BCG Matrix Loral

Product Lines
Invest: 10% Invest: 30%

Professional

Consumer

Invest: 40%

Invest: 10%

Active Cosmetics

Luxury

Net income for each division

The total Net Income of Lral is 1.8 b, the share for each division will be:

1> 180 m

2> 540 m

3> 720 m

4> 180 m

Growth Objectives & Strategies

1= 1,8%=181m
3= 5,2%=792m

2= 5%=588m
4= 0,8%=181m