INTRO TO BUSINESS

LEW QUO MING

LIEW CHERNG QING (Mike)
TAN KAH INN (Vanessa)
TANG YING JIEN
LIM WIN KEE
MICHELLE WONG

LOGO, LOCATION
MIKE & YING JIEN
MOTIVE & VISION
VANEESA
TARGETED CUSTOMER
QUO MING
SERVICE BENEFITS
WINKEE & VANEESA
HOTEL BENEFITS
YING JIEN, MIKE, VANEESA, QUO MING, MICHELLE & MIKE
COMPETITORS ADVANTAGES
WIN KEE, QUO MING & MICHELLE
COMPETITORS WEAKNESS
WIN KEE, QUO MING & MICHELLE
SALES AND STRATEGY
WINKEE & QUO MING
PROMOTION ROOM PRICING
WINKEE & VANESSA
MANAGEMENT STRATEGY
MICHELLE
PARTNERSHIP
MICHELLE
FINANCIAL PLAN
MIKE
OWNERS PROFIT
MIKE
CONCLUSION
QUO MING
REFERENCE
YING JIEN, MIKE, VANEESA, QUO MING, MICHELLE & MIKE
PRESENTATION SLIDES
YING JIEN

LOGO

LOCATION

Street View

Genting Highland, Pahang

MOTIVE & VISION

-Provide our guest with a luxurious, relaxed and less
uncommon environment within to conduct their business.
-Guests that will ensure efficiency, value and reliability in
supplying them.

TARGETED CUSTOMER

Students

Tourist

Single Parent age fifty above

Family

SERVICE BENEFITS
- Personal service
- Experience the differences between other
hotels
- Good location and views

HOTELs BENEFITS
10 Multiple Themed Rooms

HOTELs BENEFITS

Dance Room

Movie Room

Retro Room

Cartoon Room

Nature Room

HOTELs BENEFITS

Sci-Fi Room

Ocean Room

Prehistorical Room

Music Room

Medival Room

COMPETITORS

ADVANTAGES

24/7 receptionist

Free Wi-Fi

Free parking

Online booking

Range of amenities

WEAKNESS

No pets allowed

No breakfast

Influenced by theme park

SALEs STRATEGY

Radio

Television

Magazine

Website

Flight Advertisement

Travel Site

PROMOTION

Student Price

Daily Discount

Travel Agency

Family Package

ROOM PRICING

Single Room RM 150

Couple Room RM 500

Deluxe Room RM 900

Themed Room RM 600

Spa Suite RM 1200

MANAGEMENT STRATEGIES
GENERAL MANAGER
Financial
Guest Satisfaction
-Maximizing revenues
-Responsible for budget
preparation
-Manages labor standards
-Monitors in-house guess
balance

-100% guest satisfaction

-resolves guest related issue
in terms of the companys
goals and objectives

Sales

-Manages all sales activities

-Meet revenue objectives
-seeks out potential
business

MANAGEMENT STRATEGIES
Employee Management
Property Appearance
-Inspects and documents
repairs and cleanliness of
property
-ensure optimum upkeep
and repair

Motivates and
Manages employee
Personal forms
-Gives direction to the
employees
-hiring, performance
evaluations, payroll
-Requires Federal and State
posting

Recruits qualified
applicants
-Trains employees
according to the company
standards

MANAGEMENT STRATEGIES
Hotel Manager Supervisor
Responsible for overall direction,
coordination and evaluation of this
unit

MANAGEMENT STRATEGIES
Accounting Department
Record, interpret
and provide
financial
transactions

Manages hotel
operation, cost
accounting and cost
control

Designs accounting
and control systems

MANAGEMENT STRATEGIES
Visionary
Leadership

Flexibility

Globalization

Assuring that
systems, processes,
and people can
respond differently
to different
situations

Maintaining sales
offices in many
countries and
hotel properties
across the globe

Diversity
Different styles of
interaction, dress,
presentation and
physical
appearance

gives way to a
focus on leadership
in ideas

Customer
Focus
Reflect business
decisions at all
levels of
developing and
operating a hotel
organization

PARTNERSHIP

Collaboration with Genting

Financial support
from Stakeholders

Collaboration with
government

Transportation
Collaboration

Web Collaboration

FINANCIAL PLAN
Financial Plan
from year 20142018

Dt.
2014
Jan-01 Capital

RM240,000,000

Ct.
2014
Jul-01 Land
Building
Dec-31 Remaning credit

RM240,000,000
2015
Jan-01 Remaining debit
Partnerships
Loan from banks

RM15,000,000
RM200,000,000
RM2,000,000

2015
Jul-01 Furnishing&Eq.
Vehicles
Advertisment
Dec-31 Remaning credit

RM217,000,000
2016
Jan-01 Remaining debit
Dec-31 Predicted income

RM212,950,000
RM5,400,000

RM218,350,000

Dec-31 Service & Maint.

Employment fee
Advertisment
Discount
Loan
Remaning credit

2017
Jan-01 Remaining debit
Predicted income

RM5,000,000
RM220,000,000
RM15,000,000
RM240,000,000
RM3,000,000
RM1,000,000
RM50,000
RM212,950,000
RM217,000,000
RM70,000
RM250,000
RM30,000
RM540,000
RM8,500
RM217,451,500
RM218,350,000

RM217,451,500
RM7,000,000

2017
Dec-31 Service & Maint.
Employment fee
Advertisment
Discount
Loan
Remaning credit

RM224,451,500
2018
Jan-01 Remaining debit
Predicted income

RM223,493,000
RM8,500,000

RM231,993,000
2019
Jan-01 Remaining debit

RM230,934,500

Dec-31 Service & Maint.

Employment fee
Advertisment
Discount
Loan
Remaning credit

RM70,000
RM250,000
RM30,000
RM600,000
RM8,500
RM223,493,000
RM224,451,500
RM70,000
RM250,000
RM30,000
RM700,000
RM8,500
RM230,934,500
RM231,993,000

OWNERs PROFIT
8000 MYR per OWNER
Total

48000

MYR

CONCLUSION

Unique and One of

a kind

Various themes to
attract customer

A suitable
environment for
everyone

REFERENCE
Wiley, J. (n.d.). The Management of Maintenance and Engineering Systems in the Hospitality Industry, 4th ed. Retrieved September 5, 2015, from
http://media.johnwiley.com.au/product_data/excerpt/78/EHEP0004/EHEP000478.pdf
About Melia Hotels International Management Structure. (n.d.). Retrieved September 5, 2015, from http://www.meliahotelsinternational.com/en/aboutus/management-structure
Kelly, B. (n.d.). The Role of a Manager in Housekeeping In the Hotel Industry. Retrieved September 6, 2015, from http://work.chron.com/role-managerhousekeeping-hotel-industry-22124.html
Hotel Department Structure. (n.d.). Retrieved September 6, 2015, from http://hotelmule.com/forum/viewthread.php?tid=1555
GENERAL MANAGER / HOTEL MANAGER Job Summary. (n.d.). Retrieved September 6, 2015, from
http://www.hotelmule.com/forum/viewthread.php?tid=220
Getting ready to create a marketing plan? (2015). Retrieved September 14, 2015.

ITS A LONG PRESENTATION

HAVE A POTATO IN SUIT