Bacardi Protects the Environment with Sustainable

Packaging

Committed to protecting the environment, Bacardi has undertaken

a number of projects to decrease waste and increase its use of
sustainable materials. Product packaging remains one of the
primary targets of the companys sustainability commitment.
Packaging comprises about 57% of Bacardis spending on raw
materials and accounts for half of the companys carbon dioxide
emissions.
Bacardi set a target to reduce packaging weight by 10% before
2017 and 15% by 2022. Since 2008, the companys reduction has
exceeded 7%, amounting to 23,000 tons of saved material.
Bacardi has cut spending by more than $5 million through this
reduction.
To continue on this path, Bacardi has committed to using
innovative packaging materials and formats, especially those from
recycled and renewable sources. The company believes that
packaging can be simultaneously premium and sustainable and
therefore wants to reconceive the design process altogether,
encompassing sustainability at every stage, from design board to
delivery formats. Bacardi also seeks to involve suppliers as early
as possible in the design stage to identify novel approaches and
materials.