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Since its inception in 1973, when it set up a steel tube manufacturing plant in Haryana,
Surya has kept pace with changing times.
Today, Surya is India's second largest manufacturer of lighting products. Its steel tube
manufacturing plant is one of the largest in Asia!
The company maintains its leadership in the export of fluorescent tubes and has achieved
high brand visibility in 48 countries across the globe.
Keeping in mind the safety of its workers and the protection of the environment, Surya
has been using Hydro Based Technology(HBT) since its inception. This technology uses
water as a solvent to suspend phosphor which is used as a special coating for the
Fluorescent Tube Lamps. Water is used because it is more eco-friendly than chemicals
such as Xylene or Butyl Acetate and doesn't make the process detrimental to the health of
the workers in the workplace.
This section will take you through Surya's journey, its global presence, coverage in the
Indian press and efforts to keep the environment safe.
Since its inception in 1973, when SURYA set up a Steel Tubes manufacturing plant in
Haryana, by keeping the pace with the changing times and constantly focusing on higher
goals it diversified into manufacturing of Lighting products in 1984. It implemented a
major expansion and backward integration programme in 1990s, which resulted into
timely availability of good quality of material at cost effective prices. Over almost a
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SURYA ROSHNI LIMITED
The hallmark in today's competitive market is global presence. Today, Surya finds itself
in 48 countries and is in direct competition with world famous manufacturers. Its brand
name is available at some of the world's best outlets. Surya is the first Indian lighting
company to get the prestigious CE mark on its GLS & FTL for meeting European Safety
Standards. The CE mark is mandatory for companies to enter European markets.In
today's global economy quality indicates the parameter of company's success.
Your company's success both domestic and globally is due to adoption of higher level of
quality controls which now becomes the driving force of our success. Your company
succeeded in bench-marking quality and innovation standards by achieving the ISO 9002
in the year 1999. The company was awarded ISO-14001 and OHAS-18001 certifications
related to environment and safety respectively.
Company experienced a cutthroat competition from other established market players and
unorganized sectors, but still lighting division is witnessing steady growth in turnover
and profit. The following may impact the market in the coming years :
To overcome these problems the company has started manufacturing of Energy Saving
Lamps (CFL) and likely to start business in innovative lamps.
The Steel Tubes industry too witnessed growth during the year under review and the
market growing steadily due to the boom in infrastructure sector. There is tremendous
scope for export of ERW Steel Pipes as well as Cold Rolling particularly to Canada,
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SURYA ROSHNI LIMITED
U.S.A. and European Countries including U.K, Germany and Belgium etc. The future is
likely to see only those companies successful, which have their products priced
competitively and to sell their products in the international market. All possible efforts
are being made by your company to reduce costs without compromising on the quality of
the product and increase the export.
Opportunities
Threats
Segment-wise performance
The company is broadly divided into two main segments viz. Steel and Lighting. During
the year under review, the revenue distribution of various products of the two divisions.
Outlook
The Government is giving continuous thrust on housing and infrastructure sector where
Steel Tubes and Pipes are used. The existing refineries are expanding their capacities and
new refineries are coming into the scene. In future also there seems to be a tremendous
scope for export in ERW Pipes as well as Cold Rolling particularly to Canada, USA and
other European Countries. The government spending on infrastructure development is
also expected to increase the demand of pipes every year. With the easy availability of
finance and tax incentives, it is expected that housing sector will get a major boost. In
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view of the same, the long term outlook of the Company remains positive. Steel Division
of the Company has been approved for production of API-5L Grade X-70 Pipes, which is
a matter of pride for us and which will enable us to tap huge demand available in the
market.
Technology obsolescence is an inherent business risk in a fast changing world and speed
of change and adaptability is crucial for survival of business. Government energy policy
and development of new superior products may render some of its existing production
facilities obsolescent. At SURYA, the continuing modernization, aggressive cost cutting
and adaptability of new technology are always main strengths and enabled the company
to do away with obsolescent plants/processes and to emerge as one of the most modern
plants in the lighting industry throughout the world. Its strength enable the Company to
face future risk and convert them into opportunities.
Further aggressive cost cutting, addition to the product mix to incorporate more value-
added products and with the present strengths of the company, the management feels that
it can now compete effectively both in terms of quality and price with similar products
imported from various countries. With the assistance of world-renowned consultants, the
company has made good progress towards its objective of becoming the world leader in
lighting products. Intense competition in the Lighting industry, the company is adding a
new product range. Moreover, stress is being laid on boosting exports as well as
institutional demands. At the same time, labour, time and money is also being geared
towards making the various plant premises more and more eco friendly.
