AUDIENCE FEEDBACK ANALYSIS

WHAT IS YOUR GENDER?

These results show me that out of 20 people that responded to

my questionnaire, 75% of them were female and 25% were male.
This shows me that the majority of respondents were female,
which means that the documentary must have appealed to a
more female audience than male. These results let me learn that
if I were to make a documentary again, I could do it on
something more gender neutral, to achieve a more diverse
audience.

WHAT IS YOUR AGE?

These results show me that 40% of respondents are aged 16-18

years, 10% are aged 19-25 years, 10% are aged 26-32 years,
15% 40-45 years, 5% 51-55 years, 10% 55-60 and another 10%
61+ years. This result shows me that the documentary may
have appealed to a younger generation (Hence 40% being 16-18
years) however there is still a range of ages that watched the
documentary clip and viewed the ancillary texts. These results

O N A S C A L E O F 1 - 5 ( 1 B E I N G N O T AT A L L , 5 B E I N G
E XT R E M E LY ) H O W P R O F E S S I O N A L D I D YO U T H I N K
T H E D O C U M E N TA RY WA S ?

These results show that out of the 20 respondents, five of them thought the documentary
was extremely professional, rating it 5, while five of them rated it 4, four of them rated it 3
and one of them rated it 2. These results let me learn that the respondents generally had
different impressions of the documentary, but the majority found it professional, and if I were
to create a documentary again I would do more research, to ensure complete professionality.

WHAT DID YOU LIKE ABOUT OUR

DOCUMENTARY?

These results show that 10% liked the voiceover, 17.14% liked
cutaways, 27.14% liked the interviews, 8.57% liked the mise en
scene, 15.71% liked the voxpops, 8.57% liked the title sequence
and finally 12.86% liked the background instrumental music.
These results let me learn that the title sequence wasnt the
most popular part of the documentary, so if I were to create a
documentary again I would improve the title sequence.

O N A SC A LE O F 1 - 5 ( 1 B E I N G N O T AT A L L A N D 5
B E I NG E XT RE M E LY) H O W P RO FE SSI O N A L D O YO U
TH I N K O U R N E W SPA P E R A DV E RT I S?

These results show that out of the 20 respondents, four of them thought the
newspaper advert was extremely professional, rating it 5, while nine of them
rated it 4, five rated it 3 and two of them rated it 2. This result lets me learn that
the newspaper advert could be improved, so if I were to create another
documentary I would create a questionnaire on what people think are professional
about adverts and do more research to ensure it would get more positive results.

WHAT DID YOU LIKE ABOUT OUR

NEWSPAPER ADVERT?

These results show that 30.61% liked the striking image, 18.37%
liked the colour scheme, 18.37% liked the title of the documentary,
12.24% liked the font, 8.17% liked the logo and finally 12.24% liked
the slogan. These results let me learn that the logo was the most
unpopular, so if I was to make another documentary I would aim it to
a different channel like the BBC in order to satisfy the target

ON A SC ALE OF 1 TO 5 ( 1 BEI NG NOT AT ALL

AND5 BEI NG EXT REMELY) HOW PR OF ESSI ONAL
DO YOU THI NK O UR RADIO ADVERT IS?

These results show me that out of the 20 respondents, six people thought
the radio advert was extremely professional, rating it 5, while six people
rated it 4 and eight people rated it 3. This results have let me learn that
the radio advert wasnt as professional in the eyes of the audience as it
could be. From this, if I were to make another documentary I would put
more research into radio trailers, to ensure it sounds more professional to

WHAT DID YOU LIKE ABOUT OUR

RADIO ADVERT?

These results show that 16.33% of the respondents liked the facts in the radio trailer, 20.41% liked
the instrumental music, 24.49% liked the clips from the documentary, 20.41% liked that it was
informative and finally 18.37% liked the style of the voiceover. These results show me that the
least popular feature of the radio trailer were the facts. This lets me learn that if I were to make
another radio trailer, I could include more interesting facts to make it more appealing to the

D I D T H E RA D I O A DV E RT A N D N E W S PA P E R A DV E RT
M A K E YO U WA N T T O WATC H T H E D O C U M E N TA RY ?
I F O N LY O N E O F T H E M D I D , P L E A S E S P E C I F Y

These results show me that out of 20 respondents, 94.12% of

them thought that the radio trailer and newspaper advert made
them want to watch the documentary, and only 5.8% thought it
didnt. These results let me learn that the radio trailer and
newspaper advert worked effectively together in advertising the
documentary, but could have slight room for improvement. So if
I were to make a documentary again I would research into radio

WHAT DO YOU THINK COULD BE

IMPROVED ABOUT THE DOCUMENTARY?

These show me that 11.11% of the 20 respondents thought that the voiceover in the documentary
could have been improved, 11.11% thought the cutaways could be improved, 14.81% thought that
the interviews could be improved, 7.41% thought the mis-en-scene could be improved, 7.41%
thought the voxpops could be improved, 29.63% thought the title sequence could be improved and
finally 18.52% thought the instrumental music could be improved. These results let me learn that
the majority of respondents thought that the title sequence could be improved, meaning if I were to
make a documentary again, considering these results I would make the title sequence more

WHAT DO YOU THINK COULD BE IMPROVED

ABOUT THE NEWSPAPER ADVERT?

shows that out of 20 respondents, 13.33% thought that the striking image of the newspaper advert
could be improved, 33.33% thought the colour scheme could be improved, 26.67% thought the title of
the programme could be improved, 13.33% thought the font could be improved and finally 13.33%
thought the logo could be improved. These results show me that the majority of the audience thought
the colour scheme of the newspaper advert could be improved, this lets me acknowledge and learn
that it could have been more professional, or suited to the genre. If I were to create a newspaper
advert again I would conduct audience research into colour schemes, allowing me to satisfy the target
audience more.

WHAT DO YOU THINK COULD BE

IMPROVED ABOUT OUR RADIO
ADVERT?

These results show that out of 20 respondents, 12.50% thought that the voiceover of the radio
trailer could be improved, 25% thought the instrumental music could be improved, 56.25% thought
the content could be improved and finally 6.25% thought the information could be improved. These
results allow me to learn that the audience thought overall the content could be improved and if I
were to create a radio trailer again I would conduct more research into how to make it more
professional, to again satisfy the target audience.

D O YO U T H I N K T H E RA D I O A DV E RT , N E W S PA P E R
A DV E RT A N D D O C U M E N TA RY W O R K E D W E L L
TOGETHER? IF YES, WHY?

These results show that 100% of the respondents thought that

the radio trailer, newspaper advert and documentary worked
well together. These results let me learn that overall, despite
the room for improvement, the audience were still satisfied