Lauren Hayden

COM208 Public Relations Portfolio

Julie Ferris
May 6
th
, 2014














Lauren S. Hayden
2416 Springdale Road, Waukesha, WI 53186
(608) 289-3242, lhayden@pio.carrollu.edu

Education:
Bachelor of Science in Communication; Carroll University, Waukesha, Wisconsin May 2014

Related Experience:
Sales Associate. Bath and Body Works, Brookfield, WI November 2013-Present
Upholds and exemplifies the company's core values of quality, service and integrity to create total customer
satisfaction
Achieves and grows sales productivity while assisting with management of store inventory
Helps establish positive environment for customers and co-workers.
Ensures that exceptional store standards are being met by maintaining store cleanliness, backroom maintenance,
overall general store maintenance
Provides cash handling customer service assistance

Tour Coordinator and Admissions Ambassador, Carroll University; Waukesha, WI August 2010-present
Conducts tours for prospective students and families
Develops daily schedules for visiting prospective students
Coordinates scheduling between university staff and faculty and visiting students
Inputs data and student information into CX data system
Exhibits the ability to work quick on feet and flexibility to changing situations

Admissions Office Intern, Carroll University; Waukesha, WI September 2012-May 2013
Organized and facilitated open houses for Carroll University
Oversaw MacAllister Scholarship process including inputting of scholarship data, contacting applicants, and
organizing interviews for applicants
Assisted Admissions Counselors in daily tasks and duties
Prepared presentations to give to prospective students about student life at Carroll.
Represented Carroll University at the National College Fair.
Gained experience in working effectively work with diverse students.

Summer Staff Employee, American Baptist Church of Wisconsin: Camp Tamarack; Waupaca, WI May 2012- August 2013
Managed crafts/canteen for children ages 7-18
Responsible for daily maintenance around camp grounds
Gained ability to adapt to frequently changing job duties
Worked with a diverse group of individuals as coworkers and clients

Special Events Coordinating Assistant, Janesville Leisure Services, Janesville, WI May 2006- August 2011
Organized and assisted in planning of family and child oriented community events
Communicated and corresponded with community sponsors
Led child-friendly activities and games
Addressed and answered questions during events
Gained skills in event planning and project managing
















Carroll University Hires New Admissions Counselor

Waukesha, Wis Carroll University has hired a new admissions counselor to take the place of Assistant
Director of Admission Debra Morgan who will be retiring after 35 years at Carroll University. Taking Morgans
place will be 2014 Carroll graduate Lauren Hayden. Hayden will be the youngest Admissions Counselor Carroll
has hired in recent years.

The Admissions Office only hires Carroll University graduates to take on the role of Admissions Counselors.

Hayden graduated in May of 2014 with a degree in Communication and a minor in Business Management. She
worked in the Carroll University Admissions Office for four years as part of her work study position. Three of
those years she spent being a Tour Coordinator and coordinating the MacAllister Scholarship for incoming
students. When asked about her replacement Morgan said, Lauren has the skills, motivation, and dedicated to
do what this job requires. I couldnt have picked a better replacement, Ive seen her grow and come to love
Carroll and what it has to offer new students. She will do great.

Hayden will be taking over the Fox Valley territory and Illinois area codes 630 and 815, the Crystal Lake area.
Her responsibilities will include recruiting students from these areas, providing counsel to prospective students,
hosting college fairs and high school visits, as well as meeting with prospective students on their visits to
Carroll. Hayden will be starting in August of 2014.

About Carroll University
Carroll University is Wisconsins oldest four-year institution of higher education and is grounded in Liberal
Arts. Assimilated 1846 Carroll offers over 57 majors and masters degrees in education, exercise physiology,
graphic communication, nursing, physician assistant, and software engineering and a doctorate in physical
therapy. More information about Carroll University can be found at www.carrollu.edu.













