TABLE OF CONTENT

CHAPTER 1: INTRODUCTION
1.1 Background information.Page 2
1.2 Current Situation.Page 3
CHAPTER 2: THE STRENGTH AND WEAKNESS OF CELLUIOD FILM
2.1 Strengths
2.1.1 Familiarity....Page 5
2.1.2 Immediate CostPage 6
2.1.3 Sentimental attachments..Page
6
2.2 Weaknesses
2.2.1 Image Quality..Page 8
2.2.2 Distribution..Page 9
2.2.3 Piracy...Page 10
2.2.4 Conversion...Page 11
CHAPTER 3: EVENTS- EVALUATION AND CONTINUATION
3.1 Mini Movie Screening and PresentationPage 13
3.12 Promotion.....Page 13
3.13 Evaluation.....Page 16
3.2 Plans for Future Event Page 17
3.22 Feasibility..Page 17
3.23 Promotion..Page 18
3.24 Expectation....Page 19

CHAPTER 4: BEYOND D-CINEMA

4.1 Digital 3D ...Page 20
4.2 Alternative content......Page 21
CHAPTER 5: CONCLUSION......Page 22