Department of Management Science

GC University, Faisalabad
Semester-Wise Courses
Semester 1
Industrial Accounting Principles Of Marketing Business Management Business Communication Introduction to information Technology

Department of Management Science

GC University, Faisalabad Course Specification

Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Syllabus in Brief Industrial Accounting MBA-501 3 Cr. Hrs. None NA Master of Business Administration To introduce the students with basic concepts of the subject in order to develop their understanding with various phases of accounting cycle and its practical application in industrial sector. Introduction: Purpose and Nature of Accounting, Various areas of Accounting, Forms of Business enterprises, Accounting Information users, GAAP, Conventions, Business transactions and Accounting equation; Accounting Process: Recording changes in financial position, Double entry Accounting system, Journal, Ledger, Trial Balance, the Accounting cycle, Measuring business income, adjusting process, Completion of Accounting Cycle, Work sheet, Financial Statements, and Accounting for merchandize business; Accounting Systems: Special Journals, and Internal control of Cash transactions, Bank Reconciliation, Accounts Receivables, and Inventories accounting Methods, Plant Assets, Depreciation, Intangible Assets, Amortization and Depletion Methods, Liabilities; Partnership: Formation, Division of Income and Liquidation process; Corporation: Organization, Classes of Stock, Stock holders Equity statement, Stock value, Issuance of Stock, Stock Dividend, Treasury Stock, Stock split, Measuring Corporation Income, and Earnings Per Share; Measuring Cash Flows: Statement of Cash Flows, and Classification of cash Flows Sessional Mid Final Total (25%) Semester (50%) (100%) (25%) Quizzes Sessional Tests + Assignments Mid Final Mid Presentations semester Semester Semester Semester Projects Paper Paper + Attendance and Class Final Participation Sessional Viva

Assessment Criteria

Department of Management Science

GC University, Faisalabad Course Specification

Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Principles of Marketing MIM-508 3 Cr. Hrs. NONE NA Master of Business Administration This course introduces field of Marketing to the students. The course will cover topics, which illustrate how Marketing concepts are being used in business, scientific, engineering, medical, economic, and social areas of human activity. This is an interactive course with extensive fieldwork. Students after this course will be able to Implement the different marketing techniques. Students will be capable of handling different Marketing management problems within the organizations. Introduction: Marketing in Changing World: Creating Customer Value and Satisfaction, Strategic Planning and the Marketing Process, Global Marketing Environment; Marketing Research and Information Systems, Consumer Markets and Consumer Buyer Behavior, Business Markets and Business Buyer Behavior; Marketing Segmentation, Targeting, and Positioning for Competitive Advantage Product and Services strategy, New Products Development and Product LifeCycle Strategies; Pricing Products: Pricing Considerations and Approaches, Pricing Strategies Distribution Channels and Logistics Management, Retailing and Wholesaling; Integrated Marketing Communication Strategy, Advertising, Sales Promotion and Public Relations, Personal Selling and Sales Management, Direct and Online Marketing; Competitive Strategies: Building Lasting Customer Relationships Sessional (25%) Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva Mid Semester (25%) Final (50%) Total (100%) Sessional + Mid Semester + Final

Learning Outcomes

Syllabus in Brief

Assessment Criteria

Mid semester Paper

Final Semester Paper

Department of Management Science GC University, Faisalabad

Course Specification
Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives MBA-503 3 Cr. Hrs. None NA Master of Business Administration Modern management practice requires a variety of skills, not only in technical accountancy matter but also in organizational and marketing areas. The innovative course offers a combination of the main business disciplines required by modern managers. We provide theoretical and practical skills. Students after this course will be able to Implement the different management practices within the national and multinational organizations. Students will be well equipped to deal with the technical and behavioral issues which arise in todays increasingly complex business world AN OVERVIEW Management: Definitions, concepts and process. Managerial levels, roles and skills. The evolution of management thought. The changing environment of management. Managements ethical and social responsibilities. ORGANIZATION GOALS The natures of organizational goals. Effective goal setting. Barriers to effective goal setting. Management by objectives. PLANNING The nature, purpose and process. The hierarchy and types of organizations plans. Strategic planning: Environment analysis, corporate, business and functional strategies.

Learning Outcomes

Syllabus in Brief

SWOT

analysis,

Operational planning tools: Flow charts, the gantt charts, the load charts, the PERT, and the logical framework. Effective planning: Barriers and overcoming them.

DICISION MAKING AND PROBLEM SOLVING

Assessment Criteria

The nature of decision-making. The rational decision making model. Alternative to rational decision making model. Decision making styles. Committee and group aided decision making ORGANIZING: Structure Authority Committees LEADERSHIP The nature of leadership. Leadership theories. Leadership styles. Leadership skills. MOTIVATION Meaning and concept. Primary and secondary motives. Motivation theories. ELEMENTS OF CONTROLLING An overview of control. The basic control process. The critical control points and standards. The control system. Effective control system requirements. Resistance to control. Control strategy choice. Direct versus preventive control. Methods of control. Sessional Mid Final (25%) Semester (50%) (25%) Quizzes Tests Assignments Mid Final Presentations semester Semester Semester Projects Paper Paper Attendance and Class Participation Sessional Viva

Total (100%) Sessional + Mid Semester + Final

Department of Management Science

GC University, Faisalabad Course Specification

Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Learning Outcomes Syllabus in Brief Business Communication MBA-504 3 Cr. Hrs. NONE NA Master of Business Administration After completing this course the student will be able to understand the importance and benefits of effective communication. Students will be able to apply this effective communication skills PROCESS OF COMMUNICATION Communication model Channels of communication Flow of communication Barriers to effective communication How to make communication effective. COMMUNICATION THEORIES Interaction-information-Completeness. 7c OF COMMUNICATION Conciseness-Correctness-Completeness. Clarity-Consideration-Courtesy-Concreteness. WRITTEN COMMUNICATION Letter-Memorandum-Circular. Agenda and minutes of meeting. Business research report: Types, Format, Language & Style. Market report: Types-Format. Thesis and assignment writing. ORAL COMMUNICATION Meeting: Types and conduct. Interview: Types and conduct. Presentation or speech: Types-Planning-Delivering the presentation or speech. Workshop and seminar: Planning-Conduct. COMMUNICATION STRATEGY Image building Minus image and its implications. Developing a positive corporate image. Messages choice: Favorable, unfavorable, negative and persuasive. PRCIS WRITING Methods of prcis writing.

Principle points to be kept in mind while writing prcis. Specimen of passages and their prcis. ESSAY WRITING Characteristic of a good essay. Classification. Hints on essay writing: general preparation, special preparation.

Assessment Criteria

Sessional (25%) Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva

Mid Semester (25%)

Final (50%)

Total (100%) Sessional + Mid Semester + Final

Mid semester Paper

Final Semester Paper

Department of Management Science

GC University, Faisalabad Course Specification

Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Syllabus in Brief Introduction to Information Technology CS -501 3 Cr. Hrs. None NA Master of Business Administration This course will introduce principles and practices of computer fundamentals Introduction Course introduction What is Computer? Why is computer important? Characteristics of computers Applications of computers Difference b/w computer professionals & Computer uses Becoming computer literate and computer Competent Historical development of computers Old ages Middle ages Modern ages[computer generations] Types of computers On the basis of design Analog Digital On the basis of size / processing / storage Super Mainframe Minicomputer Microcomputer Input Hardware Categories of input hardware Keyboard entry devices Keyboards Terminals Direct entry devices Pointing devices [Mice, Trackballs, Joysticks, Touch Screens, Light pens, Digitizing Tablets] Scanning devices [Fax machines , scanners] Voice recognition devices Other input devices Audio input Video input Electronic cameras Sensors Processing Hardware The central processing unit(cpu)

 Contral unit Arithmatic & logic unit Main memory Registers The Machine cycle Instruction cycle Execution cycle Processing speeds Representation of data & program in the computer The system unit The power supply The CPU chip The system clock Ram chips Conventional memory Upper memory Extended memory Expanded memory Rom chips PROM EPROM EEPROM Other form of memory Cache memory Flash memory Storage Hardware Data representation & data storage capacity Primary storage Ram Secondary storage Tape Diskette Hard disk Optical disk CD - Rom disks CD R disks Erase able optical disks Other form of secondary storage Flash memory CPU-Registers Output Hardware Soft copy output hardware devices Display screens CRT (monitors) Monochrome Color Flat panel displays Monochrome Color LCD Gas plasma display Audio output devices Speakers Hard copy output Hardware devices Printers Impact Printers