Vera Bradley Releases 100
th
Pattern
Fort Wayne, Ind Vera Bradley, a national recognized handbag and luggage company known for their brightly
colored and patterned products has announced the release of their 100
th
pattern. This new pattern called
Turquoise Sea will hit store shelves on May 30
th
, the same day the company is celebrating their 35 year
anniversary. Vera Bradley has not released a new pattern in over a year and consumers have been eagerly
awaiting to see what the next fun pattern will be. While only the name of the new and description of the pattern
has been released fans will have to wait a little longer to see what the pattern will look like as designers have
been keeping it under wraps.
Vera Bradley has been working on developing this new pattern for over a year and has taken consumers input
on what it should look like. The first pattern released by Vera Bradley was called Rose Garden and was
released in the spring of 1982.
Turquoise Sea will feature a bright turquoise background with white, grey, and pink accents. The pattern will be
comprised of a floral design types with a beach-like flare and will look different from anything they have
produced before. The new pattern will be available in all products and will joining 50 other patterns that are
currently on the shelf. Vera Bradley lead designer Vance Riegal said This new pattern is one of a kind, its
something that will be incredibly unique to the Vera line and we are excited to see the reaction to this new
pattern.
Vera Bradley retail stores, including outlet stores, will be hosting promotional deals on the new pattern. These
promotions will only be available for a short time and will include 50% off of Turquoise Sea and other surprise
deals.
About Vera Bradley
Vera Bradley was created to combat the lack of attractive luggage options for women. The creators of the line,
Barbra Bradley and Patricia Miller, have expanded their business from just suitcases to handbags, phone cases
and even baby clothes. They have also established their own foundation, The Vera Bradley Foundation that
supports Breast Cancer Research.











Lukes Crawl for the Cure
Run of Show

7:00am-8:00am 4 volunteers
Set up tables at Rock Bottom for event check-in (5-8ft tables, blue plastic table covers, Lukemia Info
sheets, master attendance list, bus assignment, 3 boxes of pens, duct tape, drink coupons, raffle tickets,
clipboards megaphone)
Organize t-shirts by sizes (5 boxes of t-shirts stored AT Trinity)
Hang promotional banners (2 at Trinity, one each at remaining bars, 2 at Rock Bottom)
Check in with Quarless
8:00am-9:00am 5 volunteers
Set up banners at Trinity, Redrock, Brothers, Oak, and McGillicuddys
Bring Drink Coupons to the bars
Check in with bus company make sure running on time
8:15am 3 Volunteers
Set up party room at Rock Bottom Brewery
o Inflate bounce house (Julie will be bringing it)
o Set up area for Magician
o Help Rock Bottom staff set up buffet
o Organize silent auction tables (3 tables, provided by Rock Bottom)
o Hang banners and use balloons and streamers to decorate
Call and Check in with Band make sure they are running on time
10:00am 7 volunteers
Have volunteers at Trinity to begin early check in
o Mark names off list as they arrive
o Give them t-shirt and mark off list
o Give them first bar drink ticket
10:30am Rest of volunteers (18 total)
Help with event check in at Rock Bottom
10:45am LETSS Do It Agents (2)
Pick up Quarlass and take to breakfast at GiGis restaurant
Transport to event by 12:00pm
11:00am- START OF EVENT!
LETSS Do It Agent (Tiff) will make announcement that busses will be boarding for the start of the event
Have attendees get on assigned busses
Have security guards stationed on each bus with head-set contact at all times
Busses will each have a different route ending back at Rock Bottom