The Steel Tubes industry has also been witnessing a fast changing environment. The
quality parameters of pipes used in the oil sector are becoming more stringent each day.
Moreover, any failure of pipes after the supply to customers in the oil and gas sector
attracts heavy penalties. The company is taking utmost care to ensure very high quality of
products.
During the year under review, the company took major steps towards upgaradation of
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SURYA ROSHNI LIMITED
Regular internal audits and checks are conducted. The Audit Committee of the Board of
Directors reviews, at periodic intervals, the adequacy and effectiveness of internal control
systems and suggests improvement for strengthening them.
Industrial relations during the year under review were cordial and peaceful. The
management wishes to place on record, the excellent cooperation and contribution made
by the employees, collectively called "SURYA PARIVAR", at all levels of the
organisation to the continued growth of the company. There was constant focus on all
round organizational development. Various training programs including visionary
exercises were conducted for personal as well as professional development of the
employees. Further various other activities like annual sports, festival celebrations take
place every year to get in touch with them and their families.
Relationship has been very cordial with the worker's union for the past several years.
During the month of January 2008 the management executed wage agreement with the
union, which shall be applicable till 31st December, 2010.
The Company's industrial relations continued to be harmonious during the year under
review. The number of persons directly employed by the Company was 3533 as on 31st
March, 2008.
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SURYA ROSHNI LIMITED
All directors and senior management shall conduct their activities in accordance with the
highest standards of personal and professional integrity, honesty and fairness. All
directors and senior management will act in good faith, responsibly, competence and
diligence, which are free from fraud and deception, in the best interests of the Company
without indulging their personal interest.
Conflicts of Interest
All Directors and Senior Management of the Company shall not engage in any business,
relationship or activity, which might detrimentally conflict with the interest of the
Company. Their duty to the Company demands that they avoid
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Objectives
A dynamic organization is one which keeps its aim high to adopt itself quickly to
changing environment . so here we are in SURYA ROSHNI LIMITED.
The objectives of the company have been redefined in the corporate plan for the 2010.
Focus
To build high degree of confidence by providing increased value for his money through
international standards of product quality performance and superior customer service .
Vision
Mission
Values
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Corporate history
Surya's journey started in 1973 when it set up its steel pipe plant at Bahadurgarh,
Haryana(30 kms from Delhi). Today, this plant is one of the largest in Asia, and produces
180000 MT of steel pipes annually.
In 1984, Surya set up its first factory, for lighting products, at Kashipur (in Nainital, UP).
And in 1992, it built another factory at Malanpur (near Gwalior, MP). Both these state-of-
the-art lighting plants have been awarded the ISO 9001, ISO 14001 & OHSAS 18001
certifications.
Surya is the only lighting company with 100 per cent backward integration. It
manufactures all its components.
Today, Surya is the second largest seller of GLS and FTL in India. It has achieved a
turnover of over Rs 1200 crore and an international presence in 48 countries.
Given below are the landmarks achieved by its plants at Kashipur and Malanpur.
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KASHIPUR
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MALANPUR
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Branches
Surya has a strong marketing network throughout the country with 29 branches, over
2000 authorized dealers and more than one lakh retailers. All the branches are well-
eqipped with online computer systems and efficient infrastructure for storage of
materials.
AHMEDABAD
BANGALORE
MUMBAI
BHUBANESHWAR (ORISSA)
CALCUTTA
CHANDIGARH (C&F Agent )
DELHI
CENTRALIZED GODOWN
HYDERABAD
INDORE (Office)
JABALPUR
JAIPUR
JAMMU (Consignment Agent)
KASHMIR (Consignment Agent)
KANPUR
KOCHI (ERNAKULAM)
CHENNAI
MADURAI
NAGPUR
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SURYA ROSHNI LIMITED
PATNA
PUNE
PARWANOO (C&F Agent)
RAIPUR
ROHTAK
RANCHI
SILIGURI
UTTARANCHAL
VIJAYWADA
ZIRAKPUR (C&F AGENTS)
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Plants
Kashipur plant
Kashipur plant
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Financial performance
The Company was able to maintain itself as a leader in the Steel Tubes industry and as a
strong contender in the Lighting industry. Given below are the financials of the company
for the current.
