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Bree Carrick
TABLE OF
CO N T E N T S
Page 3 .......... Business Cards
Page 5 .......... Letterhead
Page 7 .......... Brochure
Page 9 .......... Photo Design
Page 11 .......... Flier
Page 13 .......... Logo
Page 15 .......... Montage
Page 17 .......... Web Page
Page 19 .......... Event Ad
CONTACT
Bree Carrick
151 West 4th South
Rexburg Idaho 83440
503.270.1860
breecarrick@live.com
breecarrick.com
Page 1
DATE
February 2016
BUSINESS CARDS
COURSE INFORMATION
Communications 130 section 04
DESCRIPTION
INSTRUCTOR NAME
Lindsey Lefevre
PROGRAMS USED
Adobe InDesign and Adobe
Illustrator
OBJECTIVES
Use the basic tools in Illustrator
and InDesign.
Create a new logo to fit a
company or a personal image.
Use the new logo to fit a
consistent layout for a business
card. Business card printed 3.5x2.
Apply typography rules keeping
small body copy.
Keep designs simple.
Include contact information:
name, address, phone, website,
and email on each piece. Use
periods, bullets, or spaces in phone
number; no parentheses/hyphens
PROCESS
Bree
CARRICK
Bree
CARRICK
Page 3
breecarrick@live.com
151 W 4th S Rexburg, ID 83440
503 270 1860
breecarrick.com
Bree
CARRICK
DATE
February 2016
LETTERHEAD
COURSE INFORMATION
Communications 130 section 04
DESCRIPTION
INSTRUCTOR NAME
Lindsey Lefevre
PROGRAMS USED
Adobe InDesign and Adobe
Illustrator
OBJECTIVES
Use the basic tools in Illustrator
and InDesign.
Create a new logo to fit a
company or a personal image.
Use the new logo to fit a
consistent layout for a letterhead.
Apply typography rules keeping
small body copy.
Keep designs simple.
Include contact information:
name, address, phone, website,
and email on each piece. Use
periods, bullets, or spaces in phone
number; no parentheses/hyphens
PROCESS
To Create the I used both Adobe Illustrator and Adobe InDesign.
I used Illustrator to create both my logos and my little icons. What
was nice about creating these things in Illustrator is that they were
easy to edit. Along the way I ended up changing the colors of
a few things but I was able to just go into Illustrator, change the
colors, and refresh everything in InDesign. In InDesign I came
up with the main layout for everything. First I created my letter
head. After I created my letterhead I opened up a document to
create my business cards. When I made my business cards I knew
I wanted my letter head and my business card to be very similar
so that with just a glance somebody could guess they are the same
company. I repeated shapes and the icons to achieve that affect. I
also used the same monochromatic color scheme.
Coordinating business card can be found on the previous page.
Page 5
breecarrick@live.com
breecarrick.com
Visual
FOCUS
FORMULATE
DATE
March 2016
BROCHURE
COURSE INFORMATION
Communications 130 section 04
DESCRIPTION
INSTRUCTOR NAME
Lindsey Lefevre
Two sided brochure created for students in the Visual Media class
at Brigham Young University Idaho, or others interested in the
Visual FOCUS book.
PROGRAMS USED
Adobe Photoshop, InDesign, and
Illustrator
OBJECTIVES
Set up and align a two-sided,
folded document.
Create an original, new logo and
use it in a brochure.
Incorporate quality images.
Incorporate at least four quality
images, not including the logo.
One should be clipped in
Photoshop and text-wrapped in
InDesign so the text follows the
cutout shape of the image.
Write at least 250 words of
original copy in at least three
paragraphs, headers, and
subheaders.
Trim for a full bleed and print in
duplex (two-sided) color
ORGANIZE
I love gingerbread wafer biscuit I love. Powder
cotton candy dessert halvah. Jelly beans sweet
roll jelly. Caramels halvah tiramisu chocolate bar
candy. Tootsie roll lollipop candy croissant. Croissant fruitcake sweet cupcake donut biscuit sweet
roll. Souffl gingerbread toffee I love toffee. Oat
cake lollipop I love. Carrot cake brownie chocolate
cake donut marzipan bonbon jelly dessert I love.
Jelly beans tiramisu I love marshmallow bear claw.
Caramels tootsie roll danish powder candy donut.
PROCESS
To start out I made a lot of sketches. This was important because
I needed to understand how the pages would fold and how to
structure my InDesign file. Second I picked colors and then I
created a logo in Illustrator. After that I began with my InDesign
file. I set up ruler guides and made my file look like my sketches. I
put in some place holder text and then got feedback from friends.
After that I wrote my body copy. I also found an image of me and
a friend in high school to cut out. My friend is holding a yearbook,
so I Photoshopped a picture of the visual media text book. After
that I got a little more feedback, and made my finishing touches.
To print it I printed it at the school on nice paper and I printed
it double sided. I used a cutting board I have at home to cut and
score my brochure.
Page 7
CONTRAST
UNIFY
SIMPLIFY
PHOTO DESIGN
COURSE INFORMATION
Communications 130 section 04
DESCRIPTION
INSTRUCTOR NAME
Lindsey Lefevre
OBJECTIVES
Learn basic photography skills.
Choose a color scheme, take a
photo to match those colors, then
incorporate the colors into the
layout.
Use a digital camera to take a
quality image, then download it.
Adjust image levels, saturation,
color balance, sharpen tool on
separate layers for NDE (nondestructive editing.)
Size and crop the image, then
place on an 8.511 page layout.
