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INTRODUCTION
In this era of globalization and competition, creativity and innovation are considered to be key factors for survival, success and excellence of organizations. It is crucial for organizations to enhance their innovation capacity, which is the strategic basis for innovation development. To thrive and grow, organizations must adopt new work processes, new technologies, and transform the organizational culture to tap every employees capabilities for greater innovation & productivity. Over the years, Malaysia Productivity Corporation (MPC) has spearheaded many national programmes, to promote employee participation and innovation with the active support and participation of the private and public sectors. Innovative and Creative Circles (ICC) is one of the employee participative methods of developing the innovative capability. ICC has been practiced in Malaysia for more than two decades and is now part of excellence workplace culture. An ICC activity implies the development of skills, capabilities, confidence and creativity of the people through cumulative process of education, training, work experience and participation which will sustain the motivation and commitment towards work excellence. In order to promote and sustain Innovative and Creative Circle (ICC) activities, MPC organizes the ICC Conventions annually. These conventions provide an avenue for the participants to learn best practices of other circles as well as to exchange ideas and knowledge on ICC activities. By sharing these teams project achievements during the Conventions, it is hope that it will inspire and provide models for others committed to pursue innovation. These Conventions also serve as platforms to give due recognition to all participating circles that have excelled in achieving value generation and cost savings for their respective organisations. There are 3 levels of ICC Conventions organized by MPC, namely Mini ICC Conventions, Regional ICC Conventions and National ICC Convention.