Introduction

CleanTouch dry cleaning is a concept of Cleaning Services available to individuals and

families, including dry cleaning and laundry. CleanTouch dry cleaning intends to offer
affordable "luxury" cleaning to all. Quality is made available to everybody. CleanTouch
dry cleaning is the best service provider in your area.

The core business is the cleaning of clothes. Our professional team is taking care of each
item with a great respect. Removal of the spots, small repairs, high quality finishing are
some of the features that make CleanTouch dry cleaning different.

More than a dry cleaner, CleanTouch is "Your Cleaning Center", including dry
cleaning, laundry, pick-up and delivery as well as related services, Cleaning and
advice. Just Be CleanTouch.

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1. Executive Summary

The business of laundry services in PAKISTAN is not well established national wide.
After analyzed this situation we registered a firm with the name of CleanTouch dry
clean. CleanTouch dry cleaning is providing dry cleaning services in a very efficient
manner in different areas of Faisalabad.

The objective of CleanTouch dry cleaning is to provide best and quality laundry services
in the different regions with affordable price. We visualized that the scope of the services
is very vast in Pakistan market. We identified that the different regions of Pakistan
people to the ordinary washer-men and pay them a cost which we offered for our quality
washing services and it is also found that there is no security regarding the provision of
washing services as well as customer is not enjoying the other advantages. We selected
Faisalabad in the start as test market and we launch our business here in the first phase.

On the other hand, CleanTouch dry cleaning is providing not only laundry services but
also providing better atmosphere like a club & discounts color brightness better and many
other benefits.

CleanTouch dry cleaning is also providing a membership to its customer. It can play an
important role to make the customer loyal. We have also developed a database and
website www.cleantouch.com (in progress) for our customers at which they can check
their accounts status online with CleanTouch dry cleaning.

For the members of CleanTouch dry cleaning is more facilitating to their customer is that
the representatives of the CleanTouch dry cleaning will collect the washable clothes from
the member’s home and after washing that clothes will deliver back to the member’s
home.

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When we went to the people and asked them various question about their laundry
services the answers of the questions were negative. We also asked them a question “do
they want any new and best laundry services which fulfill their clothes requirements.”
Most of the people answered “Yes”.

To keep the answers in view we segmented our total market and select the target segment
of the total market and then come with segment needs and requirements that meet the
customer satisfaction with latest technology.

To spread the awareness about the services of CleanTouch dry cleaning, we adopted
some kind of Medias to promote this service. In this context, we use electronic, print,
outdoor media for the promotional activities.

According to our business requirement we also estimated our investment and our finance
requirements that we have need to run the business in the start. We also calculate
breakeven analysis and operating statement for the three months.

After carried out all the above mentioned activities we got feedback from our users about
the services which provided by CleanTouch dry cleaning, their feedback was very much
positive.

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2 Situation Analysis
CleanTouch Laundry service is entering its first year as a
start-up business. The idea has been well received and
marketing will be critical to the success of the business. CT
offers a clean, convenient laundry facility for those that do
their own laundry, as well as those in need of optional
services. CT will lure customers in with excellent customer
service, membership and discount facility, a pick and drop
service of clothes, and online service through website to its
customers.

2.1.1 Market Summary

We have captured good information about the market and
know a fair amount about the target customers. To determine
the actual demand for the service a market research survey
was conducted in the start of July 2009 and we see many
people are interested and have great demand for the offering
we are going to deliver through our laundry service. The
services are given by other companies are not as good as
people demand .The survey was only conducted in Faisalabad
because Faisalabad is serving as a test market in the start. The
facilities offer to customers like picking the clothes from
home and deliver it back to homes as well as optional services
such as full service washing, alteration of clothes and 24
hours clean box service, very affordable prices and also
guarantee of usage of very good washing material are highly
admired from the respondents. CT’s market information will
be used to better understand who is served, their specific
needs, and how CT can better communicate with them.

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5
2.1.2 Target Market Forecast
People and their satisfaction is our target market. To achieve
this target the term can be more explained in the following
ways.

Segmentation
Segmentation can be divided into three classifications.