Assessment Criteria

Data matrix Printers Line printer Printers Non impact Printers Laser Printers Inkjet jet Printers Thermal Printers Plotters Sessional Mid (25%) Semester (25%) Quizzes Tests Assignments Mid Presentations semester Semester Projects Paper Attendance and Class Participation Sessional Viva

Diary wheel Printers

Final (50%)

Total (100%) Sessional + Mid Semester + Final

Final Semester Paper

Department of Management Science

GC University, Faisalabad
Semester-Wise Course Specification.
Semester 2
Financial Management Organizational Behavior Marketing Management Business Mathematics and Statistics Managerial Economics Management Information System

Department of Management Science GC University, Faisalabad

Course Specification
Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives MBA-505 3 Cr. Hrs. Business Management NA Master of Business Administration Modern financial management practice requires a variety of skills, not only in technical accountancy matter but also in organizational and marketing areas. The innovative course offers a combination of the main business disciplines required by modern managers. Students after this course will be able to Implement the different management practices within the national and multinational organizations. 1. INTRODUCTION Nature, scope and functions Financial decisions areas Objectives of financial management Framework for financial management 2. WORKING CAPITAL MANAGEMENT Concepts and components Determinants of working capital requirements Working capital conversion cycle and identification of business risk Working capital policies Working capital ratios analysis Methods of working capital financing: running finance, cash finance, demand finance, musharaka, commodity operations 3. CASH AND MARKETABLE SECURITIES MANAGEMENT Objectives of cash management Rational for holding cash Determinants of cash needs Cash management strategies and processes Optimal cash balance model: Bausmol and Miller-orr Characteristics of marketable securities The selection criteria 4. CREDIT POLICY Optimal credit policy Credit granting policy Credit collection policy Analysis of changes in credit policy 5. FINANCIAL MARKETS: AN OVERVIEW Money market: Institutional framework with reference to Pakistan. Capital Markets: Primary vs secondary markets. Organized vs over the counter market. Investment banking & public securities issue. Private placement.

Learning Outcomes

Syllabus in Brief

Role of financial markets in economic development with reference to Pakistan. 6. SOURCES OF FINANCE Short term financing: Trade credit, commercial bank loans, collateral supported loans and commercial paper. Intermediate financing: Term loans, equipment financing and lease financing. Long term financing: Common stock, Long term debt, preferred stock, Warrants, convertibles and options. 7. THE VALUATION CONCEPTS Key concepts of value. Time-value concept of money. The valuation process. The fundamental valuation model. Valuation of securities: Bond, preferred stock. 8. FINANCIAL FORECASTING Short term financial projections: Cash budget and pro-forma financial statements. Long term financial projections: The percentage-of sales method, Regression analysis. 9. CAPITAL BUDGETING An overview of capital budgeting: Nature & process. Estimation and identification of the relevant cash-flows. Capital budgeting evaluation techniques. Capital rationing. Special case of project cash flow analysis. Cost-cutting investments. Setting a bid price. Evaluating projects with unequal lives. Replacement analysis. 10. DIVIDEND POLICY Determinants of dividend policy. Alternate dividend policies. Dividend payment procedures. Assessment Criteria Sessional (25%) Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva Mid Semester (25%) Final (50%) Total (100%) Sessional + Mid Semester + Final

Mid semester Paper

Final Semester Paper

Department of Management Science

GC University, Faisalabad

Course Specification
Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Learning Outcomes MBA-506 3 Cr. Hrs. Business Management NA Master of Business Administration This Course will help the student to do better in any organizational behavior It describes organizational behavior theories and concept in the context. Students are actively involved in the acquisition of knowledge through a steady and progressive unfolding of essential concepts via models examples and cases

Syllabus in Brief

INTRODUCTION AND BACKGROUND 1.1 Organizational behavior: Key concepts. 1.2 An historical perspective on organizational behavior. 1.3 Organizational behavior and contemporary issues. 2. ORGANIZATION: STRUCTURE AND DESIGN 2.1 The nature and purpose of organization. 2.2 The classical and modern concepts of organization. 2.3 Span of control and organization structures 2.4 Authority relations: Line, staff and functional. 2.5 Authority: Delegation and decentralization 2.6 Departmentalization 2.7 Organizational life cycle stages 2.8 The contingency approach of organization design 2.9 Todays organizations and various designs 2.10 Organizational effectiveness 3. ORGANIZATIONAL CULTURE 3.1 The dynamics of organizations culture 3.2 The basic approaches to organizational culture 3.3 The cross-cultural awareness 3.4 Total quality culture creation 3.5 Changing and developing cohesive organizations culture 4. ORGANIZATIONAL CHANGE AND DEVELOPMENT 4.1 The nature and typology of organizational change 4.2 The diagnosis of forces for change 4.3 The models and dynamics of planned change 4.4 Resistance to change and its management 4.5 Techniques for managing change 4.6 Organizational development: Objective & model 4.7 Change management and contemporary issues in TQM. 5. FOUNDATIONS OF INDIVIDUAL BEHAVIOR 5.1 The perception process 5.2 The attribution theory 5.3 Personality and organizational behavior 5.4 Attitudes, personal values and ethics: Learning & behavioral modification 6. BEHAVIOR MODIFICATION

6.1 Behavioral learning models 6.2 Principles of behavior modification 6.3 The process of modifying on-the-job behavior 6.4 Behavioral self-management 7. SOCIALIZATION AND MENTORING 7.1 The organizational socialization process 7.2 The socialization techniques 7.3 Mentoring 7.4 Organizational roles and norms 8. WORK GROUP BEHAVIOR 8.1 Work group: Types, functions & development process 8.2 Work group structure, composition and effectiveness 8.3 Inter group interactions 8.4 Organization influence tactics 8.5 Organizations politics 8.6 Strategies for improving work group performance 9. ORGANIZATIONAL CONFLICTS MANAGEMENT 9.1 The nature of conflict 9.2 Functional versus dysfunctional conflict 9.3 Approaches to effective conflict resolution 9.4 Conflict stimulation Assessment Criteria Sessional (25%) Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva Mid Semester (25%) Final (50%) Total (100%) Sessional + Mid Semester + Final

Mid semester Paper

Final Semester Paper

Department of Management Science

GC University, Faisalabad

Course Specification
Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Marketing Management MBA-507 3 Cr. Hrs. Business Management NA Master of Business Administration It discusses the topics like 1. Where are we now 2. Where do we want to go 3. How do we go there The scope of course is to analyze our present position, strengths and weaknesses to achieve market objectives. 1. MARKETING: AN OVERVIEW Definitions The evolution of marketing management. The marketing concept and social responsibility. The importance and scope of marketing. The basic functions of marketing. 2. THE MARKETING ENVIRONMENT ANALYSIS An organizations external microenvironment and macro environment. An organizations internal environment. Evaluating opportunities in uncontrollable environments. 3. MARKETING INFORMATION SYSTEMS Concept and components of marketing information systems. Marketing intelligence system. Marketing research system. Analytical marketing system. Marketing decision support system. 4. CONSUMER MARKETS AND CONSUMER BEHAVIOR ANALYSIS Demographic dimensions of consumer market. Behavioral dimensions of consumer marker. The consumers decision process. 5. BUYER BEHAVIOR: OBJECTIVES & STRUCTURE The industrial market, the reseller market and the Government market. Organizational markets and their buying objectives & structures. The consumers decision process. 6. STP MARKETING An overview of marketing opportunities and target markets. Market segmentation concept patterns & procedure. Dimensions to segment consumer and industrial markets. Market targeting and product positioning. 7. PRODUCT MARKETING STRATEGIES Basic concepts of product planning. The product life cycle: Stages and marketing strategies. New product planning and development. Product-mix strategies. Branding, packaging and labeling. 8. PRICING STRATEGIES AND POLICIES

