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PRODUCT SPECIFICATIONS

PRODUCT NAME Cranium Squawkbox Cards - Bug Hunt RESIZED


PRODUCT NUMBER
LANGUAGE/ MARKET English/US
DATE 12/21/06

SPECIFICATION CHANGE HISTORY

DATE DESCRIPTION OF CHANGE PAGE


12/21/06 spec created All

9172314.xls Change History Page 1 of 127


PRODUCT SPECIFICATIONS

PRODUCT NAME Cranium Squawkbox Cards - Bug Hunt RESIZED


PRODUCT NUMBER 103090300.100E
LANGUAGE/ MARKET English/US
DATE 12/21/06

BILL OF MATERIALS
ID Description Quantity Component Number
1. Blister Card 1
2. Blister 1
3. Squawkbox Cards Blister Insert 1
4. Bug Hunt Blister Insert 1
5. Game Device/Box 1
6. Bug Hunt Button 1
7. Bug Hunt Device Sticker 1
8. Try-Me Sticker 1
9. Game Cards 72
10. Instruction Sheet 1
11. Master Carton 1/4

9172314.xls BOM Page 2 of 127


PRODUCT SPECIFICATIONS

PRODUCT NAME Cranium Squawkbox Cards - Bug Hunt RESIZED


PRODUCT NUMBER
LANGUAGE/ MARKET English/US
DATE 12/21/06

COMPONENT DESCRIPTION

COMPONENT NAME Blister Card


COMPONENT NUMBER
QUANTITY PER GAME 1
DESCRIPTION Diecut packaging card with peggable hook.

UPC
ISBN
EAN

SIZE AND IMPOSITION

FINISHED SIZE 78mm x 130mm (3-1/16" x 4-1/8")


DIELINE Vendor to supply

MATERIALS

STOCK 300gsm artpaper


INKS Front 4/c CMYK
Back: 4/c CMYK
COATING UV coating

FINISHING Diecut to final shape

9172314.xls Blister Card Page 3 of 127


PRODUCT SPECIFICATIONS

PRODUCT NAME Cranium Squawkbox Cards - Bug Hunt RESIZED


PRODUCT NUMBER
LANGUAGE/ MARKET English/US
DATE 12/21/06

COMPONENT DESCRIPTION

COMPONENT NAME Blister


COMPONENT NUMBER 000000000.0000
QUANTITY PER GAME 1
DESCRIPTION Vacuum / Thermoformed plastic tray

SIZE AND IMPOSITION

FINISHED SIZE 91mm x 145mm x 64mm (3.6" x 5.7" x 2.5")

MATERIALS

STOCK 0.75mm PVC


COLOR Clear
FINISH Gloss

CRANIUM SUPPLIED MATERIALS AND INSTRUCTIONS

SUPPLIED TO VENDOR Desired packout diagram for insertion into blister - Samples as required

VENDOR TO: Provide paper and printed samples to Cranium for material and packout approval prior to production
Create master mould

FINISHING

FINISHING Inspect blister during production for dents, scratches, holes, and rough edges including
any conditions that hinder appearance and assembly

9172314.xls Blister Page 4 of 127


PRODUCT SPECIFICATIONS

PRODUCT NAME Cranium Squawkbox Cards - Bug Hunt RESIZED


PRODUCT NUMBER
LANGUAGE/ MARKET English/US
DATE 12/21/06

COMPONENT DESCRIPTION

COMPONENT NAME Squawkbox Cards Blister Insert


COMPONENT NUMBER 000000000.0000
QUANTITY PER GAME 1
DESCRIPTION Paper insert for front of blister

SIZE AND IMPOSITION

FINISHED SIZE 76mm x 25mm

MATERIALS

STOCK 95gsm artpaper


COLOR 4c/0

FINISHING

FINISHING Diecut

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PRODUCT SPECIFICATIONS

PRODUCT NAME Cranium Squawkbox Cards - Bug Hunt RESIZED


PRODUCT NUMBER
LANGUAGE/ MARKET English/US
DATE 12/21/06

COMPONENT DESCRIPTION

COMPONENT NAME Bug Hunt Blister Insert


COMPONENT NUMBER 000000000.0000
QUANTITY PER GAME 1
DESCRIPTION Paper insert for front of blister