11:10am Bus 1: Trinity Bar
11:10am Bus 2 : Redrock Saloon

12:30pm Bus 1: Redrock Saloon
12:30pm Bus 2: Trinity Bar

1:40pm Bus 1: Brothers Bar
1:40pm- Bus 2: Oak

2:30pm- Bus 1: Oak
2:30pm Bus 2: Brothers Bar

3:40pm Bus 1: McGillicuddys
3:40pm Bus 2: McGillicuddys

4:30pm Both Busses return back to Rock Bottom Brewery

While at each bar location attendees will be giving tickets for discount Miller Coors products
A LETTs Do It Agent will be at each Bar passing out raffle tickets for iPad mini
o Raffle Tickets 1 for $1 or 6 for $5 dollars
o Also doing a 50/50 Raffle 1 for $2 or 7 for $6
o Winners will be chosen at the end of the night
12:30pm Andrew Quarless to Redrock Saloon to meet and greet with attendees
Quarless will meet and greet with attendees on Bus 1 at Redrock Saloon
Will be driven there by LETTS Do it Agent (Sara)
1:40pm- Andrew Quarless to Oak Bar to meet and greet with attendees
Quarless will meet and greet with attendees on Bus 2 at Oak Bar
Will be driven there by LETTS Do it Agent (Sara)
Will continue will the attendees on Bus 2 until meeting back at Rock Bottom
o Will have personal security guard with him
4:30pm Busses return to Rock Bottom Brewery/Private Press Conference with Quarless
Attendees will be directed off of the bus into the Party Room at Rock Bottom
Buffett will be set up and open
Private room off of party room will be used for Private Press conference with Quarless. Will be
staffed by two LETTS Do It Agents
4:50pm Announcement will be made about Silent Auction
LETTS DO It agent Lauren will make an announcement about silent auction being open
Attendees will be instructed to write their name and bids on sheets
5:00pm Arrival of Luke
To be greeted by Andrew Quarless and announced to the venue
Given special t-shirt
5:00pm-7:00pm Quarless signing autographs and meets with press
Quarless will be given a private table to meet with press
Will mingle around Rock Bottom to meet attendees
Security will be in vicinity
Food will be provided to him all night

6:30pm Announcement that Silent Auction will be closing at 7pm
LETTS Do It Agent Sammie will be making an announcement that the silent auction will be closing at
7pm so to place last minute bids
Also will be announcing sale of 50/50 raffle tickets and iPad mini raffle tickets
Reminder that proceeds will be going to Luke
7:00pm Closure of Silent Auction/ Begin sale of 50/50 raffle and iPad raffle
2 Volunteers will go around and collect bid sheets from items
Will take to separate room to figure out winners
5 volunteers will begin circulating in crowd to begin selling raffle tickets
o Ticket sales will go until 8.
8:00pm End of Raffles and announcement of silent auction winners
Andrew Quarless will announce silent auction winners
Luke will announce 50/50 raffle and iPad winner








Fundraiser Description and Run of Show

Date and Time:
The target date for hosting this fundraiser is May 3
rd
2014.
Hosting the event on a Saturday is an ideal day for a family outing because most parents do not have to work on
weekends and will not conflict with nightly schoolwork. We decided to host this fundraiser in May because of
(hopefully) warm and sunny weather. This date is also ideal because it is exactly 2 months before we need to
start preparing our budget for the next year. If we raise the goal amount of money it will really aid in planning
the budget.
This event will run from: 12:00pm-8:00pm
To accommodate for parents that do work during the day we have extended the fundraiser into the evening so
that people do not miss out because of work.

Location:
Mitchell Park in Brookfield is the ideal location for this fundraiser. Mitchell Park is centrally located between
Waukesha and Brookfield and has plenty of space for all the activities. The park has a pavilion that will be ideal
for hosting a picnic lunch/dinner out of and a grassy area that will be ideal for the inflatables and carnival
games. There is adequate parking and it is easy to find. There is also a playground for kids to play on between
events! This event is one that needs to held outside because of space and to accommodate the types of
entertainment we want to have.

Below: Mitchell Park



















Pricing:
We want to make this an affordable event for families, but we also want to raise money for our classes. To do
this the following prices below will be charged for the event.

$20.00 for a family of 4 (This will include lunch/dinner and all activities Families will each be given a
food voucher to avoid people coming through more than once)
o Each additional family member will be $1.00
o Members will be limited to direct family (Mom, Dad, Kids or Caregivers and Kids)
o Grandparents and Extended family will be $6.00 each
o Individuals will be $7.00 each
Our end goal should be to raise $2,000 to help fund our classes for over a year! That means we need at least 100
families to come through the gates!
Even though food will be included in the admission price there will be donation jars with Suggested Donation
on them. Hopefully people will have generous hearts. While families will each receive a food voucher the
Snack food, (cotton candy, ice cream ect.) will be all you can eat!