 Geographic segmentation
The immediate geographic target is the city of
Faisalabad 3.2 Million people are living in this city.
And from this huge population we will touch only
middle and upper middle class in the first phase and
in the second phase we will also try to touch the
upper and upper upper class. On the other hand job
holders in executive posts but outsiders and students
who live in hostels also our target audience.
 Demographic segmentation
In the demographic segmentation we classified the
customer in the following parameters.
 Income
 Family Life Cycle
 Education.
 Social class
 Occupation
The above mention parameters will respond us
in the following situation

Parameter Description

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 Income Above 15,000
Family Life Cycle Young Single, Married,
Education Graduation and above
Social Class Upper Class and Upper Middle Class

 Psychographic segmentation
This type of segmentation divides the market into groups
according to customers’ lifestyles. It considers a number of
potential influences on buying behavior, including the
attitudes, expectations and activities of consumers. So here
with the help of survey we concluded that the person who are
educated and job holders has some need about our service.
People having business also want to look more prominent due
to their dressings and style.

2.1.3 Market Need

As we conductive market survey we find that people have a
strong need for a laundry service which gives them the
facilities that are not fulfilled by the existent laundry
providers. So keeping this in our mind we find a gap and
make a struggle fulfill the need of people with our quiet clean
laundry facility that ensures customer satisfaction and given
something extra that they were not expecting. CT seeks to
fulfill the following benefits that are important to its
customers.

Top-level customer service:

The target customers have a fair amount of discretionary
income and appreciate good customer service. CL will
provide a service that will appeal to these customers.
Clean facilities:

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 A comfortable, stylish location and furnishings that offers
clients a higher-quality alternative than is currently available.
Delivery on Promised Date:
CTL has a very strong network of employees who will make
it sure to the customers to provide their clothes on promised
date and people will feel the change.
Time Saving Facility:
People want to save their time so we with the help of pick and
drop service of cloth will defiantly save their time.

2.1.4 Market Trend

The market trends for Laundromats are:
 Now a day’s people become more conscious about
their dressing and they want their self more
prominent due to their clean and shining cloths.
 Media has also performing a very clear role in the
dressing sensitivity of the people.
 Now the large numbers of people are doing jobs
and they are professional so their executive
environment demands that they should dress up
mannerly.
 Technology has driven down the costs of
equipment that offer technological efficiencies.
Using technology reduces the dependence on
human labor.

2.1.5 Market Growth

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The market growth for the CleanTouch has seen 10% market
growth. This growth rate is supposed to be maintained for the
next three years.

2.2 SWOT Analyses

The following SWOT analysis captures the key
strengths and weaknesses within the company, and
describes the opportunities and threats facing
CleanTouch.

2.2.1 Strengths
 Well-trained staff to ensure optimum customer
service.
 New and latest Machinery that is not used by
other service providers.
 Well thought-out business model addressing
market demand.
 Differentiated facilities.
2.2.2 Weaknesses
 Competition, although there is a significant
differentiation between the competitors because
people have strong relationships with their
previous service providers.
 A limited marketing budget needed to create
brand awareness.
 Loan is required to start the business up because
huge amount required.
 Difficult to create awareness and convince
people.
2.2.3 Opportunities
 Participation in a steadily growing industry.

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  Large target market.
 Consistent market demand due to the
reoccurring need to clean clothes.
2.2.4 Threats
 Future/potential competition from a large
franchised business.
 A large increase in homes built in the area that
will decrease the reliance on Laundromats

2.3 Competition
Although the service we are providing is very different
from the existing service providers but still we have to
face many competitors. Serena Hotel Dry Cleaners, Al-
Saeed Dry Cleaners, Bhati Dry Cleaners, Rainbow dry
cleaners, White club drycleaners, Snow white dry
cleaners and some other dry cleaners have captured a
large market. Their services and facilities are similar,
dirty and noisy, with low-end service but even then they
have a great loyalty from their customers. Some
competitors are also providing membership but their
service is not as much standardize as the demand of the
people. They have old machine and they use very hard
material to clean the clothes.

2.4 Product Offering

In the current market we have to face many competitors
who has strong market share and customers are loyal to
them. So we will distinguish CleanTouch with the help
of our strong and innovative product offerings, our main
key offerings are given below:
 Membership offering that will give customers
very good discounts.

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  Five franchises with same service standards in
one city for customer’s convenience
 Pick and drop service of cloths from house to
house.
 Urgent and very quick service.
 Highly trained and professional staff.

2.5 Key to Success

The slogan of CleanTouch Dry Cleaners is brighten your
life means that we will provide people the satisfaction
and they will feel their selves very relax and satisfaction
while dressing the clothes washed by us, so our key to
success is the different and new service and quality
provided by us. Here are some key features that will lead
us towards success we can say these are our key to
success.

 Superior customer service.

 New and innovative offering
 Service points in main areas.
 Highly trained staff.
 New and advance machinery and generator
facility.
 Clean, quiet and convenient facility.

