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The organogram

Mousumi has three directors and from the board of directors, the chairman and managing director is Kazi Mahtab Uddin Ahmed and there are two other directors of Mousumi, Kazi Moin Uddin Ahmed and Kazi Rajib Uddin Ahmed, particularly in charge of the production and the human resource & administration of Mousumi. Other than these departments there are the accounts, purchase & procurement department. Looking at the operational level departments, it includes marketing, supply chain management and the sales department. Human Resource and Administration Department: The human resource maintains and develops the recruitments of the organization and also makes the policies of the company which includes the rules and regulations of the organization. Keeps a close watch on to implementing these policies, also attendance is maintained. The administration is in charge of the upkeepment of the total head office affairs. Logistics, commercial, legal adversaries are also handled by the administration department. The IT related work used to be outsourced, but the organization has recently hired top skilled professionals and formed a very efficient IT department to stay updated and digitalized. Production Department: The whole production department is situated in Cute Polli, Kanchpur, out of Dhaka, the manufacturing unit and machinery has been set up to the maximum modernized machinery from time to time. The quality control and research & development are all situated in the among the factory premises. The production department works in collaboration with the head offices supply chain management and purchase department, situated in the office. The order and demand are at first forecasted by the head office and then it is communicated to this department if it needs to increase, decrease or stop production. Accounts Department: The accounts department maintains the general accounts of business partners, distributors, suppliers, clients, employees etc. It also works hands together with the purchase and production departments. Purchase & Procurement Department: The purchase and procurement department deals with all the purchases of the office, factory and the things needed from day to day usage is purchased by this department, it also deals with purchasing the raw materials of the products. Supply Chain Management: The supply chain management department keeps the track of goods coming into the warehouse and leaving for the distributors, delivery cost analysis and logistics arrangement is all part of this department. Marketing Department: One of the most important departments from the operational level, which works primarily with the sales department, the marketing department designs the packaging of the products, branding of the different brands, promotions, and researches the market for a better understanding of different markets and how to overall improve the marketing strategies in order to achieve organizational goals and objectives. Sales Department: The sales department works in accordance to the marketing department, the marketing department develops the markets and educates the sales department ways to continue the flow and improve the allover market. The sales department works totally under the supervision and guidance of the marketing department.

Designation

Key Result Area (KRA)

Jr. Sales Officer Sales Officer Sr. Sales Officer Jr. Area Sales Officer Area Sales Officer Zonal Sales Officer Zonal Sales Manager Regional Sales Manager Asst. Sales Manager Deputy Sales Manager Sales Manager

Field level Sales

Field level Sales & Supervision

Field level sales supervision and Distribution Management Accountable for Zonal sales, Collection, Distribution and Expansion Accountable for Divisional sales, Collection, Distribution and Expansion Etc.

Above is a detailed organogram of the sales department, there are the sales officers who are at the operational level, in charge for field level sales. The area sales officer and zonal sales officer, are also part of the field level sales, but they are just a rank higher and in charge of the supervision of the field level sales officers. The zonal sales manager and regional sales manager, are in charge of the total field level sales supervision and the distribution. The assistant sales manager and deputy sales manager are accountable for zonal sales, collection of payment and distribution and overall expansion of the market. The sales manager is accountable for divisional sales, collection, distribution and expansion of markets.

c) Others
ERP- Enterprise Resource Planning

Enterprise resource planning (ERP) is business management software that allows an organization to use a system of integrated applications to manage the business. ERP software integrates all facets of an operation, including development, manufacturing, sales and marketing.

Mousumis latest venture will be implementing the ERP system into organization for all purposes and departments of the organization, which includes marketing, sales, manufacturing, overall development and operation. Primarily the ERP will be focused on the supply chain management department and the manufacturing department to control the inflow and outflow of products from the factory to the warehouse and finally to the different distributors located all around Bangladesh. This will increase the allover efficiency and effectiveness of the supply chain management and the manufacturing department. It will further save time and money, and the use labor power.

