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The R of unif ROI fied co ommu unications

b TheTelep by phoneGuy o October 9, 2010 htt on tp://www.ph honesystemsbrisbane.net t.au A Approach c improve business pr can rocesses, sav time, ma employe more pro ve ake ees oductive Joh wants to hn g in touch with co-wo get h orker Mary on a pressin business matter. He shoots her a instant m ng an message, but t h doesnt g a respon He calls her desk ph he get nse. s hone and leaves voice m then tr her mob phone. mail, ries bile F Finally, Joh sends an e-mail or Sh Messag Service m hn hort ge message in t hope tha shell read it on her the at d m mobile devi ice. T problem isnt that John and M The m Mary lack communicatio devices. Q on Quite the op pposite th have too hey m many ways of commun nicating and those meth d hods are not unified. T These disjointed applic cations make communic e cations mor complex, leading to f re frustration a reduced and e efficiency. A its onl getting w And ly worse. Know wledge work are incre kers easingly dis stributed and virtual: d w working fro multiple locations. om E Enter unifie communi ed ications: T answer is unified c The r communicat tions, in which real-tim applicatio are integ me ons grated so ind dividuals ca an m manage all their comm munications t together, in both deskto and mobi environm op ile ments. U Unified com mmunication is certain moving t the front burner at m compan ns nly to most nies. Accord ding to the 2 2007 Neme ertes benchm mark, Build ding the Vir rtual Workplace, 79 of 100 enterprises intervi f iewed were p planning to deploy unif commu fied unications ov the next two years. ver t A most o the buildin blocks of a unified-c And of ng communicat tions archite ecture are in use at mos companie n st es. N Ninety-six p percent of b benchmark p participants report the u of at leas one tool, such as aud video, use st dio, W confer Web rencing, IM or a presen applicati nce ion. T challen for many IT executi The nge y ives is to ma the busi ake iness case fo unified co or ommunicati ions. This ca an b tricky, be be ecause purp ported produ uctivity bene efits can be hard to qua antify. H However, b business case do exist. Companies see unified communications as a w to impr es s d way rove interna al c communica ations and in ncrease prod ductivity. Th also is the potentia for cost sa here al avings.

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