Machines:

The new and latest machines used in the cleaning

process which are very fast and providing

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 maximum satisfaction to the customers and best
result to us.

2.6 Critical Issues

We have to face some problems while launching the
business. The main problem that we have to face to
create awareness about our new and innovative idea
because we are first time launching this business in the
area very professionally. The competitors can easily
copy our services and spread their business by copying
us so we will very aggressively create demand and get
loyalty of our target market through our very
aggressive market strategy.
On the other hand we have to face the problem of
picking the clothes and dropping it back because if a
customer wants urgent service and the time he is
demanding is not manageable so we will face bad
impact from the customers. So to solve this issue we

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 have made some service points in the targeted area
where in case of very urgent service the customer will
drop the clothes and we will make it sure that the
clothes will be delivered back in promised and
required duration.
Now a days load shedding is also creating a very big
problem in every business and our business will also
face the same difficulty so we have also installed a
generator in our service station to make sure to our
customers that our service will be available at anytime.

3.0 Marketing Strategy

The marketing strategy will be using a combination of
advertising, promotional efforts and word-of-mouth
programs to convince people about our superior service
and innovative features.
3.1 Mission
CleanTouch Day Cleaner’s mission is to provide
the customer with the most pleasant laundry
experience in the Faisalabad area. We exist to
attract and maintain customers. With a strict
adherence to this maxim, success will be ensured.
Our services will exceed the expectations of the
customers.
3.2 Market Objective
 Maintain steady, controlled growth.
 Decrease customer acquisition costs by 4%
per quarter.
 Steadily increase market penetration.

3.3 Financial Objective

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  Double-digit growth for the first three years.
 Reduce overhead by 3% per year.
 Holding spending, as a percentage of revenues, at
a steady level.

3.4 Target Market

We have selected the target market in the start the people
of Faisalabad. The people doing jobs having monthly
income more than Rs. 15,000 and businessmen whose
income is more than Rs. 20,000. The students of Local
Universities are also our target market and by
introducing some student’s packages we will also try to
capture as much as we can. We have also segmented my
target market in the form of segmentation.
In the markets every firm whether product or service
oriented have target market. We have also segmented
our target market in the form of segmentation.

3.4.1 Positioning
CleanTouch will have very good position in the
market and target market will accept it with very
positive attitude and a new and innovative thing. In
our services we have introduced very distinctive
features like pick and drop service of clothes, five
franchises in the same city have same standard and
same prices. Our competitors no doubt are also good
and old in this business but our services well be very
admire by our customers because we are introducing
these features with the affordable price very first time
in the city.

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3.4.2 Marketing Strategies
The main objective is to position CT as the premier
Laundromat serving to the people of Faisalabad. We
have plans to quickly increasing market penetration
through superior service offerings. The marketing
strategy will first seek to build customer awareness
regarding the services provided, and then develop the
customer base, and finally work toward gathering a
loyal following. The message that CT seeks to
communicate is that its clean, quiet and innovative
facility is orientated toward people. This message will
be communicated by various methods. The first
method will be advertisements placed in the
Newspaper especially in the Dawn and Naw-i- Waqt.
The second method will be a promotional effort based
primarily on brushers and local media will be hired.
The third method of communication will be
networking. Networking will be used to generate the
word-of-mouth referrals.

3.5 Marketing Mix

CleanTouch Dry Cleaner’s marketing mix is comprised of the
following approaches to pricing, distribution, advertising and
promotion, and customer service.

3.5.1 Product
We are going to provide dry clean services for ladies and
gents clothes, curtains, carpets, blankets etc.
CleanTouch dry cleaning, as name implies, it is providing
laundry services to the people at the different locations.
Different area offices in five locations are serving the people.

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We have introduced new and fast technology in this sector to
capture the market.

CleanTouch dry cleaning also providing a club type services

in which a member of this CleanTouch dry cleaning can
enjoy the discount and can participate in the different events
sponsored or arranged by the CleanTouch dry cleaning.

A separate data base will be prepared for each members and

give them a login address by which they can check the
balance and status of their accounts online from the following
link,

www.cleantouch.com
(in progress)

Special card is issue to each member that card contains a

picture, name, address and a membership number.
This service only providing in the regional areas, that area
will be specified by the each regional office.
Our brand name, slogan and brand mark are as follows;

Brand Name:
“CleanTouch dry cleaning”

Slogan:

“Brighten your life”

Logo / Brand Mark:

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3.5.2 Price

Price is the major factor of any firm, in this marketing plan,

there are two types of services providing by CleanTouch dry
cleaning.

