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is a
commercial vehicle
manufacturing company
based in Chennai, India.
m It sells about 60,000
vehicles and about 7,000
engines annually.
m It is first in India's
automobile history to win
the ISO 9002 certification.
m Industrial user.
m Public user.
m Government user.
m Defense user.
m mata motors.
m Eicher.
m Mahindra.
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6
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Inputs
Production strategy of ashok leyland(strategy for hcv
and lcv is different.
Process planning
Ashok Leyland select the process for production.
Outputs
Final product is prepared(Product is with new
technology).
m mhere are 3 stages of Frame Assembling.
m Manufacturer Dealer
Customer
m mhe domestic sales of the company are not up to
the mark.