Activities:
This childrens carnival will include the following:
Carnival Games Few examples below:
o Bozo Bucket Toss
Participants will each get 5 balls and get 5 attempts to get the balls into 1
of 5 buckets. The father away the bucket the more points! The more points
you get the more candy you can pick from the bucket!
o Rubber Ducky Pull
Pull a duck out of the floating pool and see which number you pick. Each
number corresponds with a prize!
o The Fishing Pond
Throw your fishing pole in and see what you are able to catch! (Throw
their line behind a sheet, a volunteer attached a small trinket to the pole)
o Milk Bottle Throw
How many milk bottles can you knock down? Classic fair game
o Minute to Win-It Games
A series of games that only take one minute to play. Winner takes all!
Games can include (one handed tissue pull, card blowing, Oreo cookie
race, cup stacking)
These are only a few examples, volunteers can create their own fun carnival games, we
can also have local businesses sponsor games!
Bouncy House and Inflatables Monkey Joes Inflatables has already agreed to donate a
bouncy house and four other inflatable games including
o Bouncy Obstacle Course
o Giant Slide
o Bungee Cord Run
o Giant Boxing Gloves and Ring
All the inflatables were donated and will be run by Monkey Joe employees who are trained. (Participants who
chose to play will have to sign a waiver!)
Petting Zoo Rebout Farms has volunteered to bring in some of their animals for a
petting zoo! Animals included will be
o Sheep (including baby lambs)
o Goats
o 2 Ponies
o 2 Cows (including 2 new calves)
o Some baby kittens
Someone from Rebout Farms will be sticking around all day to oversee the care and supervision of the animals.
Magic show and Bouncy the Clown
o Local Magician Tyler Landers will be coming in to do two different shows.
o Bouncy the Clown will also be coming to do face painting and make balloon
animals for the kids
Arts and crafts tent
o Tent set up with crayons and paper
o Picture frame making Digital Camera and printer to take a family picture and
decorate frame
o Beads and string for bracelet making!
Picnic lunch/dinner
o Everyone loves food! Food will be provided
o We will contact local grocers about donating the essentials for food
o Food provided will include:
Hotdogs and Hamburgers
Buns
Condiments
Pickles
Watermelon
Ice cream
Cotton Candy
Chips
Lemonade and water
o Parents Place would utilize their stock of plates, napkins, and silverware
At this event we will also have Parents Place t-shirts for sale. They will be priced $5.00 for youth and $8.00 for
adults. In the appendix (Appendix 1) you will find a sample of the t-shirt design. The t-shirts will be paid for out
of the Parents Place annual budget (as t-shirts are a yearly expense) and will not be placed on the cost sheet for
this event.
Biographical Sketches
Bouncy The Clown Bouncy is a local Waukesha performer who specializes in balloon animals, comedy,
face painting, and making kids smile. She graduated from Clown College ten years ago and has been working
with kids and families ever since. She comes highly recommended and is the most popular birthday performer
in the area. She has agreed to work this even for free as she loves what our mission supports and loves the idea
of a carnival. During the carnival Bouncy will put on two different shows at different periods throughout the
day and when not doing the two shows will be face painting the kids!









Tyler Landers Tyler is a local magician who specializes in card tricks, disappearing acts, and audience
interactive shows. He is currently a student at UW-Milwaukee and has close ties with the Waukesha/Brookfield
community. He went to school in Waukesha his entire life and works at the YMCA in Brookfield. He enjoys
doing magic for fun and has created a very successful small business out of it. He typically is booked for
birthday parties and family events. Tyler has agreed to do this event for free as well. He will be putting on three
shows during the day. When he is not doing shows he will be just hanging out and interacting with the kids and
families.


Rebout Farms Rebout Farms is located in Janesville, Wisconsin and is a family dairy farm. They have
been established for around 50 years. They specialize in dairy cows but also are the home to chickens, goats,
sheep, mini horses, pigs, and numerous cats and dogs. While the Rebouts specialize in dairy cows they also
pride themselves on children education on agriculture. They feel that educating kids about how farms work is
incredibly important. They have been doing educational and information speeches for 15 years and is something
they pride themselves on. They were very excited hearing about the Carnival and volunteered to bring up some
animals to put on a petting zoo for the families! They will also be providing educational material. They do all
educational speeches free of charge.








Monkey Joes- Monkey Joes is a childrens entertainment service with a few locations in Wisconsin. One
is located in Waukesha on Bluemound Rd. Monkey Joes has many different inflatables for kids to run, jump,
and play on. Monkey Joes has a great relationship with the community and is recognized for the service to the
community. Each employee goes through 60 hours of safety training on the inflatables including maintenance
and operation safety. Inflatables include bouncy houses, obstacle courses, boxing rings, slides, and many more.
After contacting Monkey Joes and explaining our fundraiser they have graciously offered to donate some of
their inflatables and staff for the duration of our fundraiser.