SIZE AND IMPOSITION

FINISHED SIZE 76mm x 100mm

MATERIALS

STOCK 95gsm artpaper


COLOR 4c/0

FINISHING

FINISHING Diecut and fold

9172314.xls Bug Hunt Blister Insert Page 6 of 127


PRODUCT SPECIFICATIONS

PRODUCT NAME Cranium Squawkbox Cards - Bug Hunt RESIZED


PRODUCT NUMBER 103090300.100E
LANGUAGE/ MARKET English/US
DATE 12/21/06

COMPONENT DESCRIPTION

COMPONENT NAME Game Device/Box


COMPONENT NUMBER 0
QUANTITY PER GAME 1
DESCRIPTION 3 piece plastic game console with internal electronics, speaker, batteries and IC chip for voice/sound.

SIZE

FINISHED SIZE 76mm x 127mm x 63.5mm

MATERIALS

SPEAKER 29 mm Paper Speaker inner magnet


IC CHIP Sonix SNC 573 (45 sec IC chip)
MOLD NUMBER PART NAME MATERIAL COLOR WEIGHT/KG CAV/UP
T01 Upper Housing ABS PMS 361 green 135.00 1
Lower Housing ABS PMS 361 green 1
Bat.Door ABS PMS 361 green 1
Nut cover ABS PMS 361 green 1
Middle Plate ABS PMS 361 green 1

T02 Slide Upper Housing ABS PMS 361 green 35.00 1


Slide Lower Housing ABS PMS 361 green 1
Speaker cover ABS PMS 361 green 1
Key cap ABS PMS 361 green 1

T03 Lever A POM 2.00 2


Lever B POM 2

FINISH High Gloss

DECORATION

Sticker Sticker adhered below button on front of device.

FINISHING

FINISHING Lot Code to be stamped or embossed on back side of battery door


Battery Polarity diagram
Inspect for sharp edges, injection molding problems, any conditions that hinder general appearance and assembly
EMBOSS Cranium Logo, WEE symbol, FCC, CE, MADE in CHINA, Battery Information

TESTING Must meet applicable durability and toy safety testing

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PRODUCT SPECIFICATIONS

PRODUCT NAME Cranium Squawkbox Cards - Bug Hunt RESIZED


PRODUCT NUMBER
LANGUAGE/ MARKET English/US
DATE 12/21/06

COMPONENT DESCRIPTION

COMPONENT NAME Bug Hunt Button


COMPONENT NUMBER 000000000.0000
QUANTITY PER GAME 1
DESCRIPTION 1 piece plastic game button affixed to Squawkbox game unit.

SIZE

FINISHED SIZE 63.5mm x 115mm

MATERIALS

PLASTIC green ABS (match to PMS 389 green)


MOLDS TBD
PAINT Spray mask 10 hits max.
FINISH Gloss

DECORATION

Spray Mask 4/colors

COLORS PMS 137 orange, PMS 5605 black, PMS 2592 purple, PMS 361 dark green

FINISHING

FINISHING

9172314.xls Bug Hunt Button Page 122 of 127


PRODUCT SPECIFICATIONS

PRODUCT NAME Cranium Squawkbox Cards - Bug Hunt RESIZED


PRODUCT NUMBER
LANGUAGE/ MARKET English/US
DATE 12/21/06

COMPONENT DESCRIPTION

COMPONENT NAME Bug Hunt Device Sticker


COMPONENT NUMBER 000000000.0000
QUANTITY PER GAME 1
DESCRIPTION Sticker to be placed on electronic device, on button

SIZE AND IMPOSITION

FINISHED STICKER SIZE 63.5mm x 20mm

MATERIALS

STOCK White permanent adhesive label


INKS 4/color process, 1/side
COATING Press Varnish

FINISHING

FINISHING Vendor to print and diecut sticker and attach to device.

