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ESTHER O. KANG
Journalism Experience
Microsoft | Bellevue, WA
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June 2012-July 2012
msnNOW Intern: Identified and analyzed current trending topics using Microsoft's proprietary "Demand Dashboard and social media, primarily Twitter, Tumblr, Facebook, Youtube and Reddit; increased website traffic by conceiving photo slideshows based on trends; practiced methods for SEO & social media share-ability
Producer (Jan. 2012-May 2012): Planned, organized and produced the development of award-winning radio news show weekly; oversaw a team of up to six reporters and host; coordinated host interviews Staff Reporter (Sept. 2010-Dec. 2010): Produced piece for Oct. 2010 California gubernatorial rally for Jerry Brown at UCLA for next day; weekly reported, edited and produced LA news story packages under deadline
Digital Media Intern: Managed and created content for flagship website, scpr.org; aggregated wire stories and rewrote with local angle; transcribed radio segments and wrote build-outs
Editorial Intern: Conceived and wrote full-length feature article for Sept. issue; covered and represented company at business events for mags city beat section; daily edited and organized news section for website; designed and produced content for the Rotary Club of Shanghais weekly newsletter, the Pagoda
Lifestyle Writer (Jan. 2009-Dec. 2011): Recognized as Lifestyle sections Rookie of the Semester in Spring 2009; wrote feature profiles on musicians, bands, authors; wrote concert, book, film reviews Copy Editor (Sep. 2008-Dec. 2008): fact-checked, proofread drafts for AP Style, grammar, cohesion
Education
USC Annenberg School for Communication & Journalism | Los Angeles, CA
B.A., Print and Digital Journalism; Minor in East Asian Languages and Cultures (emphasis: Chinese); Major UD GPA 3.85/4.0; Renaissance Scholar; Deans List (Fall 2008-Spring 2012)
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Aug. 2008-May 2012
Print Journalism Study Abroad Program: Wrote and designed 3000-word final project on Islamophobia in London; created Multiculturallondon.net for multimedia project, regularly updating site with original content