FEMINIST PERSPECTIVE CHART

Patriarchy Definition: Social system in which men hold more power than women Look for: Hierarchies favoring men: family, work, social; inequalities in the way characters are treated, paid, employed, make decisions, etc. Questions to ask: 1. Who has power over whom (physically, economically, politically, socially, or psychologically)? 2. What does it mean to be a woman in this culture? 3. What is considered socially acceptable? 4. How is the relationship between men and women portrayed? 5. How do men and women relate to each other? 6. Who or what has value? 7. How is success measured?

Sexism

Discrimination based on sex

Stereotypical Roles

Oversimplified conceptions of women

Different measures of success for women, different outcomes for similar behaviors Mother, goddess, whore, virgin, bitch, princess, grandmother, old maid, scapegoat, workhorse, trophy, doormat, domestic worker (paid and unpaid); Also look for stereotypical relationships, such as female rivalry, the clingy girlfriend, the nagging wife, etc. Comparisons to animals or objects; lack of choice or freedom of movement

Objectification

Viewing people as objects, as less than human

Misogyny

Hatred of women

Instances of violence, domestic violence; anger towards or contempt for women

8. How are gender roles defined? 9. How do men and women perceive of themselves? 10. What constitutes masculinity and femininity? 11. What roles are available to or expected of men and women? 12. Do characters take on traits from opposite genders? If so, what happens? 13. What is expected or allowed of men or women? 14. Is the woman the subject or object? 15. How much control or choice does the woman seem to have? 16. Isand if so, how isthe woman made to seem other than or less than human? 17. What kinds of behaviors are rewarded? Punished? 18. How is anger/violence used?

AD ANALYSIS PART I. Gallery Walk Requirements: Comments on 5 different ads (minimum) Initial your comments to receive credit! Appropriate comment types: o Identify a category you think this ad illustrates (for example, misogyny) o Point out/interpret something significant you see in the ad and what you think it means (i.e., It looks like the man is going to crush her head with his foot, which shows he does not respect or value her) o Ask a question: Why does she seem so happy to be cleaning? What does that symbol mean? Etc. o Respond to another students comment: you may agree and add to their comment, or disagree and explain why. o Answer a question or add outside information you think is relevant. AD ANALYSIS PART II. Paragraph Writing You will now choose one ad to analyze more deeply (the one you originally picked or one your classmate providedthere is a PowerPoint on Edmodo with all of the ads included). I suggest photographing the gallery walk paper so you can refer to your classmates ideas about the ad as you decide how to analyze it. STEP ONE: In your paragraph, you are going to make one of the following arguments (Circle your choice): This ad Is patriarchal Is sexist towards women Demonstrates misogyny towards women Stereotypes women Objectifies women

STEP TWO: Prewriting Choose a question from the Feminist Perspective Chart related to the topic you chose in STEP ONE and answer it here: Question #___: Answer:

STEP THREE: Describe in specific detail two things that you see in the ad that support your answer to the question in step two: EVIDENCE #1:

EVIDENCE #2:

You must get approval on Steps 1, 2, and 3 before beginning your paragraph! STEP 4: Write a paragraph about your ad using the following template: Topic Sentence. Sentence starter [EVIDENCE #1] shows/reveals/suggests that this image [argument from topic sentence] BECAUSE Warrant [2+ sentences] This warrant must answer one of the questions from the chart! Include a key word or synonym from the topic sentence. Furthermore/in addition/also/moreover, sentence starter [EVIDENCE #2] shows/reveals/suggests that this image [argument from topic sentence] BECAUSE Warrant [2+ sentences] This warrant must answer one of the questions from the chart, too! Also include a key word or synonym from the topic sentence. EXAMPLE: This image portrays a patriarchal society. The fact that the female doll is placed lower than the male doll on the scale shows that this image represents a male-dominated hierarchy because it visually places the man in a position of greater power than the female [Question #1]. Since they are both wearing business attire and the woman holds a briefcase, their position on the scale suggests that the man has a higher position in the workforce, and thus in society, than the woman. Furthermore, the female dolls timid posture, in contrast to the male dolls confident stance, reveals a culture of maledominance because the man is shown as comfortable in his position of power. Alternately, the woman seems hunched over clutching her bag, with her legs and feet at an angle rather than firmly planted as the mans are, which is consistent with her lower position of power and privilege in the patriarchy.

REQUIREMENTS: MLA Header Color-coded Includes the image Due on Edmodo by Sunday evening