Learning Outcomes Syllabus in Brief

Procedure for price setting. Methods of setting prices. Price-adaptation strategies. One-price and flexible-price polices. Price level policies over the product life cycle. Initiating and responding to price changes. 9. MARKETING CHANNEL SYSTEMS The nature of marketing channels. Various marketing channel systems. Channel design decisions. Channel management decisions. Channel dynamics. 10. PROMOTION STRATEGIES Meaning and importance of promotion. Communication and promotion mix strategy. Effective advertising programs. Sales promotion and public relations programs. The strategic personal selling process. Strategic sales-force management. Assessment Criteria Sessional (25%) Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva Mid Semester (25%) Final (50%) Total (100%) Sessional + Mid Semester + Final

Mid semester Paper

Final Semester Paper

Department of Management Science

GC University, Faisalabad

Course Specification
Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Learning Outcomes Business Mathematics & Statistics MBA-508 3 Cr. Hrs. None NA Master of Business Administration Bring the students at international exposure of the different decision making tools of statistics and mathematics. Students after this course will be able to Implement the different statistical and mathematical tools in the organization for decision making and other solutions. Basic mathematical concepts and their application in various business real numbers, discrete and continuous variables, functions, linear and exponential functions, simultaneous equations, matrix algebra, compounding and discounting techniques, basic algebra and set theory, permutation and combination, and differential calculus. Introduction. The statistical analysis of managerial problems. The important aspects of statistics, which are applicable to management, are discussed. This includes collection and classification of data, measures of central tendency and dispersion, probability, probability distribution, estimation, regression and correlation analysis, time series analysis and forecasting and index numbers. Sessional (25%) Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva Mid Semester (25%) Final (50%) Total (100%) Sessional + Mid Semester + Final

Syllabus in Brief

Assessment Criteria

Mid semester Paper

Final Semester Paper

Department of Management Science

GC University, Faisalabad

Course Specification
Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Managerial Economics MBA-509 3 Cr. Hrs. Business Management NA Master of Business Administration Managerial economics is concerned with the application of the economic concepts and principles of managerial decision making problems. The course begins with a review of economic models and the basis of managerial analysis. This is followed by a review of the theory of the consumer and the firm. This introductory discussion is followed by a discussion of several mathematical tools that can be used to assist managerial decision making. These tools include regression analysis. The primary focus is on the application of these tools to managerial problems. Students after this course will be able to meet the challenges of economic issues in the global market Introduction to regression analysis and its application in business Nature and Scope Of Managerial Economics Basics Of Micro Economics and Application, Terms and Tools to be used Demand for a commodity, Demand Curve, Market Demand Price Elasticity of Demand, Role of Price Elasticity in business, Managerial Decision Making and Elasticity Cross Elasticity and Business, Income Elasticity and decision making Demand Estimation, Identification problem market research approach, Consumer survey and observational research, consumer clinic, Market Experiment Demand Forecasting, Qualitative forecasting, time series Analysis Consumer Behavior: Utility Approach Indifference Curve Approach, Budget Line Income and substitution effect with price increase and decrease cases Dynamic cases of price changes in normal inferior and Giffen Goods Theory of Production : ISO Quant Analysis Optimal choice of factors labor intensive and capital intensive techniques of production Laws of Return of Scale, measuring productivity, Relative measure of efficiency Cost analysis in short run Cost analysis in long run Revenue and profit; Goals of the firm and role for profit maximization Market Structure; Perfect competition, short run analysis Perfect competition, long run analysis Monopoly; Production Scale Price discrimination and monopoly Perfect Competition vs. Monopoly Monopolistic Competition

Learning Outcomes Syllabus in Brief

 Assessment Criteria

Oligopoly; Cartel and their role in cost of production Externalities, Cost of Economic Growth Cost Benefit analysis Case study about cost benefit analysis Public goods Non rivalriness, non appropriability, excludability Sessional (25%) Mid Semester (25%) Final (50%)

non

Total (100%) Sessional + Mid Semester + Final

Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva

Mid semester Paper

Final Semester Paper

Department of Management Science

GC University, Faisalabad

Course Specification
Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Management Information System CS 502 3 Cr. Hrs. Business Management NA Master of Business Administration This is an introductory course to learn Information systems ,it helps the students to develop a clear sense of Information Systems and identify and develop the types of information systems working in Organization After completing this course the students will be able to apply different information techniques to build up IT infrastructure in any organization 1. INTRODUCTION TO INFORMATION TECHNOLOGY 2. INTRODUCTION TO COMPUTER SYSTEM 2.1. Hardware 2.2. Software 2.3. Electronic Data Processing 2.4. Input, Processing and Output Techniques 3. MANAGEMENT INFORMATION SYSTEM 3.1. Needs for MIS 3.2. Evolution & Types of Information System 3.3. (MIS, DSS, Expert System) 3.4. The concept of Data and Information 3.5. SDLC (System Development Life Cycle) 3.6. Structured Analysis Design and Implementation. 4. DATABASE MANAGEMENT SYSTEMS 4.1. The concept of DBMS 4.2. Hierarchy of Database 4.3. Elements of DBMS 4.4. Contents of Files 5. INFORMATION SYSTEMS FOR BUSINESS APPLICATION 5.1. Executive Information System 5.2. Manufacturing Information System 5.3. Marketing Information System 5.4. Financial Information System 5.5. Human Resource Information System 6. COMPUTER NETWORKS 6.1. Types of Networks 6.2. Application of Networks 6.3. Network Structure 6.4. Network Standardization 6.5. Example Networks 6.6. Network Software 6.7. The OSI Reference Model 7. INTRODUCTION TO BUSINESS TELECOMMUNICATION 7.1. Communication Channels 7.2. Channel Configuration 7.3. Channel Sharing

Learning Outcomes Syllabus in Brief

7.4. Modes of Transmission 8. OTHER RELEVANT TOPICS 8.1. Artificial Intelligence (AI) 8.2. Office Automation 8.3. Multimedia 8.4. Computer Viruses

Assessment Criteria

Sessional (25%) Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva

Mid Semester (25%)

Final (50%)

Total (100%) Sessional + Mid Semester + Final

Mid semester Paper

Final Semester Paper

Department of Management Science

GC University, Faisalabad

Semester-Wise Course Specification.

Semester 3
Production and Operation Management Human Resource Management

Marketing Specialization Advertising & Sales Promotion Marketing Research Entrepreneurial Marketing

Finance Specialization Financial Institutions Cost & Management Accounting Financial Statement Analysis

Department of Management Science

GC University, Faisalabad

Course Specification
Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Production & Operation Management MBA-601 3 Cr. Hrs. Business Management NA Master of Business Administration It discusses the topics like 4. Where are we now 5. Where do we want to go 6. How do we go there The scope of course is to analyze our present position, strengths and weaknesses to achieve our objectives.

Learning Outcomes Syllabus in Brief

Introduction: Importance off operation management, design of and effective operational system including a thorough understanding of various operational strategies and their implicative impact on the over all production and operation of a company. Operations management and corporate profitability. Characteristics of a manufacturing system. Difference between manufacturing and service operations. Various forecasting techniques including simulations and aggregate product planning for attaining TQM. Japanese style of manufacturing utilizing techniques and trends for attaining quality assurance with the use of techniques such kanban. Capacity planning, process design, facility layout and location. Implementation of an effective operational strategy with a perspective emphasizing on the operational system of the future in the global market. Assessment Criteria Sessional (25%) Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva Mid Semester (25%) Final (50%) Total (100%) Sessional + Mid Semester + Final

Mid semester Paper

Final Semester Paper

Department of Management Science

GC University, Faisalabad

Course Specification
Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Human Resource Management MBA-602 3 Cr. Hrs. Business Management NA Master of Business Administration