1) Membership Services
2) Open Services
 Membership Services:
Members of CleanTouch dry cleaning are the most
important part of the firm. To secure this part the firm
has developed a separate Price structure than the open
services. We will give 10% to 15% discounts to our
members depending on the service they take from us.
 Dry Cleaning Items:
1) Suits 5) Blanket
2) Shalwar Kurta 6) Carpets
3) Bed Sheets 7) Sofa Covers
4) Curtain
 Price Structure:
Gents
Ladies

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Sr.No Items Rates Washable Items Rates
1 Suits (2 pcs) 200 Duppata(cotton) 15
2 Suits (3 Pcs) 230 Duppata(silky) 30
3 Coat 100 Duppata(kamdar) 20
4 jackets 90 Shawl 60
5 Leathers Jackets 175 Lehenga(plain) 125
6 Leathers Jackets(with polish) 450 Sari (banarsi/kamdar) 150
7 Trouser/ pant 45 Gharara(banarsi/kamdar) 125
8 Shirt (cotton) 25 Blouse silk 30
9 Shirt (silky) 30 Shalwar Suit (cotton) 35
10 Shalwar Suit (cotton) 40 Shalwar Suit(silky) 65
11 Shalwar suit (silky) 60 Shalwar Suit(kamdar) 60
12 Over Coat 125
13 Tie 25
14 Track Suit(2 pcs) 60
15 Sherwani 150
16 Under Shirt 5
17 Dhossa 80
18 Waist Coat 60
19 handkerchief 7

 Curtains
Curtains Rates
Curtains(short) per pcs 70
Curtains (medium)per pcs 135
Curtains(large)per pcs 175

Linens
Sr. No Washable Items Rates
1 Blanket(DBL) 250

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 2 Blanket (SBL) 175
3 Bed Sheet (double) 40
4 Bed sheet (single) 25
5 Bed cover 45
6 Quilt (Polyester single) 140
7 Quilt (Polyester Double) 160
8 Table Cloth(small) 20
9 Table Cloth(Large) 30
10 Napkin (pcs) 10
11 Pillows cover 10
12 Sofa cover(per pcs) 40
13 Car seat cover 40
14 Towel 10
 Carpets: Rs3.5/square foot
 Children: Half rate up to 12 year old children

3.5.3 Placement
In the start we have chosen Faisalabad as our test market.
We are going to open 5 franchises in the different areas of
Faisalabad and we selected these areas very carefully so that
we can cover this huge populated city and get maximum
market can share through easy access to our customers. We
have selected these area which have shown us their well and
get very excited to hear that we are offering such a innovative
features through our new dry cleaning services. Following
locations we have selected for our franchises:
 Chiniot Bazar ( Main Branch)
 D ground Market
 Nazim Abad
 Mansoor Abad
 Millat Town

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When we collected market survey people of these areas
shown us we good response and they were very much willing
to have our services.
Distribution
In this phase of marketing mix we worked very much. The
main areas where we are going to deliver our service of
picking the clothes from the houses and delivering back to
home is the posh areas of Faisalabad like Madina Town,
People Colony, D Ground area, Model Town and some other
areas. Our main target is the people who are interested to get
this service those people will be approached where they live
Insha Allah. . Our representatives go to member’s home and
collect the washable cloths and brought to our service station
and these cloths put into washing process. The washed and
pressed cloths deliver back within two days to member’s
home with splendid packing in safely manners.
We have planned to make regional offices in most demanded
areas as selected through our market survey where we
employed our representatives who will perform this activity.

Note: Such collection and delivery services providing only to

the membership holders.
The people who are not our permanent members they will
collect the clothes from CleanTouch main franchise.

3.5.4 Advertising and promotion:

Promotion is the activity done in order to increase the sales
of an organization’s product or services. This is the technique
that we are using for the awareness and fame of the product in
the market. The main function of promotion includes to

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 inform, persuade and to remind about the product. By using
this technique we can create awareness and earn high profit.
Advertisement Vehicles
It is the life blood of any service or product. That’s why we
have given special intension on the promotion of our services
we have used different way to introduce our services in the
market. Advertisement is an important part of promotion.
You can say that promotion it like a dead body without
advertisement.
In this context we shall use following advertisement vehicles;
Electronic Vehicles
In Electronic vehicle we shall use the following media:
3.6.3 Local Cable Network (Television)
Local cables Network is the most and very admired source of
creating awareness for our product. So we will use local
cables and develop add that will be shown in the different
cable networks of the city. We have also mentioned the
expenditure that we have to bear for each media.

