Sei sulla pagina 1di 18

BUSINESS AND ITS ENVIRONMENT

ELEMENT OF ENTERPRISE DEALINGS IN EXCHANGE OF GOODS AND SERVICES PROFIT MOTIVE ELEMENT OF RISK AND UNCERTAINITY ECONOMIC ACTIVITIES RELATED TO PRODUCTION AND DISTRIBUTION ELEMENT OF CREATION OF UTILITIES ELEMENT OF CONTINUITY OF TRANSACTIONS

BUSINESS:MEANING, CHARACTERSTICS AND OBJECTIVES

CHARACTERSTICS OF BUSINESS
EMERGING ETHICAL ISSUES LARGE SIZE GLOBAL REACH

GOVERNM ENT CONTROL

CHARACTERSTI CS OF MODERN BUSINESS

OLIGOPOLI STIC STRUCTUR E

DIVERSIFIC ATION

BASED ON TECHNOLO GY

COMPONENTS OF BUSINESS ENVIRONMENT

BUSINESS ENVIRONMENT

BROAD TYPES

EXTERNAL ENVIRONMENT

INTERNAL ENVIRONMENT

PROMOTERS/SHAREHOLDERS MICRO ENVIRONMENT CUSTOMERS SUPPLIERS COMPETITORS MACRO (GENERAL /REMOTE) ENVIRONMENT ECONOMIC FACTORS SOCIAL/CULTURAL FACTORS VALUES MISSION/OBJECTIVES MANAGEMENT STRUCTURE/NATURE INTERNAL POWER RELATIONSHIP COMPANY IMAGE/BRAND EQUITY PHYSICAL ASSETS/FACILITIES R&D AND TECHNOLOGICAL CAPABILITIES

DEMOGRAPHIC FACTORS
POLITICAL/GOVERNMENT NATURAL FACTORS TECHNOLOGICAL FACTORS GLOBAL FACTORS

PUBLICS
FINANCERS MARKETING INTERMEDIARIES WORKERS AND UNIONS

HUMAN RESOURCES
MARKETING CAPABILITIES

BUSINESS ENVIRONMENT: INTERNAL FACTORS


MANAGEMENT STRUCTURE STAKEHOLDERS RELATIONSHIPS PHYSICAL ASSETS TECHNOLOGY RESOURCES HUMAN RESOURCES FINANCIAL RESOURCES FIRMS GOALS OBJECTIVES VALUE SYSTEM

INTERNAL FACTORS KEY WORDS


JOINT STOCK COMPANY
BOARD OF DIRECTORS STRATEGIC DECISIONS FORWARD PLANNING CORRECTIVE MEASURES TASK DEFINITION COMMUNICATION STYLE FORMALISATION TYPE OF INFLUENCE

SHAREHOLDER

CONT.

CAPITAL AND DIVIDENDS EMPLOYEES EXPECTATIONS

PHYSICAL ASSETS
PLANT MACHINERY, R&D, LOGISTICS

HUMAN ASSETS
JAPANESE WORK CULTURE work attude of japanese and usa etc.pdf

CONT..
FINANCIAL POLICIES FINANCIAL POSITION, CAPITAL STRUCTURE ETC. GOALS AND OBJECTIVES, VALUES
PROFIT, CSR, SRM ETC MAXIMISATION OF SHAREHOLDERS WEALTH LEGAL ISSUES ENVIRONMENTAL STANDARDS ETHICAL AND CULTURAL CONSIDERATIONS INTERNATIONAL DIMENSIONS LABOR DEMAND AND RIGHTS TAX

EXTERNAL ENVIRONMENT : MICROECONOMIC


INPUT SUPPLIERS WORKERS AND UNIONS CUSTOMERS MARKETING INTERMEDIARIES COMPETITORS PUBLIC

MICRO ENVIROMENT KEY WORDS


SUPPLIERS
BIG OIL COMPANIES

WORKERS AND TRADE UNIONS


LBR INDISTINGUISHABLE LBR IS PERISHABLE DELIVIERD IN PERSON WEAK BARGAINING POWER NEW ECONOMIC POLICY 1991 IN 2005, 227 STRIKES, 229 LOCKOUTS, 300 LAKH MAN DAYS LOST (2400 LAKH HOURS) 2010, 79 ST, 20 LOCKOUT, 17 LAKH MAN DAYS LOST.

CUSTOMERS
6 RIGHTS UNDER CONSUMER PROTECTION ACT 1986(COPRA)
RIGHT TO SAFETY RIGHT TO INFORMED RIGHT TO CHOICE RIGHT TO SEEK RIGHT TO HEARD REDRESSAL CONSUMER EDUCATION

CONSUMER EDUCATION

CONT.

MARKETING INTERMEDIARIES

MICRO FACTORS CONT.

AGENTS, DISTRIBUTORS, RETAILERS, CASH AND CARRY TRADE

COMPETITION
POSITIVE SUM GAME INCREASE SHAREHOLDR VALUE INCENTIVE FOR PERFORMANCE MKT SHARE TRANSPERANCY EFFICIENCY AND INNOVATION MONOPOLY RENTS COST DOWN

PUBLIC
PHILIP KOTLER: A PUBLIC IS ANY GROUP THAT HAS AN ACTUAL OR POTENTIALINTEREST IN OR IMPACT ON A COMPANYS ABILITY TO ACHIEVE ITS OBJECTIVES.
PR EXERCISE INTERNAL AND EXTERNAL STAKEHOLDERS COMMUNICATED DOW CHEMICALS NGOs, GREEN PEACE

DEMAND-PRICE SAVINGS/INVESTMENT MONETARY/FISCAL BALANCE OF PAYMENTS SITUATIONS OVERALL GROWTH ACTIVITY

MACROECONOMIC (FIRST FIVE ECONOMIC ACTIVITIES)

BROADLY ECONOMIC FACTORS


ECONOMIC SYSTEM:
COMMUNIST,SOCIALIST, CAPITALISM, MIXED ECONOMY, WTO, GATT, SAARC, FTA ETC.

MACROECONOMIC SCENARIO: STRUCTURAL CHANGES. FINANCIAL SYSTEM: BANKING, MONEY AND CAPITAL MARKET, STOCK
EXCHANGES.

ECONOMIC POLICIES:
MONETARY POLICIES

ECONOMIC AND PRICE STABILITY, FISCAL AND

ECONOMIC LEGISLATIONS: ECONOMIC PLANNINGS:

FINANCIAL REPORTING, AUDITING AND ACCOUNTING PROCEDURES, DTC, DOUBLE TAXATION, ANTI CORRUPTION LAWS, MONEY LAUNDERING BILL ETC. AGI, MANUFACTURING, TRADE , SERVICES, INDUSTRIES, RURAL DEVELOPMENT AND INFRA, URBAN INFRA ETC.

NON ECONOMIC FACTORS


SOCIAL CULTURAL FACTORS: 1600 LANGUAGES, RELIGION,
CUSTOMS, HABITS, VALUES, SYMBOLS, EDUCATIONAL, REGIONAL ETC.

DEMOGRAPHIC FACTORS : POLITICAL/GOVERNMENT FACTORS: UPA AND NDA


State capitalism's global reach_ New masters of the universe _ The Economist.pdf

TECHNOLOGICAL FACTORS: TECHNOLOGY IMPACT.pdf GLOBAL FACTORS POLITICAL-LEGAL NATURAL FACTORS

Potrebbero piacerti anche