De La Salle Santiago Zobel School

Home Economics and Livelihood Education 5

1st Term AY2014-2015
Infomercial Rubric
Name: ______________________________________________________ Section: ________
CRITERIA
Organization

Content

Volume and
Clarity

Length

Presentation

Exemplary

Advanced

Average

Developing

Beginning

Student
presents
information in
logical,
interesting
sequence
which
audience can
follow.
Student
demonstrates
full knowledge
of the topic
and engages
the audience
with
enthusiasm.
Student uses a
clear voice and
correct,
precise
pronunciation
of terms.
Student is
enthusiastic.
All viewing
audience can
hear without
effort.
2 or more
minutes and
not exceeding
5 minutes
Student
explains
content, makes
eye contact
and keeps
audience
attention.

Student
presents
information in
logical
sequence
which
audience can
follow.

Student
presents
information but
the sequence
is not logical,
making it hard
for audience to
understand.

Audience has
difficulty
following
presentation
because
student jumps
around.

Audience cannot
understand
presentation
because there is
no sequence of
information.

Student is at
ease with
content and
has an easy
flow within the
message.

Student is
uncomfortable
with
information,
however
message can
be heard.

Content is
weak. Facts
are inaccurate.
Student should
have research
in more depth.

Content is
missing and
student did not
do research.

Student's
voice is clear.
Student
pronounces
most words
correctly.
Most
audience
members can
hear with little
effort.

Student's voice
is low. Student
incorrectly
pronounces
terms.
Audience
members have
difficulty
hearing

Student
mumbles,
incorrectly
pronounces
terms, and
speaks too
quietly for
viewing
audience to
hear

Unable to hear
student and
information goes
missing.

2 minutes

60 to 75
seconds

40 to 59
seconds

20-39 seconds

Student
explains
content and
makes eye
contact.

Student
explains
commercial but
does not make
eye contact
and is hard to
understand.

Student is
unable to
explain
commercial.

Student is
unable to explain
content of
commercial and
doesn't present.

TOTAL

Score