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During the year the turnover of the Company increased to Rs.1485.10 crores from
Rs.1302.64 crores last year, registering an increase of 14.00%. However the gross profit
increased to Rs. 53.08 crores from Rs. 49.47 crores last year, a rise of 7.30%.
Global presence
The hallmark in today's competitive market is global presence. Today, Surya finds
itself in 48 countries and is in direct competition with world famous manufacturers.
Its brand name is available at some of the world's best outlets.
Surya is the first Indian lighting company to get the prestigious CE mark on its GLS &
FTL for meeting European Safety Standards. The CE mark is mandatory for
companies to enter European markets. The company has also received other
international approvals such as TUV Bauart,SABS (South African Bureau of
Standards) and Sri Lankan Bureau of Standards.
Surya's GLS Conforms to the IEC 60064-Tungsten Filament Lamps for Domestic &
similar General Lighting purposes IEC 60432-1 safety and interchangeability
requirement of tungsten filament incandescent lamps for general lighting service and
Indian standard IS 418.
The Fluorescent lamp (FTL) conforms to the IEC 60081-Tubular Fluorescent Lamps
for General Lighting Purpose, IEN 61195-Safety specification for Double-capped
Fluorescent lamps and Indian standards IS 2418-1 to 4.
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ORGANIZATION STRUCTURE
Managing Director
Human
Marketing Finance Production
Resource
Manager Manager Manager
Manager
Employees
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SURYA ROSHNI LIMITED
Welfare activities
SURYA reaches out to flood victims in Bihar; Truck-load of clothes and food
flagged off
SURYS and its employees once again rose to the occasion and demonstrated their
solidarity with fellow citizens and victims of natural calamities, which rocked the
nation during the year. A sum of Rs 3 crore was contributed by the company to
help mitigate the suffering of the people devastated by the severe earthquake.
As part of its corporate social responsibility, SURYA undertook a number of
welfare projects during the year at the company’s adopted villages located across
the country. These included blood donation campus, health check up campus &
infrastructure support at these adopted villages.
Also, as part of company’s commitment towards conservation of the environment,
several tree plantation drives were organization at its plants and township, located
across the country. With this, the total number of trees planted by the company
has gone up to 30 lakh trees.
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SURYA ROSHNI LIMITED
Environmental care
For over 15 years now Surya has contributed to the community at large.
Mr. B. D. Agarwal, the company's Chairman and Managing Director, received the
'Environmental Activist of the Year' award on the 5th of June 1998 on the occasion of
'World Environment Day' from the Indian Federation of the United Nations.
This honour was conferred to him because he is among the few who have contributed
significantly to make this world cleaner, healthier and a better place to live.
This award is in reference to the Malanpur manufacturing unit of the company. With large
production capacity, the Malanpur plant stands out as a shining star, striking a balance
between nature and technology.
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SURYA ROSHNI LIMITED
The company uses Hydro Based Technology (HBT) which is environmental friendly.
HBT uses water as a solvent to suspend Phosphor. Water is used because it is more eco-
friendly than chemicals such as Xylene or Butyl Acetate and doesn't make the process
detrimental to the health of the workers in the workplace. This is the latest technology in
the world. Surya has been using it since its inception.
Over the years, Surya has taken conscious steps to help conserve the environment and,
hence, help to build a brighter tommrow.
TV advertisements
These films created for Surya are part of the brand building exercise. The objective is to
associate Surya with the Sun - the ideal light source and to give the brand a meaning
beyond a brand of lighting products. These films are bright, vibrant and entertaining.
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The company has been awarded the prestigious ISO 9001 certificate
The lighting division has been awarded with ISO 14001 & OHSAS 18001
certification.
The steel division has received the Visheswarya award for outstanding
performance
The Bureau of Indian Standards has given the BIS certificate marks licence to
use the standard mark on steel pipes for specifications - IS :1161, IS:1239,
IS:1978, IS:3589, IS:3601 (168.3mm to 219.1mm OD), IS:4270 and
IS:9295.
The Company possesses the CE mark on its GLS & FTL category of lamps for
conformity to European Safety Standards that allows manufacturer and
exporters to distribute products within the European Union.
SRL- Lighting Division has got its products certified by TUV Rheinland and
accredited with TUV Bauart approval for product Safety.
