Format - Course outline

___________________________________________________________________________________ ENVIRONMENTAL MANAGEMENT School of Business Management, NMIMS MBA FT SECOND YEAR: 2011-2013 Trim: V (FIFTH) ____________________________________________________________________________________ Faculty Member Dr.Mrs. Bala Krishnamoorthy Email Id: balak@nmims.edu Extn no. 5806 _____________________________________________________________________________________

Goals : Environmental concerns have an increasing impact on business success. To maintain their
competitive advantage, corporate managers must stay ahead of the curve, shifting their focus from environmental management to environmental strategy. This course is concerned with how business can and should respond to environmental challenges. New technologies, untapped markets and regulatory innovations all present business opportunities must be seized by companies with foresight. The question is how to turn environment to a strategic advantage. The course explores the effects of environmentalism on corporate management, examining recent thinking on the role of environment in business, how environmental forces are driving change, how best to respond to external pressures, and how business managers can think about environmental issues in a strategic way. In particular, how business can, best respond to the pressures of regulation, markets, financial institutions, consumers and NGOs ? Objectives: 1. To examine the internal strategies adopted by business to improve its performance and to reduce its environmental risk and to describe and analyze evolving drivers of corporate environmental strategy; 2. To examine how external institutions create both opportunities and limitations for environmental strategy 3. How environmental threats can be incorporated into risk management, capital acquisition, competitive position and other management concerns 4. To explain corporate responses to environmental drivers and to locate them within the context of the three types of license to which they are subject: social, regulatory and economic; Group Project: Groups will select an industry segment, identify, and examine strategic issues both current and potential related to changes in the environment and economy. The groups will prepare a strategic plan any one of the dominant firms in the sector identified by them. Your presentation/ report should include an analysis of the companys (environmental) strategies and link them to the performance of the company. You should also examine whether its current strategies will be adequate to sustain/improve its competitive potential in the long-term. Each group is expected to make a 1

presentation and submit the project report. The sources of all data/information in the report should be explicitly acknowledged with footnotes/endnotes and a complete list of references. Evaluation Criteria: Case discussions and individual assignment Group project reports & presentations Midterm examination Trimester-end Examination

: 15 marks : 30 marks : 20 marks : 35 marks

Session Details: 1-20 (for 90 minutes sessions) / 1-10 ( For 3 hrs sessions)
Sr. No. Contents/ Pedagogy / Cases / Chapter wise reading / Essential Reading Overview of the nature and significance of environmental issues and trends Global and regional issues Readings: 1. Its Not easy being green Noah Walley and Broadly Whitehead 2. Beyond greening Strategies for a sustainable world Stuart Hart Corporate responsibility for managing the environment -Coping mechanism for going Green Case study : Conoco's "Green" Oil Strategy (A) Managing environmental and social risks lecture and discussions Case study: Equator Principle- An industry approach to managing environmental and social risks. 7&8 Cleaner Technologies and Pollution Prevention: Pollution Prevention program in environmental management, Integration of Pollution Prevention in Corporate Plan, Economic analysis of pollution prevention projects across various industrial sectors, Total cost assessment, Designing environmentally compatible products, Pollution prevention and the role of cleaner technologies. -Lecture and discussions Case study The convention on biological issues engaging the private sector HBS 9-507-020 9 & 10 Carbon Credits Market Global climate change and Kyoto Protocol, Carbon credits business process: Emerging Opportunities, Biomass Energy, Status and future of Carbon markets. Case study - UBS and Climate Change Warming up to Global Action? 11 & 12 Fundamentals of Environmental, health and safety Lecture and discussion Identification of potential safety and health hazards in industrial and development projects, reduction strategies, policies and legislation, international and national perspective, safety standards and management systems, ISO 14000, ISO 18000. Managing Risks CDM - Clean Development mechanism 13 & 14 Energy conservation in Environment Business: Pollution prevention by conserving energy, Alternative energy systems (and their environmental impacts) including renewable resources (bio fuels, biomass, solar, hydroelectric, wind, geothermal, ocean/tidal), power conversion technologies , energy efficiency, energy storage and resource conservation, Prospects for 2

1&2 3&4 5&6

nuclear power. Case Study : Managing Environmental Responsibility and their cost Polaroid 15 & 16 Environment Entrepreneurship and Sustainable Industrial Development Objectives and obstacles to environment entrepreneurial opportunities, interrelationship between sustainable development and corporate performance, Environmental Defense Strategies. Sustainability communication to Stakeholders and reporting process Case study - GreenPeace 17 & 18 Environmental Impact assessment, legal aspects for managing the environment and National Environmental Policy Lecture and discussions 19 & 20 Group presentations Book References: Recommended books: The Harvard Business Review on Business and the Environment (a book of readings published by Harvard Business School Press, 2000) Environmental Management -Text and cases second edition Krishnamoorthy, Bala , Prentice hall of India, New Delhi 2008 Internet References
www.cpcb.nic.in/ http://indiaenvironmetnal portal.org.in www.teriin.org/ www.iesglobal.org/ www.cseindia.org/ www.downtoearth.org.in/ www.ceeindia.org/ moef.nic.in/modules/about-the-ministry envfor.nic.in/legis/legis.html www.indiaenvironmentportal.org.in/ www.eicinformation.org/news www.iso14000-iso14001-environmental-management.com www.osha-bs8800-ohsas-18001-health-and-safety.com/ www.unu.edu/esd.html

Prepared by Faculty: Dr.Bala Krishnamoorthy Signature Approved By Dean SBM

Recommended by Area Chairperson/Prog Chairperson Signature Signature