Sei sulla pagina 1di 1

Anna Marie Tallariti

Email: amtallariti@gmail.com Phone: (253) 514-1870 Connect: linkedin.com/in/amtallariti Tweet: @AMTallariti

EDUCATION
University of Washington, Michael G. Foster School of Business Class of 2012 Bachelor of Arts in Business Administration, Marketing GPA: 3.62 Deans List, Four consecutive years Business Exploration Seminar Teachers Assistant Ireland, Summer Quarter 2012 Selected as 1 of 150 graduating seniors to represent the diversity and excellence of The Class of 2012 Marketing 301 Teachers Assistant, Spring Quarter 2012

EXPERIENCE
Razorfish, Assistant Media Planner Intern (Travel and Nike Teams) Present Assist Media Planners with planning process recommendation decks, actualizations, Atlas, I/O and BA generation Utilize trade publications and syndicated research platforms to generate client and new business analyses Created and presented publisher recaps at weekly Media Department meetings Worked cross-functionally across offices to develop Media Brand Campaign to market Razorfish to potential new hires 4th Avenue Media, Marketing Specialist 2012 Conducted external and internal research to write yearly agency marketing plan Assisted Brand Strategist and Principal to complete RFPs for the UW and Washington State Wine Commission Starbucks, Category Specialist Intern (Global Coffee Team) 2011 Conducted competitive analysis and market research to develop product and brand messaging recommendations for Starbucks Iced Coffee to maximize business results with the Millennial age cohort Interpreted statistical information on Clover Brewed business to drive sales, identify trends, and inform strategy Developed a system to increase consistency and accountability around the My Starbucks Idea work stream Metro Painting, Student Consultant 2011 Developed pricing and marketing strategies for the companys residential abatement services Brooks Marketing Consulting Project, Director 2010-2011 Led twenty marketing students in the development of a $2M marketing campaign Hearst Media Services, Market Research Analyst Intern 2010 Utilized Scarborough to generate a database for sales professionals to access key demographic and vertical data Leveraged website analytics from ComScore to evaluate Hearst Media Services advertising platforms Collaborated with the Marketing Manager to create a sales deck showcasing the value story of the company

PROFESSIONAL ACTIVITIES
American Marketing Association 2008-Present Alumni Advisory Board President 2011-2012 Managed operations of seven board members to align with the clubs overall strategy and long-term goals Oversaw re-branding of the clubs social media platforms, website, logo, print media, and advertising Represented chapter at the AMAs 34th Annual International Collegiate Conference in New Orleans, LA Nominated and received the 2012 Deans Award from the UW Foster Undergraduate Programs Office VP of Internal Relations 2010-2011; VP of Marketing 2009-2010

ADDITIONAL ACHIEVEMENTS
NorthWest Chapter of the Marketing Research Association Scholarship Recipient, Inductee of the National Society of Collegiate Scholars, Peninsula High School Class of 2008 Scholarship Fund Organizer, Girl Scouts of Western Washington Gold Award Recipient

RELEVANT PROFESSIONAL SKILLS


Servant Leadership, Team Building, Project Planning, Strategy, Multi Tasking, Time Management, Verbal/Written Communications, Digital Media, Product Management, Marketing Communications, Market Analysis, Qualitative/Quantitative Research, Data Analysis, Microsoft Office Suite, Atlas, ComScore, MRI, Marin

Potrebbero piacerti anche