Upon successful completion of this course students will be able to: 1. Describe the functions of HR management. 2. Provide examples of the new management practices that are changing HR management. 3. Illustrate how building employee commitment can be a cornerstone of an employer's HR philosophy. 4. Present the basic processes for: developing job specifications; recruiting, interviewing, and placement of employees; compensation and benefits plans; and conducting performance appraisals. 5. Summarize the basic equal employment opportunity laws regarding discrimination based on age, race, sex, national origin, religion, sexual orientation, and disability. 6. Outline the organization's role in the career management process. 7. Describe occupational laws and how OSHA operates. 8. Explain labor relations and collective bargaining. Assess comparable worth and explain its importance today. Dessler, Gary (2003) Human Resource Management, Prentice Hall Inc. 9th edition Robbins, Stephen P (2000), Human Resource Management, John Wiley & Sons Inc, ed. 7th or 8th Other Reading material Hodgetts, Richard et.al (1998), Human Resource Management, Prentice Hall Inc. Davis, Keith (2000), Human Resource Management and Personnel Management, McGraw Hill Inc. Cushway, Barry (2001), Human Resource Management, Crest Publishing House, India Tyson, Shaun et.al (2000), Essential Human Resources, Butterworth-Heinemann Inc. 4th edition

Recommended Text Book/s

Syllabus in Brief Assessment Criteria

Week wise Contents are attached as enclosure Sessional (25%) Quizzes 5% 5% Mid Semester (25%) Mid semester Paper Final (50%) Final Semester Paper Total (100%) Sessional +

Assignments

Presentations 5% Semester Projects 10%

Mid Semester + Final

GC University, Faisalabad

Course Title: Human Resource Management Class Timings:

Course Code: MBA 602 Program: MBA

Resource Person: Adnan Iqbal Email: adnaniqbal@fastmail.fm

Course Description
This course explores the central, strategic role that HR plays in making organizations more competitive. It examines personnel management concepts and practices including: recruitment and selection of employees; equal opportunity; training and development; performance appraisals; compensation and benefits; and labor relations. This course has a special focus on the increase of globalization and workforce diversity in the highperformance organization. Class rules: 1. 2. 3. 4. Late work will result in a reduction of your grade. Plagiarism and/or cheating will result in a fail grade. Respect confidentiality. Treat everyone with respect. Use proper English and professional language at all times. Follow email etiquette. 5. Absenteeism and tardiness will adversely affect your grade, and the negative impact increases with each instance, you have to observe 80 % attendance in class. 6. It isn't possible to cover every eventuality. I will attempt to be as fair as possible. I expect you to respond in an adult manner.

Calendar of Activities
Sessio n 1. 2. 3. 4. Description An overview of HRM HRM in Dynamic Environment Challenges for HRM Equal Employment Opportunity & Affirmative Action Case Study: Group A Employees Right and Ethical Issues Strategic Human Resource Management Job Analysis and Design Recruitment and Selection Case Study: Group B Foundation of Selection Case Study: Group C 10 . 11 . 12 . 13 . 14 . 15 . 16 . 17 . 18 . Selection Devices Employee Orientation Case Study: Group D Employee training and development Case Study: Group E Organizational Development Case Study: Group F Career Planning and development Case Study: Group G Career development Motivation and Job Design Performance Appraisal Compensation Management: Wages and Salaries QUIZ # 3 Assignment # 3 Assignment # 2 QUIZ # 1 Assignment # 1 Quiz Assignments &

5. 6. 7. 8.

9.

QUIZ #2

Group Project

19 . 20 . 21 . 22 . 23 . 24 . 25 . 26 .

Incentives and Gain Sharing Case Study: Group H Benefit and Services Case Study: Group I Safety and Health Case Study: Group J Communication Programs Labor Relations Case Study: Group K Union and Management Relations Case Study: Group L Collective Bargaining Case Study: Group M Assessment and Prospectus: Future outlook Case Study: Group N

Assignment # 4

QUIZ # 4

Assignment # 5

Assignment # 6

QUIZ # 5

Case Study Guidelines

Requirements
1. Each student will complete four case studies, which will be assigned by the instructor throughout the semester. 2. Students will analyze the case and, using information from the textbook and class discussions, determine the best solution to the problem. As a minimum, the following must be included in the answer: a. Discuss at least two possible alternative solutions to the problem. b. For each alternative, describe its strengths and weaknesses. c. Select what you consider to be the best solution and discuss why you are making that selection. d. Put yourself in the role of a manager. Describe how you would prevent a problem, such as the one in the case study, from occurring. What HRM systems e.g. policies, training would you put in place to preclude this problem from happening?

Format
1. Each case study must be a minimum of 2 and a maximum of 5 typewritten pages, not including the cover page. The case studies will be one and half (1.5) spaced with a one-inch margin on all four sides of the paper. The typeface will be 10 pitch (pica) or 12 points using a standard typeface such as Times New

Roman or Arial (absolutely no fancy or bolded fonts). Note: Do not put your title, name, date or any other descriptive information on the first page of the report. This information goes on the cover page only. 2. All case studies must have a cover page, which states the title of the case study, the course number and name, the date, and your name. Case studies should be stapled in the upper left hand corner only.
Grading

Content: 75% (Depth of analysis, treatment of ethical issues, ability to present ideas in a logical and convincing manner) Writing Style: 25% (Grammar, punctuation, spelling, sentence structure, choice of words etc.)

Assignment Topics:

Job Description Recruiting & Selection Strategy Training Performance Evaluation Compensation paper
Discipline practices

Requirements:
1) Literature Review 2) Sample Forms 3) One Hot Issue in related topic 4) Recommendations

Term Paper
Each student will research a current issue affecting the management of human resources. The topic is to be selected in consultation with the instructor. Each student will then develop an outline of the topic and a bibliography. Both must be submitted to the instructor for review before proceeding with the writing of the paper. The bibliography is expected to contain at least 10 current sources of information. Minimum and maximum length of paper: 15 to 25 typed one and half spaced pages (font size 12). Reports will be evaluated on the quality of the sources utilized, organization and flow of the information the report, grammar, spelling, and neatness. The paper should include a table of contents and a bibliography. Sources cited within the body of the paper should also be listed at the end of the report. Each student should also develop a 5 to 10 minute professional presentation highlighting the most important and or interesting information developed in the paper.

The presentation will be evaluated based on your organization and analysis of the information developed, and your delivery of the information, including the use of visual aids, voice inflection, and eye contact

Department of Management Sciences

GC University, Faisalabad
Course Outline
Course Title Course Code Credit Hours Prerequisite Category Syllabus in Brief Advertising & Sales Promotion MKT-601 3 Cr. Hrs. Principles of Marketing, Marketing Management Specialization Course Introduction to Advertising & Promotion, Role of Advertising in the Society, Advertising & Consumer Behavior, Research in Advertising, Ethics in Advertising, Advertising & Marketing Process, Psychology of Advertising, How Does it work, The Advertising & Creative Plans, Advertising & Promotion Mix, The Role & Use of direct Advertising, Basics of Direct Response Marketing, Sales Promotion & Advertising, Media Strategy & Planning, Print Media and its creative side, Broadcast Media & its Creative Side, Media Buying Linking Media Planning with Marketing Planning, Media Buying Tools and Skills Required, The Campaign Plan and Execution, Performance Measurement & Evaluation, Role of Advertising Agency (Seminar / Project/Guest Speaker),

Book/s Assessment Criteria Sessional (25%) Quizzes Tests Assignments Presentations Lab Activities Semester Projects Attendance and Class Participation Mid Semester (25%) Mid semester Paper Final (50%) Final Semester Paper Total (100%) Sessional + Mid Semester + Final

Sessional Viva Recommendations

Department of Management Science

GC University, Faisalabad Course Specification

Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Syllabus in Brief Marketing Research MKT-602 3 Cr. Hrs. Principles of Marketing NA Master of Business Administration To familiarize the students of management sciences with the research process in accordance with the marketing needs.

