Creative Thinking &

Problem Solving
- Creative Focus-
Noraeyn Bte. Samsuddin
0812782
Islamic Reveal Knowledge &
Human Sciences
 Creative Focus
Definition:
Deliberate effort to pick out a new
focus point.
The common between creative pause
& focus is the willingness to think
about things that do not demand
thinking.
Example:
Stamp??? You are putting a stamp on
an envelope an you choose to focus
on that operation.
 Creative Focus
1. Simple Focus
 Focus on something that no one else
has bothered to think about.
3. Specific Focus
 The point been thinking seriously in
effort generate new concept and
ideas.
 Type of Creative Focus

3.General Area-Type
4.Purpose Type:
 Improvement
 Problem Solving
 Task
 Opportunity
3. Multiple Purpose Type
 Creative focus
1. General Area Type:
Focus that do not put purpose
on the thinking, the only
purpose is to generate ideas
within a defined area.
Example:
I want some new ideas in the
area of restaurant.
I want some new ideas on the
color of the bedside table in
each hotel room.
-This type of purpose allow us to
think creatively about anything
at all-
 Creative Focus
1. Purpose Type Focus
Identify the purpose of the focus and also which area you
want to generate.

 Improvement (attempt to get improve)

Eg: We want idea to reduce the cost of staff

training.
We want ideas to reduce the wastage of food in the
restaurant.

 Problem Solving (overcome a difficulty)

Eg: We need ideas on how to improve our weak

subject.
 Creative Focus
 Task (Reaching a desire point)
Eg: We need a chocolate that doesn’t
melt in the desert.
We want some powerful slogan to
help us get elected.

 Opportunity (sense of potential &

opportunity)
Eg: I want idea to improve the speed
with which we handle insurance
claims.
How can we this glue that never
 Creative Focus
Multiple Focuses
We can choose to tackle a broad
focus as such or choose to break it
down into multiple sub focuses or
subtask. Break it
Broad focus: down to:
Study
Improve myself Food
Environment
in studying

Time
Study Materials
Management
Friends
 Thank You…..
Hope you’ll practice
it …..
xoxo

Prepared by:
Noraeyn Samsuddin