From the Microsoft Dynamics What Can ERP do for the Supply Chain?

Our manufacturing and retail industry teams have been busy of late speaking to press and analysts about what they see as some of the key trends driving change in their industries, how IT will play an increasing role moving forward and the Microsoft position of Microsoft and our solutions in helping retailers and manufacturers embrace change and drive opportunity from it. Following on from a recent post why connected retailers are making the switch to ERP? I wanted to highlight an article from Supply Chain Europe magazine featuring our Global Industry Product Director for Manufacturing, Rakesh Kumar. You can read the article in full below:

The goal for any manufacturing operation - whether it is a discrete or a process manufacturing business - is to produce quality products at the lowest possible cost while striving to exceed customer expectations. Achieving this consistently and cost-effectively depends on gaining deep insight into the supply chain, especially when it comes to managing the complexities of formulating and producing products to custom specifications. Maintaining market share in today's ever more competitive landscape requires that manufacturing industries process orders faster-increasing execution and delivery reliability rates-while giving customers better information on order status and simultaneously managing compliance with legal and regulatory requirements. All of this requires tremendous agility and a truly dynamic operating environment that's capable of assimilating real-time information flows across supply-chain touch points with ease. But when it comes to joining the supply-chain management "dots,"

manufacturers face serious technical challenges in terms of process and data flows especially when it comes to integrating the "spaghetti soup" of systems controlling individual customer, supplier and production functions. To resolve this integration challenge, manufacturers are taking a fresh look at enterprise resource planning (ERP) as a means of gaining that all important "single version of the truth" and equally crucial seamless connectivity to customers and suppliers.

In the past, ERP has received a mixed reception. When the first commercial ERP software packages exploded onto the market in the 1990s-promising to integrate all data and related organizational processes into a unified single information system-ERP acquired a reputation as an unwieldy monolith that was unsuited to supply-chain management, being inflexible, costly to implement and complex to operate. But manufacturers-regardless of their size or the industry in which they operate --have been missing out on a critical IT opportunity, because ERP has changed. Previously software vendors tried to fit a single ERP solution around the needs of diverse industry verticals, such as semiconductors, chemicals or food/beverages, resulting in shortfalls in the levels of support needed for industry terminologies and industryspecific complexities in the manufacturing operations. Today's next-generation out-of-thebox, supply-chain-management-specific ERP solutions, such as Microsoft Dynamics AX, have evolved, becoming impressively scalable end-to-end offerings that effectively streamline and automate business processes across the supply chain. Alongside delivering that all important data unity within the enterprise, today's ERP solutions use customizable Web services to make it simple and quick to connect with suppliers, logistics providers and customers and enable seamless real-time data exchange and process sharing. Easy to deploy and featuring easy-to-use intuitive tools that can be accessed across the manufacturing operation-from the shop floor to the top floor-today's ERP solutions make "joined up" streamlined supply-chain management an achievable reality. It's this unique ability to integrate external business processes and support application-to-application connectivity across multiple systems in a cost-effective manner that now makes it possible for manufacturers to respond quickly to changing customer and supplier demands.

Supply-chain optimization also is possible now. Powerful inventory management tools help to improve forecasting and planning, so supply and inventory levels can be fine-tuned to customer demand. While access to real-time data gives users faster access to the tasks and critical business intelligence information-like key performance indicators-needed to optimize the supply chain. Finally, ERP makes it easy to simplify government and corporate compliance commitments by defining custom business rules and workflows based on risk scenarios.

Today's ERP solutions provide the vital backbone on which effective, cost-efficient and dynamic supply-chain collaboration can take place. Besides unleashing demand-driven production, organizations of any size in any sector can respond faster to change, incorporate new customers and suppliers with ease, and adapt their operation on the fly as business needs change.

--by Rakesh Kumar, Global Industry Product Director Manufacturing Industry, Microsoft Business Solutions

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