Introduction Nature of marketing research. The function of marketing research, Information and Decision Making, International Marketing research Industry. Marketing Information and Research Process Marketing information systems, marketing decision support systems, the nature of marketing Research Designs steps in the research design process, potential errors, affecting research designs, Multinational research design The sources of research data Secondary data, Nature of secondary data, Internal and external sources of data, international secondary data Commercial surveys, Audits, and Panels Commercial Surveys, Audits, and panels international commercial surveys, Audits, and panels Survey research and experimentation The nature of survey research, criteria for the survey method non response error in survey research, The nature of experimental design, Laboratory, experiments, Test marketing Measurements in marketing research The concept of measurements, scale and component of measurement accuracy The nature of questionnaire, preliminary Decisions, Multinational questionnaire design Direct response attitude and measures of emotions Rating scales attitude scales measuring emotions conjoint analysis perceptual mapping Qualitative research, observation and physiological measures Depth interview, projective technique, observation, physiological measures The sampling process Census versus sample, The sampling process, Issues in Multinational sampling, sampling application Sample size determination Methods of Determining sample size The sampling distribution,

Traditional statistical methods of determining sample size sample size Incidence, and Non response. Data Reduction, Estimation and Hypothesis Tests Data Reduction, Statistical Estimation, Unvaried Hypothesis Tests, Hypothesis Test requiring Interval Data, Hypothesis Tests Using Ordinal Data, Hypothesis Tests using nominal Data Multivariate of Association ANOVA without Interaction, ANOVA with interaction: Factorial Designs, ANOVA Assumptions Measures of Association Measures of Association between two variables, Multivariate Measures of Association Sales Forecasting Judgmental Methods of Forecasting, Forecasting by Time Series Analysis and Projection, Casual Methods of Forecasting, Error Costs and the value of Forecasts, The Choice of Forecasting Model(s) Marketing Research Reports Preparing the written Research Report, Preparing Oral Presentations, Reading Research Reports Ethical Issues in Marketing Research The Nature of Ethical Issues in Marketing Research Corporate Espionage
Sessional (25%) Mid Semester (25%) Final (50%) Total (100%) Sessional + Mid Semester + Final

Assessment Criteria

Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva

Mid semester Paper

Final Semester Paper

Department of Management Science

GC University, Faisalabad Course Specification

Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Learning Outcomes Entrepreneurial Marketing MKT-603 3 Cr. Hrs. Principles of Marketing NA Master of Business Administration Main objective of designing this course is to provide an understanding of this person and the process of creating and growing a new venture. Students after this course will be able to Implement the different management practices to start their business venture and will be capable of handling different management problems in entrepreneurship. Entrepreneurship: An overview, Entrepreneurship Decision Making Process, Entrepreneurial vs. Management Process (A model of startup process), Possibility of new venture formation, Social Responsibility and Ethics for Entrepreneurship, Entrepreneurial feelings and background, Motivation, Role Models & Support Systems, Male vs. Female Entrepreneurs, Entrepreneurship and Small Business Management, Strategic Management for Success of Enterprise, Creativity as a Prerequisite to innovation, Opportunity through change, New Product Development, Managing Development Process, Consumer Adoption Process, Corporate Entrepreneurship and Entrepreneurship, The Four-Stage Growth Model of Entrepreneurship, The Business Planning Process, The Marketing Plan, The Financial Plan, Franchising: advantages and Disadvantages, Selecting a Franchise, The Franchising Agreement, Taking over an existing business, Buying decisions, Assessment of the Worth, Starting a new business, Types of businesses, Fast Growth Startups, Competitive Analysis, Site Selection and Layout: Location for Long run, Traffic Flow, Location Type, Service Location, layout and design service, stores, restaurants. Sessional Mid Final Total (25%) Semester (50%) (100%) (25%) Quizzes Sessional Tests + Assignments Mid Final Mid Presentations semester Semester Semester Semester Projects Paper Paper + Attendance and Class Final Participation Sessional Viva

Syllabus in Brief

Assessment Criteria

Department of Management Science

GC University, Faisalabad Course Specification

Course Title Course Code Credit Hours Prerequisite Follow up Category Learning Outcomes Financial Institutions FIN 602 3 Cr. Hrs. None NA Master of Business Administration

Syllabus in Brief

To Familiarize you with an introduction to the financial system as a whole and to Provide knowledge about the financial markets, financial institutions and the financial instruments. Working of international money market and international financial institutions in developing countries. 1. Introduction to The Financial System Function of financial System Financial Institute / Financials Markets Financial Institute / Financials Services Function of Financial Markets 2. Financial Institutions Depository Institutions Commercial Banks Introduction Sources of funds/ liabilities Investments/ Assets Type of Commercial Banks network Financial Statement / Securities offered Regulating authorities 3. Investment banking Services offered by investment Banks Role of investment Banks Security Trader/ Mortgage Banking 4. Non Banks Finance company (NBFC) Non-Bank financial Services Companies Mutual funds Open-End Mutual funds NPV Calculation closed End Mutual funds SECP As Regulatory Authority 5. Insurance Companies Leasing Companies Sales finance Companies 6. Financial Markets Categories of financial markets Primary Markets. Secondary Markets Exchange and over the counter markets Money and Capital Market

 Organized and unorganized Market 7. Money Markets Definition Function of Money Markets Instruments of Money Market Money markets in Pakistan 8. Capital Market Definition Segments of Capital market Function of Capital market Instruments of capital market Capital Market in Pakistan Rules & Regulation regarding Stock exchange COT markets, listing of securities in stock market Development of Index 9. Derivative market Future contracts and forward rate agreements Options Future market instruments Future market participation 10. Foreign exchange market International Money Market Foreign exchange risks 11. International financial institutions World Banks / Asian Development Bank IMP
Assessment Criteria Sessional (25%) Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva Mid Semester (25%) Final (50%) Total (100%) Sessional + Mid Semester + Final

Mid semester Paper

Final Semester Paper

Department of Management Science

GC University, Faisalabad Course Specification

Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Syllabus in Brief Cost and Management Accounting FIN 603 3 Cr. Hrs. Principles of Accounting NA Master of Business Administration To familiarize the students of MBA finance specialization with the modern cost techniques and production methods.

1. Introduction with the subject 2. Manufacturing cost 3. Cost of good sold 4. Cost of good sold 5. Departmentalization of overheads 6. Departmentalization of overheads 7. Departmentalization of overheads 8. Departmentalization overheads 9. Methods of cost Accumulation 10. Methods of Direct and Absorption 11. Methods of Direct and Absorption 12. Cost and profit analysis 13. Cost and profit analysis 14. Job Order Costing 15. Process Costing :Cost of production report 16. Process Costing: cost of production report 17. Process costing: addition of Material 18. Process costing: Average and FIFO Methods 19. Process costing: Average and FIFO Methods 20. Joint and By products 21. Joint and By products 22. Budgets 23. Budgets 24. Budgets 25. Feasibility Study 26. Presentation 27. Standard Costing 28. Standard Costing 29. Standard Costing 30. Standard Costing 31. Presentation 32. Revision

Assessment Criteria

Sessional (25%) Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva

Mid Semester (25%)

Final (50%)

Total (100%) Sessional + Mid Semester + Final

Mid semester Paper

Final Semester Paper

Department of Management Science

GC University, Faisalabad Course Specification

Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Learning Outcomes Syllabus in Brief Financial Statement Analysis FIN 604 3 Cr. Hrs. Financial Management NA Master of Business Administration

1 Fundamental concepts and introduction to financial reporting Development of generally accepted accounting principle Traditional assumptions of the accounting model Introduction to financial statements and other financial reporting topics Forms of business entities The financial statements The accounting cycle Balance Sheet Consolidated Statements Accounting for business combinations Basic elements of the balance sheet Problem in balance sheet presentation Income Statement Basic elements of the income statement Special income statement items Earnings per share Retained earnings Dividends and stock splits Basics of analysis Common size analysis Financial statement variations by type of industry Review of descriptive information Comparisons Relative size of firm Other library sources Using the internet The users of financial statement An illustration of statement analysis Liquidity of short term assets related dept paying ability Current assets, current liabilities and the operating cycle Current assets compared with current liabilities Other liquidity considerations Long term dept paying ability Income statement Consideration when determining long term debt paying ability

