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Study of insurance sector and competitiveness with the
special reference to Bajaj Allianz Life Insurance Company
Ltd.
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   Mr. Ajay Singh Rathore     MBA
(2008-2010) JODHPUR INSTITUTE OF MANAGEMENT (JIM)
Jodhpur            

          
        
    ͞Study of insurance sector and
competitiveness with the special reference to Bajaj Allianz͟
                
  
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Mr. Kedhar Upadhyay
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Ajay Singh Rathore
JNU3003
JIM, Jodhpur
‘


‘
 4‘‘‘
‘
Contents
,  4
56 )  
 
(  Project Proposed 7
 0"   
   
 
8 )  
2 '  
(  Introduction 87
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8 !      
2 1     
9 #      
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( 8 Agency business model 78
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( 2 A brief history of the insurance sector 272
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28 #  , 
22 56#  ( ;(  
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9 Functioning of insurance industry 2872:
9 # ="   
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98 >
    
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99 @  
     
: Bajaj Life Insurance Company 2<79:
< Introduction to Research Study 9<7:
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Effective marketing strategies for insurance :7:<
4 companies
   &#   
 Competitors of Bajaj Life Insurance :474
10 Comparison of ULIP products 4749
 Survey and Results 4:
 A  4<74
8 (      7
2 )B0¥ 
 
: (  
< Recommendations 8
4 Bibliography 2
 

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Chapter 1
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Ch p e 2

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In oduc ion o insu nce
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IMPORTANCE OF THE LIFE INSURANCE:


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Chapter 3 ‘


‘
INTRODUCTION OF INDIAN INURANCE INDUSTRY

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Investment of Indian household savings (as a % in different sector)
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Kungu panda advertisment for safety plans through comic way.

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