PREPARE A QUESTIONNAIRE

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1

O/C
C

O/C

Question
What is your gender?
Female
Male
How old are you?
5-15
16-25
26-35
36-49
50+
How many people live in your
household?
1
2-3
4-6
7+
How often do you drink soda?
Always
Sometimes
Rarely
Never
Do you often drink flavoured
sodas?
Yes
No
I dont know
If yes what flavour to
do prefer?
_____________
How much would you be
willing to pay for a 500ml
bottle of soda?
__________________________
Where do you usually
purchase soda?
__________________________
Do you usually drink diet or
regular soda?
__________________________
What type of soda do you
prefer?
Clear sodas (7-up,
Sprite, etc.)
Colas (brown)
Fruity sodas (Crush,
Fanta, etc.)

Reason for including it

To tell you whom you should be
marketing to and just to find out what
gender they are.
To know what age group to best market
my product to.

To know how many people in a

household I would be selling my
product to.

To see how often they may be

purchasing my product and if there is
an interest.

As I am mainly marketing a flavoured

product this will assist me in
discovering how many people will drink
this type of soda.

To understand the market price limit for

my product.

This will provide a list of most popular

stores for purchasing soda so I can
approach these companies.
I am asking this to open up offering a
diet line of sodas to customers and to
get an idea of how many people would
be interested.
To understand the flavours that are
preferred with customers. Product
quantities produced will be based on
need.

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Do you often buy sodas from

companies that offer a
rewards program or have
contests?
___________________________

This will indicate if having a rewards

program would be something to
consider offering or collaborating with
other companies to have contests
would be worth pursuing.