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Aadhar Mittal (1)

Amit Goyal (4)


Mobile
Challenges

Screen Size
Physical Size
Processing
Power

Battery
Usage
Diversity
Distribution
Data Access Speeds
Solutions

Java ME
Vertical
Applications
Portability
Diversity
Most Popular Application
Web Browser

Opera
WAP

Standard for Web pages


To replace HTML
Didn’t…
OS – based

symbian
Blackberry

Blackberry OS

E-mail Support

3G support

QWERTY Keyboard

Applications that are widely used


Limitations?

Battery Life
Physical Size
Processing Power
Screen Size
Diversity
Distribution
Apple
iPod
iPhone

Mac OS X
Touch-screen
Larger Space
Better Browser
Accelerometer
GPS
The design
iPhone
Safari
Can expand dynamically

No diversity

Anyone can submit

Centrally Controlled
Monetization

Free
$0.99
$ 9.99

Developers want to create!


People want the applications!
65,000
Applications
2,000,000,000
Downloads
> $1,000,000
F.A.S.T.
21.17 million units
By far the most popular phone
App Stores

Maker App Store


Android Android Market
Nokia Ovi Store
Windows Marketplace for Mobile
RIM Blackberry App World
Palm App Catalog
Android
What’s Next?
Better Browsers
On Demand Computing
Thank you

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