Under the auspices of the Minister of Defence of the Czech Republic

FOCUSED ON

ADVANCED TECHNOLOGIES IN DEFENCE & SECURITY

P R A G U E ,
Main Partner

C Z E C H
Main Partner

R E P U B L I C
General Partner of the Conference

Under the Auspices of: Czech Ministry of Defence Czech Armed Forces Castle Guard Military History Institute Prague AFCEA University of Defence

Czech Chamber of Commerce Defence and Security Industry Association of the Czech Republic Association of Guns and Ammunition Manufactures and Sellers of the Czech Republic

Media Partners: European Military Press Associa Mnch Publishing Group MS Line Homeland Security Kommando

Supported by:

Technical Partner:

www.natoexhibition.org

2: le role 201 t Visitors p f Defence

Minister o ter of Defence inis Deputy M eral Staff f Gen irector Chief o aments D tional Arm iveristy of Defence Na e Un Head of th NATO section on of the ndardizati Head NATO Sta ead of the H entres Agency s of the C resentative Rep nce ATO Chain of Excelle s of the N sentative Repre and of Comm urnalists an jo Europe lists ICI journa nologies scientists tech Military

The Future Soldier Exhibition & Conference will be an excellent opportunity to communicate progress and plans in Smart Defence in general and cyber defence in particular and to inspect state-of-the-art future soldier technologies.
Alexander Vondra Minister of Defence of the Czech Republic

FSEC 2012 concept

FSEC 2012 concept

The Future Soldier Exhibition & Conference, which will take place in Prague, Czech Republic, on 17-19 October 2012, marks the 10th anniversary of this forum which contributes to greater information exchange among NATO Allies and Partners about current trends in the area of modern defence. The 2012 event will be a follow-up to the 2002 Prague Summit, which placed cyber defence on the Alliances political agenda for the rst time. It will reect, inter-alia, the current developments in the elds of cyber defence and Smart Defence, which require our utmost attention. The main goal of the event is to support the Alliances core tasks, such as addressing the vast array of cyber attacks, countering terrorism, organised crime, smuggling and human trafcking, protecting strategic infrastructure, ensuring soldier protection, training, large area monitoring, etc. The other important aim is to facilitate active engagement with partners, international organisations (the EU, the UN, the OSCE, etc.), private sector, academia and other relevant stakeholders. The Future Soldier Exhibition and Conference has achieved a very high standing within the international professional military community since its inception. It has attracted attendees not only from the NATO and the Euro-Atlantic Partnership Council countries, but most recently also from the Mediterranean Dialogue and the Istanbul Cooperation Initiative. The event is organised under the auspices of the Ministry of Defence of the Czech Republic, the Defence and Security Association, the Association of Guns and Ammunition Manufacturers and Sellers, the Armed Forces Communication and Electronics Association and the University of Defence. Participants and main speakers at the 2012 forum will include representatives of NATO Allies and Partners at the level of Deputy Minister of Defence, Chief of General Staff, National Armaments Director, Head of the University of Defence, Head of NATO sections, Head of the NATO Standardisation Agency, representatives of the NATO Chain of Command (ACT, NATO Schools) and Centres of Excellence, European military journalists, ICI journalists, scientists in the area of military technologies, etc.

le 2012: itors prommand, Control and s, Exhib nce, Co lectronic

fe Cyber De tion (C3) System, E munica Com ftware System rs and So Foe (IFF) Compute Friend or tion Identica m RN Syste CB Weapons Logistics ion Ammunit s ipment Vehicle aring Equ stacle Cle and Building Ob nits d System Modular U ical Equipment an f ed no Military M and Modernisatio al t epairmen rly Materi R Soldie shop ology and Equipment, Work Techn ndling t a n Material H ools and Equipme phy ,T ra Machinery telligence, Cartog patial In Geos System and Map

rcement Law Enfo s and Vision ehicles (UAV), Trends erial V dA (UGV) Unmanne d Vehicles ed Groun quipment and Unmann E Material, Personal Materials Protective Materials tion ge Camoua cation and Simula ing Edu Train ergency S System rated Em and Integ tection Police ental Pro Environm t Sy men Tracking Procure ition and et Acquis Targ arking Air-eld M anagement nnel M Perso ction Services ture Prote Infrastruc Critical

The FSEC 2012 invites exhibitiors who want to make themselves visible worldwide.

Individual requirements tailor-made to each participant

The FSEC 2012 provides favourable prices

The most competitive prices among international exhibitions in the military and defence field worldwide
The FSEC 2012 offers exhibitors to be promoted in European printed media

Congress of the European Military Press Association (EMPA) is scheduled to be held simultaneously with the FSEC 2012. Expert journalists from over twenty countries will have the opportunity to become familiar with your products
EMPA Periodicals: AUSTRIA - TRUPPENDIENST, MZ, Der Soldat | BELGIUM - The Belgian Vox | BULGARIA - Bulgarska Armia | CROATIA - Hrvatski vojnik, CROMIL | CZECH REPUBLIC - CDIS Review | ESTONIA - Kaitse Kodu | FINLAND - PLLYSTLIITTO RY, RUOTUVKI | GERMANY - Strategie und Technik, Europische Sicherheit und Technik (European Security and Technology) | HUNGARY Honvd, Honvdgi Szemle and Hungarian defence mirror (English), EGYSG | IRELAND - An Cosantir | ITALY - Rivista militare, Rivista marittima, Rivista aeronautica | LATVIA -Tevijas Sargs | NORWAY - Forsvarets Forum | POLAND - Przegld WliOP and Wirae, Wojska Ladowe | ROMANIA - Observatorul militar | SERBIA - ODBRANA | SLOVAKIA - Obrana | SLOVENIA - Slovenska vojska: | SWITZERLAND - ASMZ (Allgemeine Schweizerische Militrzeitschrift), Schweizerische Ofziersgesellschaft der Logistik, Schweizer Soldat | THE NETHERLANDS - Netherlands Military Medical Review

