CULTURE / BUSINESS  

Boyé Lafayette De Mente, known for his 50- Why the

plus books on the cultures, business prac-
tices and languages of China, Japan, Korea
and Mexico, identifies and dissects the cult- Japanese are
ural factors that created the traditional char-
acter of the Japanese and gave them a long
list of skills that were responsible for their a Superior
amazing success in developing the world’s
second largest economy in less than thirty
years following the debacle of World War II.
These skills include:
People!
● Thinking Holistically!
● Mastering Forms & Processes! 何故日本人は
● Producing Quality Goods! 優秀な人々なのか
● Building Sensual Appeal into Pro-
ducts!
● Emphasizing Emotional Intelligence!
 
 
The Advantages
of Using Both Sides
of Your Brain!

                                        

                                       Phoenix Books / Publishers

Why the Japanese Are a Superior People! + Boyé Lafayette De Mente

ISBN: 0-914778-55-2 / $12.95
Boyé Lafayette De Mente