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It was hard to escape the feeling that things were a little backward when
the Jewish Federations of North America, the national network of local
Jewish federated charities, convened in Washington on November 8 for
its annual General Assembly.
The organization was emerging from a painful, months-long crisis after
being caught in the crossfire of American-Israeli feuding over the Iranian
nuclear deal. In town after town, community leaders, donors and
activists had been at each others throats, pitting conservatives against
liberals, and Likud stalwarts against Democratic loyalists. The three-day
assembly was intended to foster healing.
Much of the program consisted of how-to workshops on fundraising,
leadership development and social-service delivery. But the highlights
were four elaborate plenary sessions focusing on the crisis and getting
beyond it. Each plenary featured a parade of celebrity speakers,
orchestrated to move the 3,000 delegates through a reconciliation
process.
Curiously, the plenary programs didnt move from defining the problem
to presenting solutions. Instead, as some delegates complained
afterward, the plenaries began on an inspirational note of personal
journeys to Judaism, moved to innovative ideas for community
organizing and culminated in a barrage of confessions and analyses
wallowing, one delegate said over the disunity crisis. The
assemblys official theme was Thinking Forward, but it moved
backward, from solution to problem.
The program ended with speeches by two principals in the recent war of
words, Israeli Prime Minister Benjamin Netanyahu and White House
Chief of Staff Denis McDonough. Both fell over themselves declaring
that the hatchet was buried, that the previous days Netanyahu-Obama
meeting was excellent and that U.S.-Israel ties were back on track. But
the speakers very presence was a reminder that the divisions are on
hold, not healed.
Positioning the Iran crisis at the assemblys climax put an exclamation
point on the distress, bordering on trauma, that Jewish philanthropy
leaders felt this year when the two governments came to blows. The
deal with national crises. Talks were begun to merge it with a separate
body, the legendary United Jewish Appeal, which recruited top local
donors into a national cadre lobbying the federations for Israels needs.
The merger effort proved devastating. Talks dragged on for years,
sapping the energy of the national leaders. By the time the merger was
concluded in 1999, local federations had learned to live without a central
body. Since then its floundered, gone through a series of chief
executives, even changed its name twice. Worse, nothing replaced the
elan and national branding of the old UJA.
One sign of decline was the assembly itself. In its heyday it was the
central yearly gathering on the American Jewish calendar, attracting
anyone who had money to give and anyone who wanted some. Dozens
of outside organizations rented rooms, ran side sessions and set up
booths.
In the 1990s the council tried to reclaim the assembly as a federation
trade convention. Outside organizations were pushed aside. The
assembly went flat. Energy and attention shifted to the annual
conference of the American Israel Public Affairs Committee on one hand
and the biennial convention of Reform Judaism on the other. The
national Jewish scene had big events on the right and the left, and the
center was gone.
If this years assembly is any indication, Silvermans arrival in 2009 may
have begun an upswing. Hes taken a number of canny steps, including
hiring away the impresario of the AIPAC conferences, Renee Rothstein,
to revive the assembly. Outside groups are back, from J Street to
Interfaith Family to Chabad, injecting new energy. For all their flaws, the
flash of the plenaries was eye-popping.
The capper may have been the agreement by the White House and the
Prime Ministers Office to have the federations host dueling webcast
Iran speeches by Obama and Netanyahu last spring. It showed that
theres room and need for someone to hold the center.
However tensely, thats what this years assembly has tried to do.
Contact J.J. Goldberg at goldberg@forward.com
Read more: http://forward.com/opinion/324539/getting-over-iran-feud-isleast-of-federations-problems/#ixzz3rIgAe4Yh