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PIZZA HUTS

ENVIRONMENT

NAME : M. SOLEH OKSI


NIM
: 01031281520183
MAJOR : INTRODUCTION TO

PIZZA HUTS GENERAL


ENIRONMENT
Internal
Environment

Political-legal
dimension
Government
food standards
Franchise
Regulation

Sociocultural
Dimension
Giving more
importance and
emphasis to the
national culturet
The changing by
trends

Task
International DimensionEnvironment
Total of 11,139
branches worldwide,
5,139 store locations
in 94 other countries
and territories
worldwide
Almost a half of sales
from outside the
United States
Economic

Technological
Dimension
Improved
baking and
heating oven
Efficient
production and
efficient service
New ways of
marketing

Dimension
High
unemployment
International
presence
Dropped sales
in the previous
two years
High sales in
the beginning
of the months

General
Environme
nt

PIZZA HUTS TASK


ENVIRONMENT Internal
Competitors
Papa Johns
International,
Inc
Dominos
Pizza, Inc
Regulators
MUI halal Caesar Little Customers
Enterprises,
Individual
certificate
Inc
Franchising
Customers
Institutional
Regulation
Nutrition
Customers
standard
Strategic
Partners
Snapdeal
PepsiCo
Spring
Valley
7UP
Sunkist
TV
commercial
s, radio,

Supplier
Leprino Foods
YUM! Brands,
Inc

Environment

Task
Environment

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