Sponsors

This fundraiser would not be possible without having sponsors to donate not only items but to donate
monetarily. Since this is a community event there should be no lack of donors. We will be asking donors for a
variety of items. In the appendix (Appendix 2) you will find a sample flyer that we can hand out to potential
donors. Below you will find a potential list of sponsors that we can contact as donors. We already have a few
confirmed donors who have already agreed to donate items to the event. They are included in the list below.

Potential Sponsors:
Sendiks
Pick N Save
Grascsh Food Inc.
Metro Market
Richards Bakery and Deli
Piggly Wiggly
Buffalo Wild Wings
Applebees
United Way
Allo Chocolate
Divino Gellato
Sloppy Joes
Childrens Hospital of Wisconsin
Yo Mamas
Feeding America
Carroll University
Sentry Foods
Woodmans
Target








Already Confirmed Sponsers
Monkey Joe Inflatables
Rebout Farms
Bouncy the Clown
Tyler Landers Local Magician

Schedule of Events
8:00am-11:00am Carnival Set up
Set Carnival games up
Put up signs for parking, tickets, and where activities are located
Set up food area and clean off tables and chairs
Monkey Joes will arrive at 9:30am to set up inflatables
o No materials needed
Rebout Farms will arrive at 10:00am to set up animal pen
o No materials needed
Bouncy the Clown will arrive at 10:30am to set up
o Needs a folding chair, long table, water, plates, and paintbrushes
Tyler Landers will arrive at 11:00am to set up
o Needs only a long table
11:00am-12:00pm Staff Lunch
All Parents Place staff and volunteers will have lunch provided by Panera Bread!
12:00pm Carnival Gates Open!
Volunteers and Staff will assume assigned positions
o Admissions Table
o Games
o Food
o Floaters
o T-shirt sales!
12:00pm-8:00pm Carnival Games and Food
All food, games, and activities will go until 8:00pm
1:30pm & 3:30pm Bouncy the Clown Show!
Bouncy will be putting on 2 shows for families each running an hour long
When not doing a show she will be face painting and balloon animals
2:30pm & 4:30pm & 7:00pm Tyler Landers Magic Show
Tyler will be hosting 3 hour long magic shows for families!
The last show is scheduled for 7:00pm and will end with a real bang!
8:00pm Clean up!
Staff and Volunteers will stay to clean up!
Rebout Farms, Bouncy, and Monkey Joes will be cleaning up their own areas.
Cost Chart/Supply List
If all goes according to plan we are hoping to get most of the food items donated by local
community organizations. The food will be the most costly thing about the fundraiser and
therefore we are hoping to get most of it donated to help alleviate costs.
Location:
Pavilion Rental - $150.00
Total: $150.00

Entertainment:
Arts and Crafts- $150.00 (after using what we have in our stock)
Face Paint/Brushes - $20.00
Game Items - $50.00
Game Prizes (small trinkets) - $75.00
Total: $295.00

Decorations:
Balloons - $10.00
Crate Paper - $10.00
Poster Materials - $25.00
Carnival Theme Signs - $15.00
Total: $60.00

Food:
We are hoping to have all the food donated by sponsors and staff. If we do not get food donated
the food costs will run us
$400.00
Total: $400.00

Miscellaneous Items:
Parking Cones In stock
Banquet Tables In stock
Table Cloths - $10.00
Paper Plates In stock
Napkins In stock
Paper Cups - $15.00
T-shirts - $150.00
Paper Parents Place Materials In stock
Balls, Jump Ropes, Hula Hoops ect. In stock
Total: $175.00

Grand Total: $1080.00

**This will only be the total is we get NO food items donated. We are hoping to get a
majority for the food items donated from community sponsors.

























LinkedIn Page














Originally Designed Quantitative Research

Demographics:
Instructions: Please answer the following questions about yourself to the best of your
ability. Feel free to provide any additional information where lines are given.

