Field work

Why people preferred specific restaurant?

Grommet Village Ziafat Shezan Salt and

paper
Environm 4 3 2 4 3 16
ent
Taste 5 5 9 6 4 29
Menu 5 6 5 5 5 26
Location 0 1 1 2 3 7
Service 4 3 2 3 5 17
Price 2 2 1 0 0 5
Sum 20 20 20 20 20 100

Result
This research shows that people preferred
specific restaurant for its taste and variety in
menu. The service and environment of
restaurant also contributed in the restaurant
selection.
 Comsats institute of
information and technology Lahore
Topic
Why people preferred specific restaurant?
This research is only for the study purpose all the
information collected is kept secret thanks.
LIAQUAT ALI (MBA marketing)

Why you preferred this specific

restaurant?
I like it because of its
1) Environment ( )
2) Menu
( )
3) Taste (
)
4) Location
( )
5) Service (
)
6) Price (
)