Particulars Cost Per Unit Total Cost

Commercial Production Cost 20,000.00
Moving Words (in 3 months) 800.00 2400.00
Commercial Display (15 Seconds) 800.00 144,000.00
Frequency = 2 time per day
Frequency in 3 months 180 Time
Total Cost 166,400.00

Print Vehicles
Print media includes Newspapers, magazines, pamphlets etc.
we shall use the following media;

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 Newspaper
Newspaper is also very main and important source for
delivering any massage to the general public. So we will also
get benefit from this source. The advertisement will be shown
on the different newspapers the detail is given below and size
of advertisement is also given below.
Particulars Size Frequency in One Month Total Cost
Jang 12cm x 4 column width 1 108,000.00
Nawa-e-waqt 12cm x 4 column width 1 38400.00
Dawn 12cm x 4 column width 1 43200.00
Total :: 189,600.00

Pamphlets
We will also distribute pamphlets to the homes, offices and
the hostels of the universities and also some privates’ hostels.
Through this source we can easily show the benefit and create
awareness about our very advance and beneficiary service.
For this purpose we will hire some people and make it sure
that they are delivering pamphlets to the exect locations.
Particulars Cost Per Unit Total Cost
Cost per Pamphlet 1000 in 400
Total No. of Pamphlets 5,000.00
Total Cost 2,000.00

Out Door Vehicles

Signboards --- We have selected a billboard having a size
of 10ft x 20ft used in different area of Faisalabad.
Faisalabad 10 ft x 20 ft 4 60,000.00
Banners
We are also using banners for advertisement because it has
low price and can make attentive our services on the roads

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and squares. The banners we are using having a size of 3
meter x 6 meter each.
Particulars Cost per Unit Total Cost
Cost per Banner 200.00
Total No. of Banners 500.00
Total Cost 100,000.00

Promotional Budget:
Promotional Budget = 600,000.00 (Budgeted)
Promotional Expenses

Media Vehicles Cost

Electronic Media Local Cable Network 166,400.00
Newspaper 189,600.00
Print Media Pamphlets 2,000.00

Out Door Media Sign Boards 60,000.00

Banners 100,000.00
Total :: 518,000.00

4. Financial
Finance is the back bone of every business. There is no
business without the finance and usage of finance in
efficiently manners is also very important because this is the
thing if we do not use properly we are just flop. So keeping
this into our mind we planned our usage of resources very
carefully and also got help from some experts to tell us the
right allocation of our resources. On the other hand on the
basis of our cost we set our prices and service fee so this
section is planned very carefully so that we can also fulfill the

23
target of profit we want to get back from our precious
investment.
In fee determination the following factors playing important
role.
 Building Rent
 Furnishing of Shops
 Machine Cost
 Maintenance Cost
 Gas & Electricity
 Laundry Supplies
 Delivery and Collection Expenses
 Packing Expenses
 Staff expenses / Salary
These are the major Price determinants.

4.1 Initial Investment Required

# of P/Unit Total
Particulars Items Cost Cost
Machinery Cost 5 150000 750000
Buildings Securities 5 20000 100000
Franchise Furnishing 5 20000 100000
Bikes (On the installment ) 5 15000 75000
Advancer Rent of Buildings 5 12000 60000
Electronic Media 166400
Advertisement for all
Print Media 191600
Units
Outdoor Media 160000
Opening Ceremony 5 10000 50000
Generators 5 50000 250000
Initial Investment Required For all 190300
Franchises 0

Investment Required For one Month

( Expected)

Particulars # of P/Unit Total

24
 Items Cost Cost
Maintenance Cost Of Machinery 5 1500 7500
Gas and Electricity Bills 5 15000 75000
Bikes Installment 5 1500 7500
Fuel Charges of Bikes 5 600 3000
Packing of Dresses 5 5000 25000
Staff Salaries 5 28500 142500
Per Month Rent 5 12000 60000
Cleaning Material 5 10000 50000

Required Per Month Amount to run

Setup 370500

4.2 Breakeven Analysis:

Breakeven analysis is given below that shows the minimum
level of our revenue that we should get from the one month
operation to sustain our self at the level of no profit no loss.
Breakeven Analysis for one Month

Uni Per Day Pri

ts Required ce Total
Suites required per Day (gents) 1 30 40 1200
Suites required per Day (Ladies) 1 10 45 450
Pants/Trousers 1 10 45 450
Shirt 1 15 35 525

