 8 10 11 12

Expenditures from Operations

Cash Spending $9,744 $9,744 $9,744 $10,75 $10,75 $10,75 $10,75 $10,75 $10,759 $10,759 $10,759 $10,759
9 9 9 9 9
Bill Payments $890 $26,73 $28,17 $32,92 $36,63 $41,03 $46,24 $49,34 $47,669 $48,652 $49,627 $50,649
0 5 3 7 0 0 4
Subtotal Spent on Operations $10,63 $36,47 $37,91 $43,68 $47,39 $51,78 $56,99 $60,10 $58,428 $59,411 $60,386 $61,408
4 4 9 2 6 9 9 3

Additional Cash Spent

Sales Tax, VAT, HST/GST Paid $1,197 $1,329 $1,475 $1,637 $1,817 $2,017 $2,239 $2,485 $2,758 $3,061 $3,398 $3,772
Out
Principal Repayment of Current $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Borrowing
Other Liabilities Principal $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Repayment
Long-term Liabilities Principal $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Repayment
Purchase Other Current Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Purchase Long-term Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Dividends $4,500 $4,500 $4,500 $4,500 $4,500 $4,500 $4,500 $4,500 $4,500 $4,500 $4,500 $4,500
Subtotal Cash Spent $16,33 $42,30 $43,89 $49,81 $53,71 $58,30 $63,73 $67,08 $65,686 $66,972 $68,284 $69,680
1 3 4 9 3 6 8 8

Page 4
 Appendix

Net Cash Flow $11,76 ($8,300 ($2,754 ($32) $6,535 $14,59 $19,92 $19,08 $23,100 $24,479 $25,916 $27,333
3 ) ) 5 3 0
Cash Balance $31,76 $23,46 $20,70 $20,67 $27,21 $41,80 $61,72 $80,80 $103,90 $128,38 $154,30 $181,63
3 3 9 7 1 6 9 9 9 8 4 7

Page 5
 Appendix

Table: Balance Sheet

Pro Forma Balance

Sheet
Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month Month Month
10 11 12
Assets Starting
Balances

Current Assets
Cash $20,000 $31,763 $23,463 $20,709 $20,677 $27,211 $41,806 $61,729 $80,809 $103,90 $128,38 $154,30 $181,63
9 8 4 7
Inventory $10,000 $10,905 $11,008 $13,318 $16,118 $19,504 $23,600 $27,085 $27,897 $28,746 $29,608 $30,498 $31,409
Other Current Assets $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000 $20,000
Total Current Assets $50,000 $62,668 $54,471 $54,027 $56,794 $66,716 $85,407 $108,81 $128,70 $152,65 $177,99 $204,80 $233,04
3 6 5 6 2 6

Long-term Assets
Long-term Assets $90,000 $90,000 $90,000 $90,000 $90,000 $90,000 $90,000 $90,000 $90,000 $90,000 $90,000 $90,000 $90,000
Accumulated $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Depreciation
Total Long-term $90,000 $90,000 $90,000 $90,000 $90,000 $90,000 $90,000 $90,000 $90,000 $90,000 $90,000 $90,000 $90,000
Assets
Total Assets $140,000 $152,66 $144,47 $144,02 $146,79 $156,71 $175,40 $198,81 $218,70 $242,65 $267,99 $294,80 $323,04
8 1 7 4 6 7 3 6 5 6 2 6

Liabilities and Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month Month Month
Capital 10 11 12

Current Liabilities
Accounts Payable $0 $25,796 $27,082 $31,707 $35,275 $39,492 $44,593 $47,756 $46,049 $46,999 $47,940 $48,927 $49,929
Current Borrowing $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Other Current $0 $393 $989 $1,843 $3,024 $4,617 $6,726 $9,223 $11,615 $13,883 $15,998 $17,933 $19,652
Liabilities
Subtotal Current $0 $26,189 $28,071 $33,549 $38,299 $44,109 $51,320 $56,979 $57,664 $60,882 $63,939 $66,860 $69,580
Liabilities

Long-term Liabilities $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Liabilities $0 $26,189 $28,071 $33,549 $38,299 $44,109 $51,320 $56,979 $57,664 $60,882 $63,939 $66,860 $69,580

Paid-in Capital $234,953 $234,95 $234,95 $234,95 $234,95 $234,95 $234,95 $234,95 $234,95 $234,95 $234,95 $234,95 $234,95
3 3 3 3 3 3 3 3 3 3 3 3
Retained Earnings ($94,953) ($99,45 ($103,95 ($108,45 ($112,95 ($117,45 ($121,95 ($126,45 ($130,95 ($135,45 ($139,95 ($144,45 ($148,95
3) 3) 3) 3) 3) 3) 3) 3) 3) 3) 3) 3)
Earnings $0 ($9,021) ($14,600 ($16,022 ($13,505 ($4,894) $11,087 $33,334 $57,042 $82,274 $109,05 $137,44 $167,46
) ) ) 7 3 5
Total Capital $140,000 $126,47 $116,40 $110,47 $108,49 $112,60 $124,08 $141,83 $161,04 $181,77 $204,05 $227,94 $253,46
9 0 8 5 6 7 4 2 4 7 3 5
Total Liabilities and $140,000 $152,66 $144,47 $144,02 $146,79 $156,71 $175,40 $198,81 $218,70 $242,65 $267,99 $294,80 $323,04
Capital 8 1 7 4 6 7 3 6 5 6 2 6

Net Worth $140,000 $126,47 $116,40 $110,47 $108,49 $112,60 $124,08 $141,83 $161,04 $181,77 $204,05 $227,94 $253,46
9 0 8 5 6 7 4 2 4 7 3 5

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