STATE HISTORICAL son OF WISCONSIN Archives Divisic HOWARD S. CULLMAN Januery 4, 1954 Deer Pault Subject to your convenience, I would very much like to have dunch with you end Messrs. Hill and Knowlton in the not too distent future, to go over meny matters of mutual interest. My calender for next week indicates thet Wednesday, the 13th, and imibapy—breS90Ey beth are free. I vill tentatively hold them open until I hear from you. In the meanwhile would you give some consideration to our future ads, if any, having the Spencerien flourish of the presidents of the respective entities signing the advertisement in lieu of the printed nene. I believe it looks more effective. When, as and if your committee decides on an outstanding individual to heed the research, it is my considered opinion thet all things being equal, probably a top-flight name outside of New York would be more efficacious than anyone from the metropoliten area. There is a naturel nation#l suspicion of anyone coming from this area being a City slicker, and particulerly with most of the big companies having their main offices in tais area, I think such e divorcenent geographically, from @ public relations standpoint, is worth considering. Should the head men at Bethesda be available, in my humble opinion he would be a natural from meny espects, which I will discuss with you firsthand. Happy new year to you and yours. I hope your bride is on the mend. As ever, \-+ Howard 8, Cullman Mr. Paul M. Hahn American Tobacco Coapeny 111 Fifth Avenue New York, N. ¥. P.S. Since writing the above, Abe Stark has asked me to have lunch vith him on the 15th, so how about Wednesday, the 13th.