ASHLEY E.

INFANTINO
3300 WINDY RIDGE PKWY SE #1406 ATLANTA, GA 30339
(585) 797-3749 ASHLEYIN@BUFFALO.EDU

Objective
Highly driven young professional looking to develop strong skills that will support a career in Marketing

Education
August 2011 May 2014

University at Buffalo, State University of New York

Bachelor of Arts, Communications; Bachelor of Arts, Psychology

Coursework & Skills

Interpersonal Communication
Business & Professional Communication
Promotional Writing
Digital Marketing

SalesForce.com
Pardot
Social Media
Advertising

Software Skills: Proficient in Microsoft Office including Excel, PowerPoint, Word, Access, Publisher, and Outlook

Professional Experience
Tungsten Network, Atlanta, GA
2015 - Present
Marketing Coordinator
Organize and execute Tungstens booth, key messages, and overall presence at industry trade shows as well as
client user group events.
Develop & deliver sales tools that contribute to building the Tungsten brand and product education in the
marketplace
Provide support to all company departments including on-site meeting support and logistics, marketing
collateral development, procurement of promotional items and other special projects.
Support the launch of new product offerings in the marketplace
Work with sales colleagues to develop and deliver client case studies and testimonials
Manage monthly webinars including topic creation, scheduling, and driving of registration via e-mail
marketing, social media and marketing efforts
Report directly to Head of Global Buyer Marketing, delivering weekly/monthly reporting on key measurements
Starbucks Coffee Company, Amherst, NY / Atlanta, GA
2013 - Present
Barista
Successfully completed a 4-week training program to become a certified barista
Serves a high traffic area serving 800 transactions daily, grossing 1.5 million dollars a year

Exemplify excellent customer service skills and positive attitude as demonstrated by receiving Partner of the
Quarter within the first six months of employment
Create uplifting experiences and establish meaningful relationships with customers every day while making the
perfect beverage one cup and one person at a time
Northtowns Boys and Girls Clubs, Buffalo, NY
2013 2014
Communications and Marketing Coordinator
Built key social media tools to increase awareness and two way communications with current and prospective
donors
Published first edition newsletter communicating to both current and prospective donors

Developed key marketing materials that assisted in the education of the role of the Boys and Girls Clubs in the
community
Crafted and distributed press releases, and content on websites and social media (Facebook, Twitter, etc.)
Supported all special events within the organization
Reported directly to the Director, delivering weekly/monthly reporting on key measurements

Aeropostale, Rochester and Buffalo, NY

Sales Associate

2009 2012

Internships
Northtowns Boys and Girls Clubs, Buffalo, NY
September December 2013
Public Relations Intern
Project managed the preparations for the annual fundraising event that consisted of over 300 attendees
Responsible for the writing and coordination of several direct mail communications to prospective donors
Participated in telemarketing activities to encourage past donors to contribute
Developed press related communications

Pictometry International Corp, Rochester, NY

Marketing Intern

May August 2012

Coordinated sales materials and communications for a team of 80 sales professionals

Compiled a marketing database that assisted to increase email communications delivery rates
Supported social media communications within Facebook, LinkedIn, Twitter and YouTube
Participated in vendor and internal planning meetings