FSEC 2012 facts

The FSEC 2012 welcomes exhibitors who want to meet with NATO and EU representatives

The only exhibition that will host represenatives from the NATO HQ, the NAMSA, the NATO C&I AGENCY, the NSA and the EDA throughout the entire event
The FSEC 2012 offers a platform to those who plan to meet specialists in the Cyber Security

Conference Future of Cyber is organised in cooperation with the AFCEA specializing in the cyber security and with international specialists in the field of cyber defence & security
The FSEC 2012 invites exhibitors to present their products to Armoured Vehicles specialists

NATO working group LCG/2 on Combat Manoeuvre will hold a meeting simultaneously with the FSEC 2012

System

ystem

FSEC 2012 - MARKETED WORLDWIDE

The FSEC 2012 has conducted a very comprehensive marketing and sales campaign to ensure that only top quality experts attend the three-day event. This includes: Press & International media The EMPA (European Military Press Association) provides a forum for military journalists from all over Europe to share and exchange information and ideas on relevant issues. The EMPA has more than 100 members from 22 member countries. The EMPA members support the FSEC 2012 in their marketing efforts by encouraging our member newspapers to promote the FSEC 2012 providing information on national armament companies - potential exhibitors promoting the FSEC 2012 on the EMPA homepage and in the EMPA news providing the EMPA with the logo in combination with a specic text for the FSEC 2012 marketing campaign attending the FSEC 2012 with 40 to 50 military and nonmilitary expert journalists who will write about the event. Presentations Presentations have been delivered at NATO HQ, military camps, police branches and all related subjects in order to encourage top ranking military and police ofcers to attend. E-newsletter A series of e-newsletters is distributed to top target audience comprising more than 10,000 individuals. Promotion at international Defence & Security exhibitions The FSEC 2012 has been promoted through visiting and exhibiting at relevant major Defence & Security exhibitions around the world. Registration & Website The FSEC 2012 website is greatly interactive and contains all latest information about the event and other related events. The website also includes an online registration form. Participation in the business mission in attendance of the Minister of Defence and representatives of the Supreme command of the Czech Armed forces.

Effective branding opportunities

Effective branding opportunities

Attract visitors nad exhibitors to your stand with the advertising activities directly at the fair.

Inside the hall

Large screen presentation in the main exhibition hall Roll Up in the registration hall Roll Up in the conference hall/press room Roll Up at the information desk Name tag in the conference hall/press room

Outside the hall

Banner by the main entrance Billboard inside the fairgrounds area Dynamic presentation

Other
Advertisement in the exhibition catalogue, each visitor obtains one edition (over 10 000 copies) PR article in the exhibition catalogue Advertising banners at www.natoexhibition.org Advertising material (includes pens, scratch pad, cap, t-shirt etc. and depends on the individual demand Partnership with specialized conferences Company presentation as part of an accompaying program

All advertising opportunities are available in the part I of the Application Form. For more information contact please Ms. Martina Ondkova at martina@natoexhibition.org

The City of a Hundred Spires, the Mother of Cities and the Heart of Europe

Prague

Prague
It is no exaggeration to say that Prague is one of the most beautiful places in the world. Prague is the capital city of the Czech Republic and has become one of the most popular city breaks in Europe. Prague is also an exciting city that offers a mix of art, music, dance, lm, gallery, museum and theatre. This gem of original European architecture is a beautiful and romantic city with breathtaking views, quiet gardens, rides on rivercruices and relaxing strolls along narrow cobblestone lanes. In 1992 the historical core of the city covering 866 hectares was listed in the UNESCO World Cultural and Natural Heritage Register. Even with its history dating back more than a thousand years, Prague is still a thriving modern city with luxury hotels, excellent restaurants offering traditional Czech and international cuisine, trendy clubs and pubs.

The PVA Exhibition Centre - the most modern fairgrounds in Prague

With a total area of 105,000 sqm and easy accessibility, combined with spacious parking facilities, PVA Expo is one of the best exhibition fairgrounds in central Europe. The center of Prague is only 20 minutes away by subway. Up to 700 parking spaces inside the fairgrounds area are available for exhibitors. For visitors, there are 3,800 parking spaces available in the immediate vicinity of the fairgrounds.

Accommodation
Prague offers a wide range of accommodation services in hotels of all categories as well as private accommodation facilities. All exhibitors and visitors have possibility to have accommodation arranged through our International Coordination Centre for favourable prices.

FSEC history

Czech Republic accession to the EU May 1, 2004

NATO Prague summit November 21-22, 2002

Czech Republic accesion to the NATO March 12, 1999

FS 2010 Czech Republic

FS 2008 Czech Republic

CCIE 2003 Slovakia

CCPE 2000 Prague

CCPE 1997 Oslo

CCPE 1994 Toronto

CCPE 1991 London

CCPE 1988 Paris

CCPE 1985 Lisboa

2010

2008

2003

2000

1997

1994

1991

1988

1985

FSEC 2010
135 exhibitors from 25 countries 213 brands represented 7150 visitors from 27 countries NATO LCG/1 working group meeting 4 joint expositions 110 attendees at the conference from 23 countries

The gathering place for experts

Contact:
International Coordination Centre of the Future Soldier Exhibition & Conference Opletalova 55, CZ110 00 Prague 1, Czech Republic tel.: +420-224 236 506, 221 602 362, 221 602 162 fax: +420-224 218 312, 224 235 033 e-mail: info@natoexhibition.org

www.natoexhibition.org