Research Conducted by Deflux Confirms 43% of Women Keep Health Problems a Secret New research conducted by Deflux has

shown that nearly half of women surveyed hav e kept secrets from their partners including a worry or concern about a health i ssue. Nottingham, UK, October 25, 2012 -- In a recent survey based on the secrets wome n kept from their partners, friends and family, 69% of participants revealed tha t theyd, at some point or another, lied to their partners about the cost of new c lothes and shoes. In the research, conducted by Deflux (http://www.deflux.com/country/global/), one third of the women also admitted to the fact that they didnt share their passwor ds for social media or email accounts, with their partners. The results further indicated that out of the 100 women asked in the UK, 43% wer e keeping a more serious health issue quiet. Deflux understands this all too well . As a treatment for bladder weakness, specifically Stress Urinary Incontinence (SUI) (http://www.defluxsui.com/), the brandknows that the embarrassment or gene ral fear of telling a loved one may be all too overwhelming for some women. And GPs agree Dr. Ellie Canon told us Bladder weakness is one of the last taboo t opics. Women seem to be able to talk about more-or-less anything else STIs, peri ods, the gory details of labour and yet I have to really probe in order to get a woman to tell me about her bladder weakness. Its such a common condition, but be cause people seem to associate the word incontinence with old age and a paranoia o f smelling of urine, a lot of women feel a real sense of shame. We need to do al l we can to change this, so that more women feel they can ask their GP for help. Its a difficult thing to come to terms with, let alone be in control of, so for m any its been kept a personal matter not to be discussed; a secret hidden from oth ers.However, Steve Foley, Consultant Urologist at the Royal Berkshire Hospital i n Reading believes bladder weakness is a much more widespread problem than the s tatistics suggest. He says, My belief is that the majority of women will suffer f rom this condition, either because of childbirth or the menopause. It is a silen t epidemic that women are really scared to talk about, but injection therapy (ht tp://www.deflux.com/country/global/) is a quick and simple procedure to rectify this problem. Deflux: is a simple and effective treatment for SUI.Deflux available both privatel y and on the NHS, is a gel used during injection therapy. During the procedure, the gel is injected into the urethra endoscopically to obtain a bulking effect, which helps to prevent urine leakage. The procedure which is safe, quick and eff ective and can be administered under general anaesthetic or local sedation, whic h means potentially theres no need for an overnight stay in hospital. Patients ge nerally can return to normal activity within 24-48 hours. SUI is the most common form of incontinence and occurs when there is extra press ure on the bladder, causing a leakage of urine. In clinical trials the Deflux pro cedure had a 74% success rate in the mild to moderate incontinent group and the treatment itself lasts for up to 5 years. As the research suggests, some women m ay not want to admit that theyre sufferers of SUI themselves but in this case, it might be one secret thatsworth sharing. About Deflux: Deflux gel is a viscous substance consisting of two components: dextranomer (Dx) microspheres and stabilised hyaluronic acid of non-animal origin (NASHA). Deflux i s completely safe and has been successfully used for a decade to treatment more than 200,000 children affected with vesicoureteral reflux. In the treatment of S UI, the dextranomer beads act as the bulking agent and have been shown to remain

at the injection site for up to four years. The hyaluronic acid is the carrier agent, which disappears from the body. Contact: Carrie Eames Cream Communications Antenna Media Centre Beck Street Nottingham , NG1 1EQ 0845-388-9584 info@creamcommunications.co.uk http://www.creamcommunications.co.uk