MEDIA KIT 2014

SAY HELLO TO YOUR

NEW B.F.F.(BREAKFAST FRIEND FOREVER)
Our Story Meet Sara
Cocomama was born on the principle that people deserve healthy
food that actually tastes good and ds not demand hours in the
kitchen. In 2008, Founder Sara Gragnolati was diagnosed with
food allergies. A natural foods industry veteran, Sara was shocked
to discover that most gluten and allergy-free foods were made
from less-than-stellar grains, such as white rice, corn, tapioca and
corn ours. And, while there were many cookies and baking mix-
es, there were few quick & healthy gluten-free meal options.
Cue the tiny powerhouse quinoa. Sara discovered the amazing
versatility of ancient grains and set out on a mission to bring
wholesome and safe foods to the market. Cocomama currently of-
fers two product lines: Quinoa Cereal, a ready-to-eat hot cereal,
and Crunched Out snackable clusters. Cocomama is currently
sold online, and in natural grocery stores, such as, Whole
Foods,Wegmans and Earth Fare.
Sara Gragnolati is a 14-year veteran of the natural product indus-
try, with an established expertise in organic, health, sustainability
and consumer trends. With her roots in marketing, she found a
love for brands and a passion for food. In 2006, Sara co-founded
Kiwi Magazine where she sat as editorial director until 2009. It
was at that point when Saras new-found food allergy led her to
pursue the urge to launch a nutritious food brand based on an-
cient grains (yes, quinoa can inspire someone that much).
Her rst stop on the journey was Babsons MBA program. Sara
graduated magna cum laude and placed rst, with Cocomama, in
Babsons 2010 Graduate Business Plan Competition ($20k win-
nings). Shes now an Entrepreneur-in-Residence with the school.
Additionally, in 2011, Sara became a $50k Gold Medal Winner in
the MassChallenge competition.

Today, besides working fervently on Cocomama, Sara still gets
creative in the kitchen, planning new product lines and
generating simple & wholesome recipes.
In 2011, Cocomama woke up the breakfast aisle with its in-
novative Quinoa Cereal, the rst ready-to-eat hot cereal on
the market. Cooked in small batches, the cereal requires no
additional ingredients and is packaged in single-serve, por-
table pouches.

We offer four avors that are full of the good stuff (like or-
ganic quinoa and pure maple syrup): Banana Cinnamon,
Wild Blueberry, Orange Cranberry, and Honey Almond.

Our innovative BPA-free pouches make it easy for you to en-
joy a wholesome meal wherever life takes you. With no prepa-
ration needed, all of Cocomamas Quinoa Cereals are fully
cooked and can be consumed warm or cold. Weve done all of
the work. So, simply open the pouch (heat if preferred),
stir & enjoy as a snack or meal.
Granola just got a makeover and its cereal-sly something to
talk about! Crunched Out is a snackable cereal packed with
all of the seven ancient grains.
Available in Vanilla Cinammon and Fudgy Chocolate,
Crunched Out will leave you satised and energized to
crunch out the days duties.
These clusters add just the right amount of crunch to keep
things exciting. Whether its perfecting your yogurt parfait,
or simply straight out of the bag, they never fail to satisfy
your cravings. Because we believe a granola should have
enough substance to hold its own when the milk runs out.
GLUTEN FREE * SOY FREE * CORN FREE *DAIRY FREE * NON - GMO
GLUTEN FREE * SOY FREE * CORN FREE *DAIRY FREE * NON - GMO * VEGAN
Quinoa Cereal Crunched Out
ANCIENT GRAINS
ARE BACK IN STYLE.
DID YOU KNOW?
Clearly theyre doing something right considering theyve
been around, unchanged, for milennia.

While some are truly grains, others, such as quinoa, are ac-
tually seeds. These supergrains come in their whole form,
making them more nutritious than common grains. Natu-
rally gluten free, high in ber and versatile in texture, they
will wake up your tastebuds and keep you feeling fueled.
We believe these powerhouses deserve to be resurfaced in
the snacking world. Hence the reason we packed all
seven into our Crunched Out clusters!
GET KEEN
ON KEEN-WAH
ON KEEN-WAH
Quinoa is one tough grain! Its a 5000-year-old an-
cient grain that grows at 11,000 ft. above sea level
in the Andes mountain.
Unlike its beet and spinach relatives, which are
harvested for their roots and leaves respective-
ly, the quinoa plant is actually harvested for its
seeds. So while frequently refrered to as a grain,
quinoa is technically a seed.
Qunioa contains all nine essential amino acids,
making it a complete protein.
It has a prole unmatched by traditional grains
and seeds: naturally gluten free and full of iron,
ber, copper, magnesium and several other major
nutrients.
It is black and white, and red all over!
Quinoa comes in a variety of colors, revealing that
it truly is beautiful inside and out.
Versatile in avor and texture, quinoa can be used
in both savory and sweet dishes (ahem, like our
lightly sweetened cereals).
Enjoy while youre stuck in trafc or scaling mountains,
hot or cold, straight from the pouch or with some extra
xings. We like to think that the more creative you get, the
more Cocomama you are.
HOW-TO
Build a better-than-oatmeal bowl!
. BANANA CINNAMON . . . Sprinkle raw cocoa nibs and delcious
goji berries and serve over vanilla ice cream
. HONEY ALMOND . . . Add dried gs and marscapone and an extra
drizzle of honey
. ORANGE CRANBERRY . . . Top with toasted pecans or serve with
grilled chicken over a bed of arugula
. WILD BLUEBERRY . . .. Melt with blue cheese and top over steak
Cocomamaa
HOW-TO EAT LIKE A

THE NUDIST . . . simple and straight from the bag
THE KID AT HEART. . . fudgy chocolate in almond milk, drink
chocolate avored milk at end of bowl
THE CONSERVATIVE . . . vanilla cinnamon with plain milk of choice
and topped with raspberries
THE HIPPIE . . . vanilla cinnamon mixed with plain coconut yo-
gurt and strawberry-rhubarb jam
THE ADVENTURIST . . . fudgy chocolate dipped in hazelnut butter
THE SURFER . . . acai puree topped with vanilla cinnamon, ba-
nana slices and goji berries
THE STONER . . . fudgy chocolate topped with whipped cream
Which identity are you?
CONTACT US 917.318.3270
SARA@COCOMAMAFOODS. COM
/cocomamafoods