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POWERPOINT PRESENTATION ON COMMERCE

Submitted to,
Mrs. Sheeja R.
Assistant professor
Peet Memorial Training College,
Mavelikara

PLANNING
Submitted by
Ambili Anand
commerce

Meaning

Planning is the basic management function


Planning is the process of deciding in
advance, what to do , when to do, how to do
and who will to do a particular task.
Planning is a process which involves
thinking before doing.

Definition

Planning is the selection from among alternatives


for future courses of action for the enterprise as a
whole and each department within it.
-koontz and oDonnell
The determination in advance of a line of action by
which certain results are to be achieved.
-Hart
Planning is a concept of executive action that
embodies the skills of anticipating , influencing and
controlling the nature and direction of change.
-Mc Farland

Nature of Planning

Planning is a mental activity


Goal oriented
Forward looking
Based on facts
Flexible
Continuous process
Involves choice
Design for efficiency and economic growth

Significance of Planning

Minimises uncertainty
Emphasis on objectives
Promote co-ordination
Facilitates control
Improves competitive strength
Economical operations
Encourages innovations
Tackling complexities of modern business

Limitations of Planning

Costly process
Rigidity
Limited scope
Influence of external factors
Non-availability of data
Peoples resistance

Requirements of a Good Plan

Clear Objective
Proper Understanding
Flexible
Stable
Comprehensive
Economical

Steps in Planning

Thank you

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