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  • Online Video Services: Nikos Drandakis

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    The document summarizes various online video services, including their business models, target demographics, and typical traffic. YouTube is the dominant video community with a shared revenue model and 150 million daily views. Vimeo focuses on quality and original content with advertising and gets 1.5 million daily views mainly from men in middle ages. Myspace allows video on its large social network through limited shared revenue and gets 17 million daily views mainly from extra young men.

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    Video Services

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    © Attribution Non-Commercial (BY-NC)

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    The document summarizes various online video services, including their business models, target demographics, and typical traffic. YouTube is the dominant video community with a shared revenue model and 150 million daily views. Vimeo focuses on quality and original content with advertising and gets 1.5 million daily views mainly from men in middle ages. Myspace allows video on its large social network through limited shared revenue and gets 17 million daily views mainly from extra young men.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Scarica in formato PPT, PDF, TXT o leggi online su Scribd
    Segnala contenuti inappropriati
    74 visualizzazioni18 pagine

    Online Video Services: Nikos Drandakis

    Caricato da

    drandakis
    The document summarizes various online video services, including their business models, target demographics, and typical traffic. YouTube is the dominant video community with a shared revenue model and 150 million daily views. Vimeo focuses on quality and original content with advertising and gets 1.5 million daily views mainly from men in middle ages. Myspace allows video on its large social network through limited shared revenue and gets 17 million daily views mainly from extra young men.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Scarica in formato PPT, PDF, TXT o leggi online su Scribd
    Segnala contenuti inappropriati
    di 18

    Online

    Video services

    Nikos Drandakis
    You Tube

    The dominant video community

    Business model: Shared revenue


    Ages: Younger ones
    Sex: Balanced
    Traffic: 150.000.000 views/day
    vimeo

    Emphasis in quality and originality

    Business model: Advertisement


    Ages: Middle
    Sex: Mainly men
    Traffic: 1.500.000 views/day
    myspace

    Largest social network, things to be done in video

    Business model: Limited shared revenue


    Ages: Extra young
    Sex: Mainly men
    Traffic: 17.000.000 views/day
    metacafe

    Digg like voting platform

    Business model: Producers rewards program


    Ages: Mid-ages
    Sex: Mainly men
    Traffic: 48.000.000 views/day
    Google video

    Video search, not video discovery

    Business model: None


    Ages: Mid-ages
    Sex: Balanced male-female
    Traffic: 13.500.000 views/day
    Revver

    Innovative, first offered revenue share

    Business model: 50/50 sponsorships/ads


    Ages: Mid-ages
    Sex: Mainly men
    Traffic: 5.000.000 views/day
    blip.tv

    Video network, innovative technology

    Business model: 50/50 sponsorships/ads


    Ages: Mid-ages
    Sex: Mainly men
    Traffic: 1.500.000 views/day
    veoh.tv

    Great technology and video player

    Business model: Ads, no clear share model


    Ages: Younger ones
    Sex: Mainly men
    Traffic: 3.500.000 views/day
    vpod.tv

    European startup, limited community

    Business model: Free and corporate edition


    Ages: Mid ages
    Sex: Mainly men
    Traffic: N/A
    dailymotion

    Europe’s YouTube, in many languages

    Business model: Thinking revenue sharing


    Ages: Young ages
    Sex: Mainly men
    Traffic: 35.000.000 views/day
    viddler

    Amazing player, comments, tags

    Business model: Thinking revenue sharing


    Ages: Various ages
    Sex: Mainly men
    Traffic: 10.000.000 views/day
    brightcove

    Solid mature technology, no community

    Business model: Support revenue sharing


    Ages: Mid ages
    Sex: Balanced
    Traffic: 1.500.000 views/day
    seesmic

    Video twitter, very social in private alpha

    Business model: N/A


    Ages: N/A
    Sex: N/A
    Traffic: ~10.000 alpha testers
    qik

    Live streaming through your mobile !

    Business model: N/A


    Ages: N/A
    Sex: N/A
    Traffic: Thousands of alpha testers
    zoo.gr

    Video services from the largest Greek


    online community

    Business model: N/A


    Ages: Various ages
    Sex: Balanced
    Traffic: N/A
    yupi

    Video section of Yupi.gr portal

    Business model: N/A


    Ages: Younger ages
    Sex: Mainly men
    Traffic: N/A
    Thank you

    e nikos.drandakis@paperplane.gr
    w www.paperplane.gr
    b www.nylon.gr

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