Age:______________

Sex:

Male Female Transgender Intersex

Year in School: Freshman Sophomore Junior Senior Grad Student Not Enrolled

Race/Ethnicity: African American American Indian Asian/Pacific Islander Caucasian Hispanic/Latino
Other

Sexual Orientation: Gay Straight Lesbian Transgendered Questioning

Relationship Status: Single Dating Engaged Married Divorced Widowed


Are you currently in a committed/exclusive relationship?
Yes
No

If Yes, how long? ___________

If No, how long was your most recent relationship? ____________


















Instructions: Please read the following four descriptions and circle the one that you best identify
with in regards to your romantic relationship.

#1: It is relatively easy for me to become emotionally close to others. I am comfortable
depending on others and having others depend on me. I don't worry about being alone or having
others not accept me.
#2: I am comfortable without close emotional relationships. It is very important to me to feel
independent and self-sufficient, and I prefer not to depend on others or have others depend on
me.
#3: I want to be completely emotionally intimate with others, but I often find that others are
reluctant to get as close as I would like. I am uncomfortable being without close relationships,
but I sometimes worry that others don't value me as much as I value them.
#4: I am somewhat uncomfortable getting close to others. I want emotionally close
relationships, but I find it difficult to trust others completely, or to depend on them. I sometimes
worry that I will be hurt if I allow myself to become too close to others.

Dialectics Questionnaire

Instructions: Please respond to each statement with a number as follows:
1 = always false 2= usually false 3=sometimes false 4= usually true 5=always true

1)____ When it comes to spending time with my romantic partner; I need to see them
every day.

2)_____I enjoy sharing all of the details of my day with my romantic partner

3)_____I like when my romantic partner surprises me with impromptu plans.

4)_____ I enjoy having a significant amount of personal time without my romantic
partner.

5)_____ There is certain personal information that I do not desire to share with my
romantic partner.

6)_____When it comes to spending time together I enjoy knowing what my romantic
partner and I are going to do ahead of time.

7)_____When spending time with my friends I tend to bring my romantic partner with
me.

8)_____I share many intimate details of my life with my romantic partner.

9)_____I get bored doing the same activities over and over again with my romantic
partner.

10)_____I do not find it necessary to see or spend time with my romantic partner every
day.

11)_____ I desire to keep a certain degree of privacy when it comes to sharing personal
information with my romantic partner

12)_____I find comfort in knowing what my romantic partner is doing when we are not
together.

13)_____I would rather spend time with my romantic partner instead of friends or family.

14)_____I purposely reach out to my romantic partner to tell them about what goes on
during my day.

15)_____I do not like planning ahead when it comes to spending time with my romantic
partner.

16)_____I really value having my own hobbies or interests that do not include my
romantic partner.

17)_____There is certain information I do not need to share with my romantic partner.

18)_____I find comfort in having routine and consistency in my romantic relationship.

19)_____I find spending as much time as I can with my romantic partner essential to
being happy in my relationship.

20)_____I find it very easy to disclose and communicate with my romantic partner about
personal information.

21)_____I enjoy making spur of the moment plans with my romantic partner.

22)_____My romantic partner and I enjoy spending time with separate groups of friends.

23)_____I do not find it necessary to communicate with my romantic partner frequently
about my personal feelings and daily stressors.

24)_____I find routine and consistency more practical than spontaneity and spur of the
moment plans.



























Public Relations Networking Assignment
Introduction:
When looking at my network connections I seem to have many different contacts that
stem from different relationships in my life. They all seem to be pretty spread across the board
and seem evenly dispersed between of connections from my family, family friends, friends and
colleagues. When trying to pick which connections were most important and relevant to my life I
found it somewhat difficult. Im not sure what I want to do upon graduation so deciding which
contacts would be most useful was a bit of a struggle. The ten network connections that I decided
on I found to be the most practical for things I would potential need in my future and I chose
people who have already benefitted my professional life so far. I feel that I could get in contact
with any of these people and have them assist me in whatever endeavor I may be encountering.
To get in direct contact with these people I would only have to contact the person who I know
them through to gain their contact information.

