Breakout by Business

Total Number of Media Hits

Total Media Impressions
15

13,468,735

Dev Bootcamp
PC/ K12
Metis
Grad
Topics Covered
0 1 2 3 4 5 6 7
B-school rankings
Microsoft Core Score
Pre- med survey, MCAT change
Dev Bootcamp
College admissions
Metis
Pre-law survey/rankings
Most Media Impressions
5,188,285

3,783,351
452,080
Link to Article
Link to Article
1,251,022
2,214,744
Link to Article
Link to Article
Link to Article
Total Social Media Shares
Twitter Metrics (July 2014)
Posts from @KapTestNews were
retweeted 119 times
Retweets of @KapTestNews posts had
Twitter audience reach of 394,383
Increased followers
by 77
@KapTestNews mentioned 24 times
in tweets by other Twitter users
Mentions of @KapTestNews had
Twitter audience reach of 83,909
902
SHARES
Most Shared Articles On Social Media
Link to Article
436
SHARES
401
SHARES
Link to Article
Link to Article
Kaplan Releases Pre- Law Student Survey
7/30
July Press Releases
Kaplan Survey: For Pre-Law Students, a Law Schools Ranking
May Matter More Than its Financial Aid Package in Choosing
Where to Attend
67
33
% of articles
with Kaplan in
headline/lead
Media influence data points
% of articles in
National or Top 25
market media
July Quotables
Link
7/12/2014
Link
7/29/2014
7/31/2014
Link