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Findlay
Education
Bachelor of Public Relations
(Co-operative Education)
Mount Saint Vincent University, Halifax, NS
Grade 12 French
(French Immersion)
Citadel High School, Halifax, NS
Grade 11 and 12 - Academic Merit (2011-2012)
Marketing and Promotions Coordinator (Co-op Term 2 & 3) January 2015 Present
Sports and Entertainment Atlantic, Halifax, NS
Managed and monitored social media platforms, Twitter and Facebook, to promote
company activities and events such as the CIS University Cup; increased Twitter followers
by 1307%
Managed ticket sales for the CIS University Cup and maintained seating chart for over
30,000 attendees
Developed 10 promotional advertisements that were featured in the Chronicle Herald
Wrote daily and weekly press releases to promote the CIS University Cup
Produced an article promoting the Hockey Health Symposium and Century Tour that was
featured in the Halifax Citizen
Public Relations and Marketing Coordinator (Co-op Term I) May 2014 September 2014
Grand Pr Winery, Grand Pr, NS
Maintained social media sites including Twitter and Facebook to increase exposure about
the winery and upcoming events
Organized and executed events, including Movie Night in the Vineyard; organized audio
visual equipment, secured required licenses and promoted the event to the community
Developed a new template for the newsletter and created content, which was distributed
monthly to 5,000 subscribers
Liaised with Luckett Wines to plan the Tidal Bay and Seafood Fest, which promoted local
food and beverage products, attracting 500 attendees
Promoted products to customers by completing liquor tastings at Nova Scotia Liquor
Commission locations
Kayla Findlay
References
Wendy Levy
Event Planner
Innovative Planning Inc.
Dartmouth, NS
(902) 499-7909
wendy@innovativeplanning.ca
Chris Larsen
President
Larsen Marketing Solutions
Halifax, NS
(902) 478-3628
chrisl@ns.sympatico.ca
Jeremy Roelcke
Regional Operations Advisor
TD Bank
Halifax, NS
(902) 471-5720
jeremy.roelcke@td.com