Relationships

1. Location and Income

Variable
Income ($1000)

Location
Rural
Suburban
Urban

Total
Count
13
15
22

Variable
Income ($1000)

Location
Rural
Suburban
Urban

Maximum
50.00
67.00
67.00

Mean
33.69
50.67
44.95

StDev
7.79
15.26
14.56

Minimum
22.00
22.00
21.00

Q1
28.50
39.00
32.75

Median
31.00
54.00
48.00

Q3
39.50
63.00
55.00

Range
28.00
45.00
46.00

Look at the above table we can see the difference in income regarding the location of customers.
The means indicate the average income of each area the Rural, Suburban and Urban. We can also
observe the difference in average income of the three areas and suburban area has the biggest
average income with $50,670. In suburban and urban areas, customers have the highest income
with $67,000. Therefore, AJ DAVIS should target customers in these areas.
2. Location and Size
Rows: Location

Rural
Suburban
Urban
All

Columns: Size

All

5
0
0
5

7
2
6
15

0
2
6
8

1
5
3
9

0
2
3
5

0
3
2
5

0
1
2
3

13
15
22
50

Firstly, we can see that a majority of customers lives in urban area, the second is suburban area
and then rural area. Almost households in rural area contain 1 or 2 people. For urban area, there
are 54.54% of households containing 2 or 3 people, 27.27% of households containing 4 or 5
people and 18.18% of households containing 6 or 7 people. Besides, the rate for suburban area in
order are 26.66%, 46.66% and 26.66%.

3. Credit balance and size.

Variable
Credit Balance($)

Size
1
2
3
4
5
6
7

Mean
2781
3278
4063
4487
4533
5032
4911

SE Mean
122
180
119
234
301
318
206

Variable
Credit Balance($)

Size
1
2
3
4
5
6
7

Maximum
3121
4273
4705
5149
5345
5678
5301

StDev
272
699
336
702
673
712
356

Minimum
2477
1864
3623
3074
3586
4127
4603

Q1
2530
2921
3772
4037
3879
4270
4603

Median
2731
3159
4063
4764
4742
5370
4828

Q3
3058
3890
4213
5069
5083
5626
5301

Range
644
2409
1082
2075
1759
1551
698

From this table, we can see that the households containing 6 people have the highest credit
balance of $5032, the second is household size of 7 and then is household size of 5. And the
lowest credit balance is 2781 of the households containing 1 people. So perhaps, we can say that
the greater the household is, the higher credit balance is.
IV. Conclusion.
Based on the statistics and the analysis above, we can understand more clearly about the
customers of AJ DAVIS. We already know who customers are, where they are, how their family
is about And from those, we can determine what we should do on the future to attract more
customers.
In short, statistics is useful for us in business because it allow us to analyze and determine
the future tendency effectively.