Balance sheet consideration when determining long term debt paying ability Special items that influence a firms long term debt paying ability Analysis of profitability Profitability measures Trends in profitability Segment reporting Gain and losses that bypass the income statement Interim reports Analysis for the investor Leverage and its effect on earnings Earnings per common share Price/earnings ratio Percentage of earning retained Dividend payout Dividend yield Book value per share Stock options Stock appreciation rights Statement of cash flows A review of the funds statement Basic elements of the statement of cash flows Financial ratios and the statement of cash flows Alternative cash flow Procedures for development of the Statement of cash flows Statement Analysis Eleven Year Summary Comments Related to Eleven Year Summary Management s Discussion and Analysis Five Year Ratio Comparison Ratio Comparison with industry Averages Expanded Utility of Financial Ratios Financial Ratios as Perceived by commercial loan Department Financial Ratio as perceived by corporate controllers Financial Ratios as perceived by Chartered Financial Analysis Financial Ratios used in Annual Reports Degree of conservatism and quality of earning Sessional (25%) Mid Semester (25%) Final (50%) Total (100%) Sessional + Mid Semester + Final

Assessment Criteria

Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva

Mid semester Paper

Final Semester Paper

Department of Management Science

GC University, Faisalabad
Semester-Wise Course Specification.
Semester 4
Total Quality Management International Business

Marketing Specialization Supply Chain Management Sales Management Seminar in Marketing

Finance Specialization Taxation Management Investment Analysis and Portfolio Management Strategic Financial Management

Department of Computer Science

GC University, Faisalabad Course Specification
Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Total Quality Management MBA-603 3 Cr. Hrs. Business Management NA Master of Business Administration TQM is often used to refer to any collection of changes, techniques, and program that manager chose to institute in the name of improvement. Students after this course will be able to Implement the different TQM practices within the national and multinational organizations. Students will be capable of handling different management problems within the organizations. The business excellence model (EFQM) The service quality chain Investors in People Customer expectations and satisfaction Senior management commitment Quality strategy development Complaints management Performance indicators and performance monitoring Environmental management through ISO 14000 Total quality management through ISO 9000 Quality auditing The cost of quality Business process re-engineering Continual improvement

Learning Outcomes

Syllabus in Brief

Organisations Organisation structures Organisational effectiveness Managing change

Civil Service Reforms Public service reforms in organization Costing and market testing Competitive tendering Citizen's Charter/Service First

Planning the Future Development of an action plan

Assessment Criteria

Sessional (25%) Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva

Mid Semester (25%)

Final (50%)

Total (100%) Sessional + Mid Semester + Final

Mid semester Paper

Final Semester Paper

Department of Computer Science

GC University, Faisalabad Course Specification
Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives International Business MBA-604 3 Cr. Hrs. Business Management, Marketing Management NA Master of Business Administration To develop an understanding of international trade activities & the way these relate to organization & individuals. To understand global economic interdependence & its effect on national working environment. To help students develop an international trade vocabulary, and an insight in to the variables involved in decision making. To develop an understanding of current events related to international trade. It helps to demystify international business so a meaningful study of multinational management can our. It focus on how to establish a balance between the sometimes conflicting demands of the multinational quarters, the multinational subsidiary, and the govt. of the all countries in which the MNE operates

Learning Outcomes

Syllabus in Brief

TOPICS 1. GLOBALIZATION 2. COUNTRY FACTORS 3. DIFFERENCES OF CULTURE 4. INT. TRADE THEORY 5. THE POLITICAL ECONOMY OF INTERNATIONAL TRADE 6. FOREIGN DIRECT INVESTMENT 7. THE POLITICAL ECONOMY OF FOREIGN DIRECT INVESTMENT 8. REGINAL ECO. INTEGRATION MID TERM EXAMS 9. FOREIGN EXCHANGE MARKET 10. THE INTERNATIONAL MONETRY SYSTEM 11. THE GLOBAL CAPITAL MARKET 12. THE STRATEGY OF INT. TRADE 13. ENTRY STRATEGY & STRATEGIC ALLIANCES 14. EXPORTING, IMPORTING & COUNTER TRADE 15. INTERNATIONAL MARKETING 16. INTERNATIONAL HRM Final Exam

Assessment Criteria Quizzes

Sessional (25%) 5%

Mid Semester (25%)

Final (50%)

Total (100%) Sessional + Mid Semester + Final

Assignments 5% Presentations 5% Case Studies 10%

Mid semester Paper

Final Semester Paper

Recommended Reading:
International Business 4th Edition Charles W. Hill International Economics 7th Edition Dominick Salvatore International Business & Multinational Ent. 4th Edition Rugman & Hodgetts

Department of Management Science

GC University, Faisalabad Course Specification

Course Title Course Code Credit Hours Prerequisite Follow up Category Course Description Supply Chain Management MKT 604 3 Cr. Hrs. Business Management NA Master of Business Administration

The goal of this course is to cover not only high-level supply chain strategy and concepts but also to give students a solid understanding of the analytical tools necessary to solve supply chain problems. With this class goal in mind, our objective is to create a course that would develop and understanding of the following key areas and their interrelationships: The strategy role of the supply chain The key strategic drivers of supply chain performance Analytic methodologies for supply chain analysis

Syllabus in Brief Recommended Book/s Assessment Criteria

Contents are attached.

Supply Chain Management (Strategy, Planning, and Operation) 2nd Edition by Sunnil Choppra & Peter Meindi
Sessional (25%) Mid Semester (25%) Final (50%) Total (100%) Sessional + Mid Semester + Final

Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva

Mid semester Paper

Final Semester Paper

Lec#

Topic
Basics About Supply Chain:
Introduction to Supply Chain, Process view of a Supply Chain. Push/Pull View of Supply Chain Processes, Importance of Supply Chain Flows. Supply Chain Performance: Competitive and Supply Chain Strategies, Achieving Strategic Fit (Step1 & Step2). Achieving Strategic Fit (Step3). Expanding Strategic Scope. Supply Chain Drivers and Obstacles: Drivers of Supply Chain Performance, A Framework for Structuring Drivers. Facilities, Inventory, Transportation. Information, Obstacles to Achieving Strategic Fit Designing the Distribution Network in a Supply Chain Factors Influencing Distribution Network Design

Other Activity

1 2 3 4 5 6 7 8 9

Quiz#1

Case#1

Design Options for Distribution Network

10 11 12 Manufacturer Storage with Direct Shipping, Manufacturer Storage with Direct Shipping and InTransit Merge Distributor Storage with Package Carrier Delivery, Distributor Storage with Last Mile Delivery. Manufacturer/Distributor Storage with Customer Pickup, Retail Storage with Customer Pickup. Presentations

Quiz#2

Network Design in the Supply Chain

13 Role of network Design in the Supply Chain, Factors Influencing Network Design Decisions.

Demand Forecasting in a Supply Chain

14 15 16& 17 Role of Forecasting in a Supply Chain, Characteristics of Forecasts. Components of a Forecast and Forecasting Methods, Basic Approach to Demand Forecasting. Time Series Methods.

Case#2

Aggregate Planning in the Supply Chain

18 Aggregate planning Problem, Aggregate Planning Strategies. Planning Supply and Demand in the Supply Chain: Managing Predictable Variability. Responding to Predictable Variability in the Supply Chain. Managing Supply. Managing Demand, Implementing Solutions to Predictable Variability

19 20

Quiz#3

Sourcing Decisions in a Supply Chain

21 22 23 Importance of Sourcing in a Supply Chain, Supply Scoring and Assessment. Supplier Section and Contracts Procurement Process, Presentations

Transportation in the Supply Chain

24 25 Factor Affecting Transportation Decisions, Modes of Transportation & Their Performance Design Options for a Transportation Network

Routing and Scheduling in Transportation

27 Savings Matrix Method, Sequence Customer within Routes, Making Transportation Decision in Practice

Coordination in the Supply Chain

28 29 Effect of Lack of Coordination on Performance Obstacles to Coordination in the Supply Chain Designing a Relationship with Cooperation & Trust Quiz#4

Information Technology & Supply Chain

30 31 Customer Relationship Management Internal Supply Chain Management Supplier Relationship Management

E-business & The Supply Chain

31 32 The E-Business Framework Applying the E-Business Framework, Case#3

Department of Management Science

GC University, Faisalabad Course Specification

Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Learning Outcomes Syllabus in Brief Assessment Criteria Sales Management MKT 605 3 Cr. Hrs. Principles of Marketing NA Master of Business Administration

Sessional (25%) Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva

Mid Semester (25%)