9172314.xls Bug Hunt Device Sticker Page 123 of 127


PRODUCT SPECIFICATIONS

PRODUCT NAME Cranium Squawkbox Cards - Bug Hunt RESIZED


PRODUCT NUMBER
LANGUAGE/ MARKET English/US
DATE 12/21/06

COMPONENT DESCRIPTION

COMPONENT NAME Try-Me Sticker


COMPONENT NUMBER 000000000.0000
QUANTITY PER GAME 1
DESCRIPTION Sticker to be placed on outside of blister

SIZE AND IMPOSITION

FINISHED STICKER SIZE 30mm x 25mm

MATERIALS

STOCK White permanent adhesive label


INKS 4/color process, 1/side
COATING Press Varnish

FINISHING

FINISHING Vendor to print and diecut sticker and attach to device.

9172314.xls Try_Me Sticker Page 124 of 127


PRODUCT SPECIFICATIONS

PRODUCT NAME Cranium Squawkbox Cards - Bug Hunt RESIZED


PRODUCT NUMBER
LANGUAGE/ MARKET English/US
DATE 12/21/06

COMPONENT DESCRIPTION

COMPONENT NAME Game Cards


COMPONENT NUMBER 0
QUANTITY PER GAME 72
DESCRIPTION Deck of 72 triangle cut activity game cards with 4/color text on fronts, and 4/color artwork on backs

SIZE AND IMPOSITION

FINISHED CARD SIZE 63.5mm x 63.5mm x 63.5mm (2.5" x 2.5" x 2.5") triangle cut
CARD CORNERS rounded corners

MATERIALS

STOCK 230gsm artpaper


INKS Fronts: 4/color process
Backs: 4/color process
COATING Press Varnish - both sides

FINISHING

FINISHING Vendor to print, backup, cut, and collate deck into proper sort order per Cranium specifications.
All cards to be shrinkwrapped as deck of 72 cards.

9172314.xls Game Cards Page 125 of 127


PRODUCT SPECIFICATIONS

PRODUCT NAME Cranium Squawkbox Cards - Bug Hunt RESIZED


PRODUCT NUMBER
LANGUAGE/ MARKET English/US
DATE 12/21/06

COMPONENT DESCRIPTION

COMPONENT NAME Instruction Sheet


COMPONENT NUMBER 0
QUANTITY PER GAME 1
DESCRIPTION Double-sided, full color, folded instruction sheet

SIZE AND IMPOSITION

FINISHED SIZE 2.5" x 2.5" (63.5mm x 63.5mm)


FLAT SIZE 2.5" x 15" (63.5mm x 381mm)

MATERIALS

STOCK 95gsm artpaper


INKS 4/color process - CMYK, 2/sides
COATING Flood Press Varnish

FINISHING

FINISHING Trim and fold to final size

9172314.xls Instruction Sheet Page 126 of 127


PRODUCT SPECIFICATIONS

PRODUCT NAME Cranium Squawkbox Cards - Bug Hunt RESIZED


PRODUCT NUMBER
LANGUAGE/ MARKET English/US
DATE 12/21/06

COMPONENT DESCRIPTION

COMPONENT NAME Master Carton


COMPONENT NUMBER 0
NUMBER OF GAMES 4
DESCRIPTION Master carton for Squawkbox Cards Bug Hunt USeng

SIZE AND IMPOSITION

FINISHED SIZE to fit 4 games

MATERIALS

STOCK 200 psi double wall corrugate


COLOR 2/C - Black plus PMS Purple
POSITION Same graphic - all 4 sides

CRANIUM SUPPLIED MATERIALS AND INSTRUCTIONS

SUPPLIED TO VENDOR Electronic file of proper master carton markings and position
VENDOR TO: Provide sample master carton to Cranium for approval prior to production

FINISHING

FINISHING Print, fold and glue cartons. Insure that text is legible. Barcodes must be checked for scannability.

9172314.xls Master Carton Page 127 of 127

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