Connections:

U.S Senator Paul Ryan: Paul Ryan is a native of my hometown, Janesville, Wisconsin. I
spent time growing up knowing that he was an important man and that he did very
important things for our country. I never started realizing how beneficial he was to my
professional life until I was a senior in high school. While taking my AP Government and
Politics class we were required to spend a week in Washington D.C interviewing policy
makers, activists, and Congressmen for a paper that we needed to write, because I knew
that Paul Ryan was from Janesville and had even taken this class I reached out to him to
help me secure interviews with various individuals. I feel that I would be able to reach
out to Senator Ryan for helping with my professional career. I can easily make this
connection by using my AP Government teacher Mr. Joe VanRooy or even our family
friends the Sellmans who are personal friends with the Ryans. By using these people I
could get directly in contact with Paul Ryan.

Jim Wisemann Vice President of Enrollment Jim Wisemann is the Vice President of
Enrollment here at Carroll University. I feel that Jim is a very valuable personal
connection that I have and can use in the future. The connection that I have to Jim is that
he is my supervisors boss in the Admissions office. Jim travels all over the country and
even the world giving presentations about how Carroll as a whole runs and the special
programs that we run here. Through these travels he has made numerous connections at
various universities and with other professionals.

Jerry Spelieus- Jerry is my grandmas co-workers son in law and my moms high school
friends husband. Jerry is a MLB umpire and has been for many years. Jerry has afforded
me many opportunities to meet higher-ups in the baseball world and will continue to
throughout my life. I have considered going into PR and event planning in the future and
I feel like having his connection to Jerry will be very beneficial if I ever do decide to go
into this field because I will have access to the big wigs in the sports world.


Susan Reiss- Susan Reiss is my dads cousin Susan owns a hiring agency in Madison that
hires for large companies in the surrounding area. A big client that she works with are
non-profits in the Madison area. Susan is a great connection for me because I want to
work in the non-profit world in some way. I feel that I could reach out to Susan to help
secure a job in the Madison area or at least get my name out to companies that are hiring.
I could contact Susan easily by reaching out via Facebook or getting her direct number
from my Dad.
Kris and Tim Wondergem I know Kris and Tim Wondergem through their youngest son
Charlie. Charlie and I met at a Leadership Conference called People to People when we
were 13 and have stayed in contact over the years. Kris and Tim own and run their own
consulting company that has clients in 30 different states. Not only do they consult for
various businesses but also handle a lot of PR for them as well. I feel that I could reach
out to Kris and Tim to help me with professional development. They see hundreds of
resumes a week and know exactly what to look for on one. Kris and Tim would be easy
to contact through Charlie.

Denise Nahley Denise Nahley is a developer for Apple Co. I know Denise through her
daughter Alyssa. Alyssa and I went to summer camp together for 10 years and we are
also in the same sorority Alpha Xi Delta. Denise is always getting asked if she knows
people to fill jobs that are available at Apple and she only recommends the absolute best.
I feel that I could present myself to Denise as a potential candidate for a job at Apple.
Denise works in Illinois and is very easily accessible to me through Alyssa. I see Denise
a few times a year at church and feel that I could reach out to her for advice on obtaining
a job
Mary-Kay Wolf Mary-Kay Wolf is the Executive Director of United Way in Lacrosse,
Wisconsin. I know Mary-Kay through her sister Sharon Engh. Sharon and I have worked
together at a summer camp for three summers. United Way is a very large non-profit
organization and I have done volunteer work for them before. This is an organization that
I would love to have job with someday. My connection with Sharon has led me to have a
connection with her sister Mary-Kay. Although I have not yet utilized this network that I
have I could see it providing me many opportunities in the future.

Chris Becker Chris Becker is the Executive Director at the YMCA in Waukesha. I
know Chris through his wife Nancy Becker who is the Administrative Assistant in the
Admissions Office. Not only is Chris a great connection to have in the professional world
but he is also just an inspiration. He started way at the bottom when he started working at
the YMCA and is now the person in charge of everything. I have gone to Chris to have

my resume looked at, asked questions about how to interview correctly and just to get
advice on how to advance in the professional world. Having this connection with Chris
has given me possible job opportunities as well. He recently contacted me about a new
YMCA opening and a possible post-college job that he would be more than happy to
recommend me to.