Final (50%)

Total (100%) Sessional + Mid Semester + Final

Mid semester Paper

Final Semester Paper

Department of Management Science

GC University, Faisalabad Course Specification

Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Learning Outcomes Syllabus in Brief Assessment Criteria Seminar in Marketing MKT 606 3 Cr. Hrs. Principles of Marketing NA Master of Business Administration

Sessional (25%) Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva

Mid Semester (25%)

Final (50%)

Total (100%) Sessional + Mid Semester + Final

Mid semester Paper

Final Semester Paper

Department of Management Science

GC University, Faisalabad Course Specification

Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Learning Outcomes Syllabus in Brief Taxation Management FIN 601 3 Cr. Hrs. None NA Master of Business Administration

To develop the skills to understand the Taxation Laws prevailing in the country and its use in financial decision Income Tax Ordinance, 2001, Sales Tax Act, 1990 & Latest SROs and Notifications issued by the Central Board of Revenue from time to time

Income Tax Ordinance, 2001

Introduction of Taxation System in Pakistan Introduction of various Acts Ordinances prevailing in Pakistan Scope of Income Tax Ordinance, 2001 Principals of Taxation Resident Non Resident Tax Credits Income from Salary u/s 12 Treatment of Allowances and perquisites with practical problems Income from property u/s 15 Practical problems regarding property income Income from Business Admissible and inadmissible expenditure Practical problems of business income Depreciation Amortization Capital Gain Practical problems of capital gain Income from other sources Comprehensive practical problems Mid term Examination Tax deduction at source Mode/ manners of payments; Taxes Assessments

Sales Tax Act, 1990

Scope of Sales Tax Act, 1990 Definitions Refund/ Assessments with practical problems Registration Filling of Returns Record to be maintained by various persons Practical problems of Sales Tax Penalties and Additional Taxes Final Term Examination

Assignments

1. Collection of data of any person regarding his income for a particular year and filling of Income Tax Return on the basis of such particulars of income. 2. Collection of data of any registered person regarding his business activities for a particular month and filling of sales tax return on the basis of such particulars. 3. Preparation of comprehensive report on taxation structure in Pakistan. OR Report on taxation measures taken by Govt. of Pakistan to create investment climate in the country
Sessional (25%) Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva Mid Semester (25%) Final (50%) Total (100%) Sessional + Mid Semester + Final

Assessment Criteria

Mid semester Paper

Final Semester Paper

Department of Management Science

GC University, Faisalabad Course Specification

Course Title Course Code Credit Hours Prerequisite Follow up Category Aims and Objectives Investment Management & Portfolio Management FIN 605 3 Cr. Hrs. Business Mathematics & Statistics, Financial Management NA Master of Business Administration

Learning Outcomes

The basic objective of the course is to provide in depth study of the different types of investment, factors to be considered, marketable securities, securities derivatives options, warrants, futures etc. fundamental and technical analysis, risk analysis, valuation modelscommon stock, forming portfolio, managing the portfolio. An individual should be in a position to form an efficient portfolio and ass value to the organization The goal of the course is to help prepare the students to work as finance professional in financial services firm that their investment advisory services and products to households for the design and implementation of their life cycle financial plans and to finance in the management of their financial statement. To provide good understanding of investment criteria, analysis of facts before commitment of funds, switching over the investment in order to obtain maximum returns at minimum risk.

Syllabus in Brief Assessment Criteria Sessional (25%) Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva Mid Semester (25%) Final (50%) Total (100%) Sessional + Mid Semester + Final

Mid semester Paper

Final Semester Paper

METHODS OF CONDUCTING THE COURSE

Surprise quizzes: from the material previously covered in the classroom Assignments: from practicing and mastering the application of techniques, to be submitted on their due dates Attendance: regularity and punctuality will be strictly observed as per institutes policy Book reading: all students will be required to read the text book under discussion in advance Class participation: class participation is highly encouraged. Disregarding the percentage in final evaluation any positive class participation will earn students bonus marks. Cheating and coping of other students works: any suspected of cheating or copying will receive an F for the course. Further action will be carried out according to the institutes policy Working together: working together where every one contributes to the educational process IS NOT a cheating. We expect the students to help each others understand concepts and to solve problems together. Only when a student contributes ZERO effort to an assignment will that be considered cheating. Further, a person who does not contribute will most likely be cut off from hi/her fellow classmates. Thus by working together you will learn more efficiently. Class tests and final exams: comprehensive exams in the middle and the end of the course.

Lecture Plan

Week

Ch # 1,2

Contents
Understanding investments The nature of investments The importance of studying investments Investment alternatives Organizing financial assets Non marketable financial assets Money market securities Fixed income securities Equity securities Derivative securities Indirect investing Types of investment companies Major types of mutual funds Securities markets The importance of financial markets The primary markets The secondary markets How Securities are traded Brokerage transactions Investors protection in the securities markets The returns and risk from investing Measuring returns Measuring risk Realizing returns and risks from investing Bond yields and prices Bonds yields Bond prices Bond prices changes Bonds: analysis and strategy Importance considerations in managing a bond portfolio Bond strategies Building a fixed income securities Common stock valuation Discounted cash flow Relative valuation techniques Case Studies Common stocks: analysis and strategies Building stock portfolio The passive strategy The active strategy Approaches for analyzing and selecting stocks Market efficiency The concept of market efficiency

2&3

3,4,5

4&5

6&7

8,9

10

11

10 & 11

12,13

Implication of the efficient market hypothesis Economy/Market analysis Assessing the economy Understanding the stock market Forecasting changes in the market 12 14 Industry analysis Performance of industry over time Analyzing industries Evaluating future industry prospects Company analysis Analyzing a company profitability Earning estimates Fundamental security analysis in practice Technical analysis Stock price and volume techniques Technical indicators Testing technical analysis strategies Portfolio selection Markowitz portfolio selection model Optimal asset classes Capital market theory The market portfolio The equilibrium return-risk trade off 16 21,22 Portfolio management Portfolio management as a process Develop investment strategies Market portfolio adjustments as necessary

13

15

14

16

15

19,20

Recommended Text:

1) Investment Analysis and Management (9th Edition) By: Charles P. Jones 2) Investment, International Edition 6th Edition by Sharpe, Alexander and Bailers.

Reference Book/s:

1) International Management Frank J. Fabozzi Prentice Hall2) Investment, Bodie, Kane, Marcus McGraw Hill.

Department of Management Science

GC University, Faisalabad Course Specification

Course Title Course Code Credit Hours Prerequisite Follow up Category Recommended Book\s Learning Outcomes Syllabus in Brief Strategic Financial Management FIN 606 3 Cr. Hrs. Financial Management NA Master of Business Administration James C Van Horne Eleventh Edition

Risk & Return and Portfolio Management Defining Risk and Return, Using Probability Distribution towards the Risk, Attitudes towards the Risk, Risk and Return in a Portfolio context, Diversification, The Capital Asset Pricing Model (CAPM), Efficient Financial Markets, Risk and Managerial Options in Capital Budgeting The Problem of Project Risk, Total Project Risk, Contribution to Total Firm Risk: Firm-Portfolio Approach, Managerial Options Required Rate of Return and Cost of Capital Creation of Value, Overall Cost of Capital of the Firm, The CAPM: Project Specific and Group Specific Required Rates of Return, Evaluation of the Projects on the basis of their total risk Operating and Financial Leverages Operating Leverage, Financial Leverages, Total Leverages, Cash flow ability to Service Debt, other methods of analysis, combination of methods Capital Structure Determination A conceptual look, The Total-value principle, Presence of Market Imperfections and incentives, The effect of Taxes, Taxes and Market Imperfections combined, Financial Signaling Dividend Policy Passive vs Active Dividend Policy, Factors influencing dividend policy, Dividend stability, Stock Dividend and Stock Splits, Stock Repurchase, Administrative Considerations, Convertibles Exchangeable / Warrants Convertible Securities, value of convertible securities, Exchangeable Bonds, Warrants Mergers and Other Forms of Corporate Restructuring

