Online Survey Results Respondents Age Group: Indeterminate Total survey: 100

1 Have You Heard of Digital Cinema Format? Response Percent Yes No Ans ered !uestion S"ipped !uestion #$ %ill you c&oose to atc& movies in digital cinemas if given a
c&oice? '(iven t&at digital cinema can provide a )etter audiovisual e*perience t&an conventional cinemas+

Response Count 27 7 100 0

27.0% 7 .0%

Response Percent Yes No Ans ered !uestion S"ipped !uestion ,$ Are you illing to pay more for digital movie e*perience? Response percent Yes No Ans ered !uestion S"ipped !uestion -$ .f you are iling/ &o muc& more are you illing to spend? Response percent %% 10% 20% 2%% "0% %0% Ans ered !uestion S"ipped !uestion 17.0% 1".0% 1$.0% 1%.0% ".0% %.0% 71 2! 71% 2!% 2 .1% 0.#%

Response Count !" $ 100 0 Response count 71 2! 100 0 Response count 17 1" 1$ 1% " %

0$ Do you o n or plan to )uy a HD12?

Response percent Yes No Ans ered !uestion S"ipped !uestion $7.0% .0%

Response count $7 100 0

3$ Are illing to su)scri)e to a 12 net or" to atc& &ig& definition

content?

Response percent Yes No Ans ered !uestion S"ipped !uestion 4$ Are you more li"ely to )uy recordings of digital movies? Response Percent Yes No Ans ered !uestion S"ipped !uestion 5$ Please rate t&e audio visual !uality of a digital film you atc&ed
recently$ '#6647s titles include ,66/ Spiderman ,/ Pirates of t&e Cari))eans ,/ 1ransformers+

Response count "# %2 100 0 Response count #! 11 100 0

"#.0% %2.0%

#!.0% 11.0%

Response Percent $".0% ".0% 2.0%

Response count $" " 2

1. Its &etter t'an (onventional (inema 2. )annot tell t'e di**eren(es . +orse t'an (onventional (inema Ans ered !uestion S"ipped !uestion 8$ Please rate t&e digital cinemas you visited recently$

100 0 Response Percent Response count 2% 0 "% 100 0

,edio(re Average -.(eptional Ans ered !uestion S"ipped !uestion 16$ %ould you li"e to attend an e*&i)ition9 road s&o s&o casing
digital cinemas?

2%.0% 0.0% "%.0%

Response percent Yes No Ans ered !uestion S"ipped !uestion #2.0% 1#.0%

Response count #2 1# 100 0