Sandra Cunningham Sandra is a 1978 Carroll Graduate who graduated with a degree in
Elementary Education. I met Sandra at an Alumni dinner in October of 2012. Sandra
graduate with one of the admissions counselors that I work for, Debbie. Debbie
introduced us at the dinner and it turns out that Sandra and I had pretty similar college
experiences. My connection to Sandra through Debbie has the potential to benefit me in
my professional life. Sandra owns her own computer business and has a lot of experience
especially when it comes to switching jobs and how make the switch easier.

Joan Neeno I know Joan Neeno through my mom. Joan works with my mom at St.
Marys Hospital in Janesville. Joan is friends with the founder and creator of Big Shoes
Network. Big Shoes Network is a website that hosts a listing of all different types of jobs
in the Communication field. When my mom told me about this I thought it was pretty
much the coolest thing ever! Not only do I use Big Shoes Network on a weekly basis but
its something we as Communication majors are told to check religiously as it will really
help us in the job search. I contacted Joan and asked her about her connection and Joan
told me that if I ever needed help finding a particular job or wanted more information that
she would be more than happy to provide me with the contact information to her friend.



















To: Malynnda Johnson Ph.D.
From: Lauren Hayden
Subject: Website Reflection
Date: November 13, 2013


The purpose of this memo is to discuss my feelings about the recent website assignment during
our Technical Writing Class and about how this course is going in general.
Summary:
Overall I really enjoyed the website assignment. I felt that it was very worthwhile and was quiet
education and helpful not only for this course for but for future projects we may encounter. I also
feel that this course is going very well.

Discussion:
I was quiet apprehensive about the website assignment at first. I had already learned how to use
Weebly in a prior course and felt like it was something that I did not really need a review on but
after working on it for a while I felt like it was very worthwhile, especially getting to view other
students websites as well. I really liked only having to make one page and not having to worry
about creating an entire website. It was nice knowing I only had to focus on making one page
and its surroundings look really nice. I felt like I was able to make a quality website with the
knowledge that I had but after playing around and seeing what other people were able to create I
was able to make something that exceeded what I thought I was able do. I also feel that this skill
of being able to design a nice clean website will be useful in the future.

While looking at others websites I was able to see how to improve my own. I really liked my
classmates layouts and how they utilized the white space that seemed to plague mine. I didnt
know how to fill mine without making it look too cluttered and overwhelming. I sometimes find
myself being too concerned about making things look pretty and not as concerned about making
them functional. I also get too worried about there being too much information on the screen so I
almost dumb it down too much. Looking at what my classmates created really helped me see that
I dont need to have these problems

Overall I feel like this class is going well, but after tonights class I became incredibly
overwhelmed. Having three huge Capstone projects due and now this gigantic proposal paper is
making me panic ever so slightly. I feel like I am not going to produce a quality proposal paper
because I am going to be far too concerned with finishing Capstone in a quality that suits what
Dr. Imes wants us to have. Needless to say I am slightly stressed out and worried that I wont be
able to hold my A in this class because of the proposal paper.
Recommendations:
I feel like it would be nice to have some words of comfort so I can stop freaking out about
keeping an A in this class while also trying to pass Capstone.

Lauren Hayden
Zach Senger
Katey Frederking
Tricia Blythin

Meowsers Press Release

New Luxury Cat Store Opening in Rehabilitated, Historic Building Downtown
Downtown Chicagos Third Ward will soon be welcoming Meowsers, a luxury cat product
manufacturing company, specializing in luxury cat beds. Meowsers makes their cat beds out of a space
age foam material that is both hypo-allergenic and environmentally safe. Perfect for those cat lovers who
want to still be green. The company was founded in June of 1999 by Karen Church. When asked why
Church developed this unique company she stated, People invest in their pets- its one of the fastest
growing consumer markets out there. I want to combine a love of animals with environmental and
business savvy that makes supporting animals a win- win situation for everyone.
While the products may be on the more expensive side for pet products, consumers are willing to spend
the extra money. Matt McDonald, a shopper at Meowsers, said, It might seem weird to spend so much
on a pet, but many people like me have pets instead of children. Then, it makes more sense. Based off of
consumer spending habits, Meowsers is forecasted to be a lucrative business.
Meowesers will be opening in late summer as construction is already underway in an old refrigerator
building in the Third Ward. While construction may be loud and messy this new company will only boost
Third Ward business. You can check out Meowsers products at www.meow.com and can they be reached
at 414-222-1999 for any questions.