Contents Focused

ſIntroduction

ſTypes of Retail Sector

ſRetail formats
 Retail Sector
Retailing is still in its infancy in India.

According to an estimate the unorganized retail sector has

97% presence whereas the organized accounts for merely
3% .

A McKinsey report on India (2004) says organized retailing

would increase the efficiency and productivity of entire
gamut of economic activities, and would help in achieving
higher GDP growth.
 TYPES OF RETAIL SECTOR

ORGANIZED RETAIL UNORGANIZED RETAIL

 ORGANIZED RETAIL
_ Professionally managed has a accounting transparency
with proper usage accounting standards.

_These include the corporate backed hypermarkets and

retail chains.

_According to a survey by AT Kearney ,only a

Rs. 20,000 crore segment of the market is ORGANIZED.
 UNORGANIZED RETAIL

_ Owner lacks technical & accounting

standardization

_ For example, owner manned general stores,

convenience stores, hand cart and pavement
vendors, etc.

_ According to a survey by AT Kearney , an

overwhelming proportion of the Rs. 400,000 crore
retail market is UNORGANISED.
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s MBO͛S
MBO͛SÖÖ
sMALLS
MALLSÖÖ

s SUPER MARKETS
MARKETSÖÖ
s SPECIALTY STORESÖ
STORESÖ

s Exclusive StoresÖ
StoresÖ
s °ISCOUNT STORESÖ
STORESÖ

s °EPARTMENT STORES
STORESÖÖ s CONVENIENCE STORES:
STORES:

s  YPER MARKETSÖ
MARKETSÖ
 à
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sMALLS
MALLSÖÖ
 The largest form of organized retiling today.

 Its coming up in almost all the places of the countries.

 Ranges from 60,000 sq ft to 7,00,000 sq ft and above.

 They lend an ideal shopping experience with an amalgamation of

product, service and entertainment, all under a common roof.

 Examples include Piramyd, and Pantaloon.

s SPECIALTY STORESÖ
STORESÖ
 Focusing on specific market segments and have
established themselves strongly in their sector.

 These formats focus on a specific product category.

 Medium sized layout in strategic location.

 Specialty stores provide a large variety base for the

consumers to choose from.

Example Kids Kemp, Music World .

s °ISCOUNT STORESÖ
STORESÖ
 Discount
stores or factory outlets, offer discounts on
the MRP through selling in bulk.

 The product category can range from a variety of

perishable/ non perishable goods.
s°EPARTMENT STORES
STORESÖÖ

 Large stores ranging from 20000-50000 sq. ft, catering to a

variety of consumer needs.

 clothing, toys, home, groceries, etc.

 Example, Shoppers Stop.

s YPER MARKETSÖ
MARKETSÖ
 They are typically large, starting from 40,000sq. ft
plus are usually located outside the city limits.

 This format comprises of a multiple division layout,

and usually has an" industrial- look" interior.

 Hypermarkets generally provide daily necessities and

grocery like items. Pricing is competitive and they
also offer volume discounts.
sSUPER MARKETS
MARKETSÖÖ
 Large self service outlets, catering to varied shopper needs
are termed as Super markets.

 These are located in or near residential high streets.

 These stores today contribute to 30% of all food & grocery

organized retail sales.

 Super Markets can further be classified as

 mini supermarkets typically 1,000 sq ft to 2,000 sq ft
and
 large supermarkets ranging from a size of 3,500 sq ft to
5,000 sq ft. having a strong focus on food & grocery and
personal sales.
sMBO͛s
MBO͛sÖÖ
 Multi Brand outlets, also known as Category Killers, offer
several brands across a single product category.

 These usually do well in busy market places and Metros.

sExclusive StoresÖ
StoresÖ
 Ranging from a size of 500 sq ft to 5,000 sq ft. & above,

 This format is owned/ managed by the Company or

through its franchise.

 These can offer single brand as well as multiple bands.

sCONVENIENCE STORES:
STORES:
 Small stores 400-2,000 sq. feet located near residential areas.

 Stock a limited range of high-turnover convenience products and

are usually open for extended periods during the day, seven days a
week.

 Prices are slightly higher due to the convenience premium.

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