SRL has got two star Export Home Status by Govt of India in the year 2004
Kashipur factory of Surya Lighting Division is getting the National Safety Award
for Outstanding Performance in Industrial Safety continuously since 1991.
SRL Kashipur (Uttaranchal) received the five star certificate for having the best
industrial facilities. This certificate was issued by the Goverment of Uttar
Pradesh.
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SURYA ROSHNI LIMITED
Products
Surya Roshni has grown phenomenally within a short period of time to become one of
India's largest manufacturers of lighting products. Its state-of-the-art technologies in
products ranging from Fluorescent Tube Lamps, GLS Lamps, Energy Efficient Lamps
(CFL), Sodium and Mercury Vapour Lamps, Luminaires and accessories have
contributed to Surya's overwhelming presence in the domestic and 45 foreign markets.
With 100 per cent backward integration, Surya Roshni manufactures all its components
such as filaments and glass shells for GLS Lamps and FTLs, Fluorescent Powder, Lead-
in-wires and Lead Glass.
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Surya's testing and development lab for product development and modification reflects
Surya's ideals of producing energy efficient illumination sources.
1. Lamps
2. Retail lighting
3. Luminaries
4. Components
Lamps
Incandescent
The Incandescent lamp is the oldest light source. It has gone through several changes to
suit various applications. This lamp can be found in almost all the applications where the
requirement is simple and compact.
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Discharge lamps
Discharge lamps comprise both low pressure and high pressure versions and are found in
various applications where energy saving and longer life is important. The lamp
characteristics depend on the lamp type on which it can be selected for various
applications. Among these CFLs are the recently developed lamps for the fluorescent
family with triband phosphor coating, which offer excellent lighting solutions, saving up
to 80 per cent energy compared to their equivalent GLS lamps. They have an average life
of upto 8000 hours.
Luminaires
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SURYA ROSHNI LIMITED
• Domestic luminaires
• Energy saving luminaires
• Industrial luminaires
• Commercial luminaires
• Street light luminaires
• Floodlight luminaires
• Post top lanterns
• Accessories
Components
Glass shell
Tubular shells
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Filaments
GLS – Filament
FTL – Cathode
Fluorescent Powder
Drawn wires
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Capping cements
1.GLS
2. FTL
a) Engineer Trainees
b) Supervisor Trainees
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Normally, above two recruitments are centrally conducted for various Units of SURYA
and detailed advertisement, containing no. of vacancies, job-specifications, selection
process etc., is published in Employment News and hosted on SURYA website. Window
advertisement is, however, published in National Dailies. For these positions, generally
recruitment is conducted leveraging technology, which requires submission of
applications ‘on-line’ only. The broad job-specifications are as under :
Job Specifications
Full time regular Diploma in engineering in the relevant discipline with minimum 60%
marks in the aggregate of marks of all years/ semesters (relaxable to 55% for SC/ ST
candidates) from a recognized Indian University/ Institute.
The selection process involves an All India based written test followed by interview. The
process by which the candidates, who apply, are shortlisted for inviting for written test
and interview, is described in detail in the advertisements issued.
However, for your general guidance, a copy of the advertisement issued on the last
occasion in 2007 is attached (hyperlink).
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SURYA ROSHNI LIMITED
The recruitment for these positions is conducted by concerned Unit only, whenever
vacancies are sanctioned to them. The detailed advertisement, containing no. of
vacancies, job-specifications, selection process etc., is published in Employment News
and hosted on SURYA website. Window advertisement is, however, published in Local
Dailies.
Job Specifications
Matric / SSLC + National Trade Certificate (NTC) in the relevant trade plus National
Apprenticeship Certificate (NAC) with not less than 60% marks for Gen and OBC
candidates and not less than 55% marks for SC/ST candidates in both NTC and NAC.
27 years for General Candidates Relaxation in upper age limit for various categories in all
the above positions is as per Presidential / Govt. Directives on reservations. The selection
process involves written test followed by interview. The process by which the candidates,
who apply, are shortlisted for inviting for written test and interview, is described in detail
in the advertisements issued. However, for your general guidance, a copy of the
advertisement issued on the last occasion in 2008 is attached.
During the year 7 employees received national awards. This brings the cumulative
national awards in surya to 386 employees.
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SURYA ROSHNI LIMITED
company. The forum comparises central trade union leaders, plant – level union leaders
and the top – management, with linkages right up to shop floor participation.