Minimum Estimated Revenue for a day 3050

Minimum Estimated Revenue for a Month for one unit 78750

39375
Minimum Estimated Revenue for a Month for all units 0

4.2 Sales Forecast

The sales forecast indicates that growth should be fairly
steady as more and more people become aware of CL and the

25
services offered. The sales forecast for the first three months
of our operating tenure given below:

Sales Forecast for the First Three Months

Per Day Total
Units estimated Price Amount
Suites required per Day
(gents) 1 60 40 2,400
Suites required per Day
(Ladies) 1 30 45 1,350

Pants/Trousers 1 35 45 1,575

Shirt 1 30 35 1,050

Sales for the one day

(estimated) 6,375

Sales For the 1 unit for a month

(estimated) 191,250
Sales For the 5 unit for a month
(estimated) 956,250
Sales For the 5 unit for three month
(estimated) 2,868,750

 On the basis on this sales forecast we have made and

operating statement of our company that will for the first
three months. It is given on the next page.

26
 CleanTouch Dry Cleaners
Operating Statement
For the Period of Three Months

Rs. Rs.
2,868,7
Service Revenue 50

1,111,5
Less Cost of Goods Sold 00

1,757,
Gross Profit 250

Less Operating
Expenditures

2
Maintenance Cost Of Machinery 2,500
225
Gas and Electricity Bills ,000
2
Bikes Installment 2,500

Fuel Charges of Bikes 9,000

7
Packing of Dresses 5,000
1
Depreciation of Machinery 8,750
427
Staff Salaries ,500
180
Per Month Rent ,000
Cleaning Material 150

27
 ,000
Advertisement Expense 300
,000
1,430,2
Total Operating Expenditures 50

327,
Income Before Tax 000

34,
Income Tax 10% 575

Net Income after 292,42

Taxation 5

Note: for further calculation you can see from excel files.

5.0 Controls
The purpose of the marketing plan is to serve as a guide for
the organization. The following areas will be monitored to
gauge performance.

 Revenue: monthly and annual, based on plan

compared to actual sales.
 Expenses: monthly and annual, based on plan
compared to actual expenses.
 New customer percentage that meets or exceeds stated
expectations.
 Customer satisfaction that generated repeat purchases
and referrals.

28
 Survey Form
Name_____________________
Age__________________
Marital Status_____________________
Education_____________
Income_______________________
Contact #_____________
29
  Are you satisfied from present laundry services?
Yes_________
No_______________
 Are the laundry services available to you when you
required?
Yes_______________
No_______________
 Is the laundry services provider registered or not for
security purpose?
Yes_____________
No_________________
 Do you think they are providing better services?
Yes_________ No_________
Others_____________
 Do you think they use better quality material in their
washing process?
Yes________ No___________
Others_____________
 Is the prices of laundry services is affordable?
Yes_________ No__________
Others___________
 What prices you pay for:
1. Suits________ 2. Curtains_______3. Shalwar
Qameez
4. Blanket________ 5. Bed sheet________6.Pent
Shirt
 Are the laundry services provider deliver back cloths
on promise?
Yes______________ No____________
Others_________

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 Dou think there should be some sort of change?
Yes_________________ No______________
 If we provide better services in affordable price you
appreciate it?
Yes __________________ No_____________

Date___________________
Sign__________________________

Are you satisfy form present laundry

services?

80%
60%
%age

40% Series1
20%
0%
Yes No Others
results

Are the laundry services available to

you when you requried?

80%
60%
%age

40% Series1
20%
0%
Yes No Others
results

31
 Do you think they use quailty material
in their washing process?

50%
40%
30%

%age
Series1
20%
10%
0%
Yes No Others
results

the washing process effect your

cloths?

60%
50%
40%
%age

30% Series1
20%
10%
0%
Yes No Others
results

Is the price is affordable?

70%
60%
50%
%age

40%
Series1
30%
20%
10%
0%
Yes No Others
results

32
 Is the laundry service providers
delivered back the cloths on
promise?

50%
40%

%age
30%
Series1
20%
10%
0%
Yes No Others
results

Do uyou think there should be some

sort of change?

100%

80%
%age

60%
Series1
40%
20%

0%
Yes No Others
results

If we provide affordable laundry

services with better quality u
apperciate ?`

100%
80%
%age

60%
Series1
40%
20%
0%
Yes No Others
results

33
Comments:-
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34
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Comments:-
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35
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