Use layers to design text, and
repeating graphic elements in
Photoshop.
Print with full-bleed margins.
PROCESS
First I took a bunch of photos. I had no idea what I wanted to do
for the project. I wasnt sure what I wanted my subject to be or my
color scheme. So after taking photos I sifted through them to see
which ones I liked and which ones were composed well. I picked
this one because I liked the subject and I thought I did a good
job with composition, light, and focus. After picking the photo
I looked at the colors in the photo and picked a color scheme.
My long board was originally pink, which is a shade of red. In
Photoshop I changed it to a brighter red so that my color scheme
was more cohesive and bright. After I picked my colors and photo
I did some sketches and then started implementing changes in
Photoshop. I put the layout together and also edited the photo.
I edited the vibrancy and saturation, the levels, changed a few
colors using selective color, and lastly I sharpened a few areas of
the image. After having a few people look at my finished product
I found some things I needed to change. I played around with the
layout some more and finally arrived at my final product.
Page 9
PROGRAMS USED
Adobe Photoshop
He who is
not busy
being born
is busy
dying.
-Bob Dylan
DATE
February 2016
COURSE INFORMATION
Communications 130 section 04
DESCRIPTION
INSTRUCTOR NAME
Lindsey Lefevre
PROGRAMS USED
Adobe InDesign
OBJECTIVES
Apply the design principles and
use appropriate typography.
Incorporate basic InDesign skills
to improve basic flier layout.
Retrieve image and logo from
links on this page.
Create a project folder with
image, logo and InDesign
document to keep links in
InDesign intact.
Graduate
FLIER
Leadership Conference
DATE
January 2016
PROCESS
I started out by looking at the requirements of the projects and
trying to understand the message and the audience. Once I
understood who I was targeting and what I wanted to portray
I made a few sketches. Upon picking my favorite layout I put it
together in InDesign. I tried to make an effective and professional
design. I printed my design out and showed it to a friend in the
class and my teacher. We were able to find some good things in the
design and identify some weak points. Based on what we talked
about I was able to make my design better and more effective.
One thing I worked on after talking to others about my draft was
the flow. Before my design trapped the viewers eye at the top, now
the viewers eye goes down the page to read the information.
http://www.vouantcomm.com/leaders
Page 11
COURSE INFORMATION
Communications 130 section 04
LOGO DESIGN
DESCRIPTION
PROGRAMS USED
Adobe Illustrator
Page 13
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OBJECTIVES
Use only the Illustrator tools to
create and draw your logos. (No
Illustrator pre-fabricated flares,
symbols, etc.. No photos or livetracing. You may use an image
or drawing as a guide to trace it
with the pen/pencil, but delete the
image before submitting.)
Refine one logo with variations
for color
PROCESS
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February 2016
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DATE
February 2016
MONTAGE
COURSE INFORMATION
Communications 130 section 04
DESCRIPTION
INSTRUCTOR NAME
Lindsey Lefevre
PROGRAMS USED
Adobe Photoshop
OBJECTIVES
Use the FOCUS design process
with strong focal point and flow
Unify a layout with a consistent
theme and dominant spiritual
message
Learn to blend two or more
images together gradually, using
masks
Demonstrate more advanced
Photoshop skills for layout with
multiple elements
Use a mask to apply a filter to
one part of the image
Apply typography principles
(titles, quotes, events or
scripturesyour choice)
PROCESS
To begin, I opened all of my photos in Photoshop. Once I did
that I was able to drag the photos I wanted to incorporate into my
image onto the background image. I used the masking technique
to blend my photos into one cohesive piece. After that I added
text. I played around with size and text to make my message
effective.
Page 15
DATE
March 2016
WEB PAGE
COURSE INFORMATION
Communications 130 section 04
DESCRIPTION
A web page designed to showcase a personally created logo.
INSTRUCTOR NAME
Lindsey Lefevre
PROGRAMS USED
Brackets for writing HTML and
CSS
OBJECTIVES
Size and optimize an original
logo as a .png for a web page so
the long side is 300 500 pixels.
Write content to describe the
process of creating your logo
and how it appeals to a target
audience.
Acquire a working knowledge of
HTML.
Acquire a working knowledge of
CSS.
Identify hex colors to match logo,
using Photoshop color picker.
PROCESS
I created this web page using only Brackets. I am mostly in web
development classes right now, so it was fun to be able to refresh
my memory on basic HTML and CSS.
I used a web page template to start from which had an HTML
and a CSS page. I used colors from my logo to choose the colors
for my website. I found these colors by opening my logo in
Photoshop and using the eyedropper tool. Another thing I did was
implement similar fonts. For my initials in my logo I used the font
Sacramento, so to keep the theme the same I used the same font
for my heading. Unfortunately, I was unable to use the exact same
font I used for my logo in the website so I found another thin sansserif font that looked similar to it. I used back-up fonts just in case
there is a problem with the fonts I chose.
Page 17
Parents Day
Off
February 13th 10am-7pm
DATE
January 2016
EVENT AD
COURSE INFORMATION
Communications 130 section 04
DESCRIPTION
INSTRUCTOR NAME
Lindsey Lefevre
PROGRAMS USED
Microsoft Word
OBJECTIVES
Comprehend image sizing (how
pixels and inches work together)
Find, scan and import a highquality image.
Create a full-bleed design.
Choose a color scheme and
typeface(s) that work for your
message and audience.
Learn to use only Word design
features without using any Adobe
programs, including Photoshop.
$10 an hour*
PROCESS
ALL Proceeds go to
the Northwest
Childrens Outreach
Page 19