Running Back to

Life....
Sponsored By :

Starting :
October 1, 2015 October 1, 2016

Managed By:
Angelica Gamez, Braden Crone, Calvin Foxx,
Diego Gomez (Team Lead)
and Fabiola Godoy

....Life in Color

INTRODUCTION
Domestic Violence Awareness Month (DVAM) evolved from the "Day of
Unity" held in October 1981. The intent was to connect advocates
across the nation who were working to end violence against women and
their children.

INTRODUCTION
In 2013, Texas reported about 185,453 family violence incidents and
13,486 of those occurred in the Dallas County.
Genesis Womens Shelter has been opening their doors to people who are
in desperate need since 1985.
In 2013, The Genesis Womens Shelter
provided services in Spanish and in
English to a total of 11,758 clients.
Victims are provided clothing,
counseling, food and even education
Housing more than 650 women and
children annually

BACKGROUND
In 2013, DPD Family Violence Unit reported 13,007 family violence calls
- 1,215 aggravated assaults,
- 23 murders,
- 10,812 reported offenses,
- 91 sexual assault offenses,
- 180 violations of protective orders,
- 5,782 arrests
1-in-3 women have experienced intimate partner violence in their lifetime.
In 2013 - 2,972 homeless or in shelters
- 24% children,
14% of adult population listed domestic violence as their reason for

BACKGROUND
Majority of abusive men were either abused as children or witnessed their
mothers being abused.

BACKGROUND

PURPOSE
2012 Total Profit
$683,241 =$1,051.14 per person annually
Running back to life....life in color, is a project that would start on
October 1, 2015 and end October 1, 2016. Raise awareness in our
generation on what domestic violence is and how it can affect them
personally and the ones around them.
We are hoping to make enough profit to help at least 40 to 57 more
people this year.

Running Back to Life....

....Life in Color

PROPOSAL
Phase 1
- Inform the community by focusing on Dallas high school students
- 12 high schools
Then what?
- Advertise our 5k run
- Take a pledge against domestic violence
- Fun, colorful and exciting

PROPOSAL
Measurement 1 Awareness
- Total number of students enrolled 18,865
- Number of students to inform 16,000
- Get a count per classroom
Measurement 2 Taking a pledge
- Based on the number of tickets sold
- Tickets sold for $25 each
- Estimating that 15% to 25% of students will participate
- Profit between $60,000 to $100,000

PROPOSAL

Phase 2
Use money for necessities such as:

Self-defense classes

Self-esteem classes

More counselors

More staff

Food

PROPOSAL
Measurement 3 Number of women helped
- Monitoring every three months
- Count the number of women who attended our classes
- Count the number of women who came back
- Did we reach our goal?

STAFFING
Staff for our 5K
10 coaches from local Dallas high schools
10 volunteers from the Genesis Womens
Shelter
Race Treasurer
3 Members on Marketing Team

STAFFING
Overall Staff
2 Self-Defense Instructors
2 Counselors
1 Administrative Assistant

BUDGE
T

BUDGET
Total Cost
- $60,000

Expense Covers:
$30,900 - Life in Color Marathon
$21,010 - Personnel
$5,000 - Setup and Equipment
$3,090 - Marketing and Advertising

CONCLUSION
Reducing Recidivism
Job training skills
Safe to not return to abusive spouses
Community outreach

CONCLUSION

E-I-E-I-O
Educate
Influence
Encourage
Involvement
Opportunity