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University of Rajasthan

B.B.A (Pt.I ) 101 B.B.A. (Sem.I) EXAMINATION DECEMBER 2012


( Faculty of Commerce)

P. I

(Three-Year Scheme of 10+2+3 Pattern) FUNDAMENTALS OF BUSINESS ORGANIZATION First-Paper TIME ALLOWED: THREE HOURS Maximum Marks (1) No supplementary answer-book will be given to any candidate. Hence the candidates should write their answers precisely in the main answer-book only. (2) All the parts of one question should be answered at one place in the answer-book. One complete question should not be answered at different place in the answer book. Attempt any five questions in all. Question Nos. I and 2 are compulsory PART-A 1- Answer all ten questions. All questions carry equal marks. (Answer limit up to 50 words each) (a) What do you mean by industry? (b) Explain the meaning of Commerce. (c) What do you understand by Joint Sector Under taking? (d) What is meant by Public Enterprises? (e) What do you mean by Super Market? (f) Explain the meaning of retail trade. (g) What do you mean by service objective of business? (h) What is meant by business ethics? (i) What do you understand by liberalization of business polices?

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(j) Why is privatization being preferred? Answer all five questions. All questions carry equal marks. (Answer limit upto 100 words) (a) State the various types of industries. (b) Describe the main characteristics of public enterprises. (c) What factors should be taken into consideration while selecting channels of distribution. (d) State the various reasons for considering profit as the prime economic objective of business. (e) Enumerate the main factors motivating globalization of business. Describe the importance of business in the socio-economic development of the country. Discuss the relative merits and demerits of cooperative form of business organization. Describe the recent trends in retailing. Social responsibilities are equally applicable in the public and private enterprises. Explain the statement and discuss the social responsibilities of business towards its customers. Critically examine the implications of globalization policy of business in our country.

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