Sources of Value, Strategic Acquisitions involving stocks, Acquisitions and Capital Budgeting, Closing the deal, Takeovers Tender offers and Defenses, Strategic Alliances, Divestiture, Ownership Restructuring, Leveraged Buyouts Assessment Criteria Sessional (25%) Quizzes Tests Assignments Presentations Semester Projects Attendance and Class Participation Sessional Viva Mid Semester (25%) Final (50%) Total (100%) Sessional + Mid Semester + Final

Mid semester Paper

Final Semester Paper

Department of Management Science

GC University, Faisalabad
INDUSTRIAL ACCOUNTING BOOKS RECOMMENDED: 1. Robert F. Meigs and Walter B. Meigs: Accounting: The Basis for Business Decisions, 9e, McGraw-Hill, Inc; 2. Eric G. Flamholtz, Diana Troik Flamholtz, Michael A. Diamond: Principle of Accounting Macmillan Publishing Co. New York. 3. Imdiake, HelmKemp, and Smith: Principles of Accounting, Johnwilley. 4. Robert F. Meigs, Mary A. Meigs, Mark Bettner, Ray Whitfington: Accounting: The basis for Business Decisions, 11e, The Mc-Graw Hill Inc. PRINCIPLES OF MARKETING BOOKS RECOMMENDED: 1. William J. Stanton: Fundamental of Marketing, 10e, Etzel, and Walker McGraw Hill Co. 2. Philp, Kotler and Gary Armstrong : Principle of Marketing, 7e, McGraw Hill, Co. 3. J. Paul Peter, James H. Donnely, Jr: Marketing Management, 6e, Irwin & 4. McGraw Hill 5. Prof. Dr. Khawaja Amjad Saeed: Marketing Cases 1999 6. Market Review: A Research Journal 7. Articles from Internet. BUSINESS MANAGEMENT BOOKS RECOMMENDED: 1. Ricky W. Griffin: Management, Houghton Mifflin Company. 2. Harold Knootz & Heins Weihrich: Management, McGraw Hill Inc 3. Morehead: Organizational Behavior (Theory & Practice), Houghton Mifflin Inc 4. George Terry: Principle & Practice of Management, 5. Drucker, P.F,: The Practice of Management. 6. Stephen P. Robbins and Mary Coulter: Management, Prentice Hall. 7. Richard Hodget: Management: Theory & Practice BUSINESS COMMUNICATION BOOKS RECOMMENDED 1. Murphy and Hildebrandt, Effective Business Communication, McGraw Hill. 2. Coutland L. Bovee, Jhon V. Thill, Business Communication Today, Prentice Hall. 3. J. Adderson, B.H. Duston & M. Poole, Thesis and Assignment Writing, Willey Eastern India, New Delhi. 4. Prof. William Heney, Inter Personal Communication, Macmillan. 5. wren & Martin, English Grammar, (Graduate Level), S. Chad and Co.

Ltd., New Delhi. INTRODUCTION TO INFORMATION TECHNOLOGY BOOKS RECOMMENDED: 1-Computer and information systems By : Sarah E.Hutchinson & Stacy C.Sawyer 2-Computers By : Larry Long & Nancy Long 3-Discovering Computers 2003 By : Shalley Cashman Series 4-Introduction To Computers By : P. K. Sinha FINANCIAL MANAGEMENT BOOKS RECOMMENDED: 1. Weston & Brigham, Essentials of Managerial Finance, The Dryden Press. 2. James C. Van Horne, Financial Management & Policy, Prentice Hall. 3. Gitman, Managerial Finance. 4. Ramesh K.S. Rao, Fundamentals of Financial Management, Maxwell Macmillan. 5. Khan & Jain, Financial Management: Text and Problems, Tata McGraw Hill, New Dehli. ORGANIZATIONAL BEHAVIOR BOOKS RECOMMENDED: 1. Morehead, Organizational Behavior (Theory & Practice), Houghton Mifflin. 2. Judith R. Gordon, Organizational Behavior, Prentice Hall. 3. Davis and Newstrom, Human Behavior at Work: Organizational Behavior, McGraw Hill. 4. Robert Kreitner & Angelo Kinicki Organizational Behavior, IRWIN 5. Fred Luthans Organizational Behaviour MARKETING MANAGEMENT BOOKS RECOMMENDED: 1. Philip Kotler, Marketing Management, Analysis, Planning, Control, Prentice Hall. 2. William J. Stanton & Charles Futrell, Fundamentals of Marketing, McGraw Hall. 3. Jegdesh Sheth and Dennis E. Garrett, Marketing Management: A Comprehensive Reader, South Western Publishing. 4. E. Jerome McCarthy & William. D. Pareanth, Basic Marketing: Managerial Approach, IRWIN. BUSINESS MATHEMATICS AND STATISTICS BOOKS RECOMMENDED: 1. Mansfield, E., Statistics for Business & Economics: Methods and Applications, New York, W.W. Norton & Co. 2. Danier, W.W., Terrell, J.C., Business Statistics: Basic Concepts and Methodology, Boston, Houghton Mifflin Co. 3. Levin, R.I. Statistics for Management, N.J., Prentice Hall. 4. Dowen, E.K., Starr, M.K., Basic Statistics for Business and Economics, 1982 London, McGraw Hill. 5. Hoel, P.G., Jessen, R.J., Basic Statistics for Business & Economical, New

York, John Wiley. 6. Mason, R.D., Statistical Techniques in Business and Economics, Illinois. 7. Gupta, C.B., An Introduction to Statistical Methods. New Delhi, Vikas Publishing House. 8. Mahajan, K.K., Mahajan, R.K., Fundamentals of Statistics in Questions, New Delhi, Deep & Deep Publications. 9. Iqbal Bhatt: Fundamental of Statistics. Latest Edition. 10. Sher Muhammad, Elements of Statistics, Latest Edition. 11. Shalmseries Business Statistics. 12. Shalmseries Business Mathematics. MANAGERIAL ECONOMICS BOOKS RECOMMENDED: 1. Samuelson,P.A. and Nordhaus,W.D, Economics, 16th Edition,1998, McGraw Hill International Editions 2. Parkin, Micheal, Economics MANAGEMENT INFORMATION SYSTEM BOOKS RECOMMENDED: 1. Jmaes O, Brien Introduction of Information Systems (9th Edition) with supplement. McGraw Hill, New York. 2. Robert Schulthies & Mary Sumner Management Information System, with supplement. McGraw Hill, New York. 3. Dennis Curtin, Kunal Sen, Kim Foley and Cathy Morin Information Technology McGraw Hill, New York. 4. Vladimir Zwas Foundations of Information Systems McGraw Hill, New York. 5. Jeffrey L.Shitten & Lonnie Bentley Systems Analysis and Design Methods McGraw Hill, New York. 6. David Olson, Management Information System, McGraw Hill. 1. INTRODUCTION The selection criteria 4. CREDIT POLICY Optimal credit policy PRODUCTION & OPERATION MANAGEMENT BOOKS RECOMMENDED: 1. James D.Dilworth: Production and Operations Management, 3e, McGraw Hill. 2. Elwood S.Buffa and Rakesh K. Sarin: Modern Production/Operations Management, 8e, Wiley HUMAN RESOURCE MANAGEMENT BOOKS RECOMMENDED: 1. William B. Werther & Keith Davis Human Resource & Personnel, McGraw Hill. 2. Bernardin & Russell, Human Resource Management 2nd Edition. McGraw Hill. 3. Fred Luthans, Organizational Behavior. 8th Edition, McGraw Hill. 4. Robert Kreitner & Angelokinicki, Organizational Behavior 2nd Edition, IRWIN.

TOTAL QUALITY MANAGEMENT BOOKS RECOMMENDED: 1. Total Quality Management toward the merging paradigm. 2. Total Quality Control Armond V. Freigenbourns. 3. Train and Develop yourself Alan George INTERNATIONAL BUSINESS BOOKS RECOMMENDED: 1. Griffin, R. W. & Pustay, M. W. International business: a managerial perspective.4th ed. Upper Saddle River: Pearson Education, Inc. 2. Daniels, J. D & Radebaugh, L. H. (2001). International business: environments and operations. 9th ed. Upper Saddle River: Prentice-Hall, Inc.