With a view to encouraging creativity – which is so essential to meet the ever increasing
competition in the market, employees are encouraged through suitable reward schemes to
take up improvement projects. As a result, over 6,000 projects were registered apart from
22,000 suggestions, during the year. This has resulted in substsntial savings for the
company as well.
In line with the changing market requirement the knowledge & skills of the employees
are continuosely upgraded. Accordingly, during the year 31,500 employees (74% of the
total employees) were exposed to 3.6 lakh man days of different training programmes,
during the year.
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SURYA ROSHNI LIMITED
Surya Roshni is a company that understands the essence of quality. Apart from being the
only Indian company with 100 per cent backward integration, Surya is also incorporating
more streamlined and effective quality practices through continuous R&D, to raise the
quality of its products. Moreover, the ISO 9002 certification has given immense
credibility to its products in India and abroad. Surya offers very good quality at extremely
competitive rates. Apart from producing lighting products, Surya is also the largest
manufacturer of ERW steel pipes in India. The company owns one the largest steel
manufacturing plants in Asia.
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SURYA ROSHNI LIMITED
Weaknesses
Board of directors
B. D. Agarwal (Chairman and Managing Director)
B. B. Chadha
G. S. Gupta
K. K. Narula
Rajendra Arya
Urmil Agarwal
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Management executives
Company secretary
B. B. Singal
Competitors
• BPL
• Philips
• Wipro
• Crompten greaves
• Crown
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Future prospects
Steel division
In view of thrust of the Government of India on Water, Infrastructure and Export sectors,
there is tremendous scope for growth in the Steel Pipe and Cold Rolled Industry. In large
Dia Pipe the company has widened its product range as per the requirement of the
market.
More demand is expected from various Oil and Gas companies for LDP pipes of API
standards. In future also there seems to be a tremendous scope for export of ERW Steel
Pipes as well as Cold Rolling particularly to U.S.A. and European countries.
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SURYA ROSHNI LIMITED
In order to increase the capacity of Cold Rolling Segment, the company has ordered for a
new high speed Cold Rolling Mill with better control and quality. Further the company
has decided to install one more Galvanizing Plant with capacity of 36000 M.T. per
annum, so that increased demand of Export / Trade can be fulfilled. In a step forward
towards cost cutting, the company has order for one more Natural Gas Generator Set of
One MW from Wartshila. All these measures will help in increasing the sale &
profitability in the current financial year.
Lighting division
With a general improvement in the power condition in urban as well as rural sectors and
increase in spending on infrastructure development in the coming years, there is always
an increase in demand of regular lighting products . Well defined strategies are being
implemented in order to cater the gradual increase in demand of lighting products and
enhance the product share in market and to boost the demand for your Company's
products.
Keeping in view the growing demands of Energy Saving Lamps and various
Governments drive in this direction, we have already made ourselves ready to cater the
growing demand in India as well as Global markets. With the addition of CFL Chains, the
company is capable to manufacture total range of CFLs to meet the growing demand.
Through whole hearted efforts and better
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Share price
NSE BSE
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Contact
Head office
Surya Roshni Limited
Padma Tower - I
New Delhi - 110008
India
Tel: +91 - 11 - 25810093, 94, 95, 96
Fax: +91 - 11 - 25789560, 41539762
Email: surya@sroshni.com
Investor Grievances Email: investorgrievances@sroshni.com
Registered office
Surya Roshni Limited
Prakash Nagar
Bahadurgarh - 124507
Haryana
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SURYA ROSHNI LIMITED
India
Tel: +91 - 1276 - 241980-82
Fax: +91 - 1276 - 241886
Email: surya_roshni@satyam.net.in
Works Kashipur
Surya Roshni Limited
7 KM, Stone, Kashipur-Moradabad Road
District Nainital
Kashipur - 244713
Uttaranchal
India
Tel: +91-5947 - 275124/ 275117/ 275434
Fax: +91-5947 - 275195
Email: mailto:slrks@nda.vsnl.net.in
Works Malanpur
Surya Roshni Limited
J-7-8 & 9, Malanpur Industrial Area
Malanpur
District Bhind (M.P.) 477117
Madhya Pradesh
India
Tel: +91-7539 - 283551/ 283552/ 283553/ 283554
Fax: +91-7539 -283483
Email: srlmlpr@sancharnet.in
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