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Adrian Crook

adrian@adriancrook.com

Summary
ü Named 2006 Producer of the Year by the Canadian New Media Awards
ü Awarded 2006 Game of the Year, Canadian Awards for the Electronic and Animated Arts
ü 15 years of Producer experience, including 5 years at industry leader Electronic Arts
ü Credits on 15 titles on platforms such as Genesis, SNES, PC, PS1, PS2, X360, Wii & Facebook
ü Led 4 original console titles from concept to completion with one SKU selling 1M+ units
ü Certified ScrumMaster with proven ability to efficiently manage large teams (~100 developers)
ü Secured content and development licenses, a publishing deal and a NASDAQ listing
ü Spoken at conferences such as GDC, SXSW, INplay, Casual Connect and ICE

Professional History
Independent Vancouver, BC
Producer, Designer & Industry Consultant 2008 – Present
• Design and production of core, social and casual downloadable games
• Author of the business blog FreeToPlay.biz, regularly featured on Kotaku, Gamasutra, GigaOM, etc
• Teach Team Management course in the Game Design program at Vancouver Film School

Relic Entertainment / THQ Canada Vancouver, BC


Producer 2004 – 2008
• Shipped The Outfit, Relic’s first console title and THQ’s first and only Xbox 360 launch window title
• Founded Relic Labs, a concept incubation group exploring emerging gameplay and business models

Decode Interactive Toronto, ON


Senior Interactive Project Manager 2003 – 2004
• Co-conceived Urban Vermin, an original IP videogame and TV series airing on YTV
• Led internal and external teams to develop Blobheads PS2, game based on Cartoon Network TV show
• Led design, development of Be The Creature PC, game based on National Geographic TV show
• Conceptualized Franny’s Feet and Bromwell High websites, winning Bell Fund support for Franny’s Feet

MacLaren McCann Interactive Toronto, ON


Producer, New Business 2002 – 2003
• Lead Producer on Microsoft and Rogers/AT&T online advertising accounts
• Won 2003 Advertising & Design Club of Canada award for Best Animated Single
• Drafted and administered budgets ranging from $15K to $500K on up to 16 concurrent projects

Moderngroove Entertainment, Inc. Vancouver, BC


Executive Producer & Co-Founder 1999 – 2001
• Conceived, designed and produced Moderngroove: Ministry of Sound, an original PS2 title
• Negotiated and secured a major worldwide license (Ministry of Sound) for product
• Designed and launched moderngroove.com, a commercial streaming music website

Electronic Arts Canada Burnaby, BC


Producer 1995 – 1999
• Created, pitched and Produced Sled Storm PSX, a 1M unit seller (1998 - 1999)
• Led the design of ReBoot PSX, based on successful TV series (1996 - 1998)
• QA Lead on NBA Live ’96 SNES & Genesis (1995)

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